Building While Flying
Welcome to Building While Flying: a weekly business podcast from Gary Vaynerchuk’s agency The Sasha Group. We are the small- to medium-sized business arm of VaynerX, the most contemporary independent holding company in the industry. At The Sasha Group, we teach, guide, and execute modern-day brand building and marketing for ambitious businesses looking for meaningful growth.
Building a business isn’t linear. The journey is wrought with turbulence, delays, and re-routes. Those who win are resilient, unafraid of challenges, and willing to flex in order to reach their destination. We get it; entrepreneurship is in our DNA, and we’re built of people with entrepreneurial experience and empathy.
Right now, times are volatile and ambiguous. Across all sectors, there is an air of experimentation. Brands and businesses are investigating new methods, exploring new paths, testing and learning, adapting, and, well, building the plane while flying. By adopting an uncertainty mindset, we can navigate the ever-changing skies of entrepreneurship together by listening, learning, applying, and sharing.
On Building While Flying, we hear from a diverse range of business leaders about how they face challenges head on and stay calm under pressure. Their stories are riddled with the unexpected and share how their strategies have been put into practice and changed their business.
Past episodes have featured stories of turning side hustles into main hustles, building businesses inspired by their families’ needs, dealing with rejection, selling the company they built, innovating better-for-you foods and products, and above all else, following their dreams and navigating the trials of entrepreneurship.
Thanks so much for flying with us. We’re glad you’re on this journey, too. Make sure you subscribe so you don’t miss our weekly episodes.
- Update frequency
- every 7 days
- Average duration
- 29 minutes
- Episodes
- 99
- Years Active
- 2021 - 2023
Building the Future of Influencer Marketing - Jess Flack, Co-founder and CEO of Ubiquitous
Jess Flack is the Co-Founder and CEO of Ubiquitous, an influencer-managed marketplace that specializes in matching influencers and brands on TikTok. Her previous job at a moving startup helped her re…
Winning by Staying in the Game - Sehreen Noor Ali, Co-Founder & CEO of Sleuth
Sehreen Noor Ali is the Co-Founder and CEO of Sleuth, a search engine for parents to help with their children’s health and development. Sleuth originally began as a solution for her own family’s need…
The Opportunity for CPG Brands is Still Retail - Ashley Thompson, CEO of MUSH Oats
Ashley Thompson is the Co-Founder and CEO of MUSH, healthy, ready-to-eat cold oats that are plant-based, gluten-free, dairy-free, wholesome and delicious. Ashley and her co-founder launched MUSH in 2…
The Future of Work is On Demand - Rajesh Sinha, Fulcrum Digital
Rajesh Sinha is the Chairman and Founder of Fulcrum Digital, a business platform and solution engineering company that helps with rapid digital acceleration and scaling. He started Fulcrum at 27 year…
Expanding Your Business as a Survival Tactic - Joel McCauley, CSCS, Founder & Owner of Freedom Fit Gym
Joel McCauley is the owner and founder of Freedom Fit Gym, a fitness and training gym in Ashland, Virginia (outside of Richmond). They serve working professionals, athletes, and anyone looking to mak…
Building a Mutually Beneficial Business with People at the Core - Edgar Carreon, Founder of dree
Edgar Carreon is the Founder and CEO of dree, a peer-to-peer laundry marketplace based in Salt Lake City, Utah. His family immigrated to the United States when he was young. He shares some of the cha…
Reinventing an Old Industry with Transparency and Sustainability - Jessica Warch, Kimai Jewelry
Modernizing an Old Industry
Jessica Warch is CEO and Co-Founder of Kimai, a sustainably made, respectfully sourced lab diamond company. Kimai uses 100% recycled gold and lab-grown diamonds that are …
Making Education Accessible to all and Amassing a Tiktok Following Along the Way with David Paykin
It all started when he got fired. David has amassed over 2.5 million followers combined through his social media channels where he offers career tips, resources, and job search help. While experiment…
Marketing Q&A with The Sasha Group: Paid media, organic content, and TikTok
We Answered Your Questions
Our Building While Flying Q&A is back! In part 2, Joe Quattrone, SVP, Head of Education, answers more questions submitted by our listeners across our social channels.
Topic…
Answering Questions from Entrepreneurs: Q&A with The Sasha Group
We answered your questions
You asked, we answered! Our Building While Flying Q&A is back with Joe Quattrone, SVP, Head of Education. In this episode, he answers more questions submitted by our listen…
How Her ‘North Star’ Guides Her Business (and Landed an Investment from Jay-Z) - Denise Woodard, Partake Foods
Denise Woodard is the Founder and CEO of Partake Foods, a food and snack brand that offers delicious, allergy-friendly snacks and baking mixes that everyone can enjoy and feel confident sharing. Deni…
Bringing Diversity to Celebrations, feat. Jacquelyn Rodgers, Greentop Gifts
In this episode of Building While Flying, we talk with Jacquelyn Rodgers, Founder of Greentop Gifts. Greentop Gifts is a gift wrap and apparel brand that brings diversity to celebrations by featuring…
Why Debt is like Dating - with Jeremy Hill, Founder of JB Capital
Jeremy Hill is the Founder and Managing Partner of JB Capital, an alternative asset management firm investing in areas of the market underserved by traditional banks. He is known for creating innovat…
Building a Brand for the Intangible - with Adam Mizel and Chris Swanson, Co-Founders of US United
Adam Mizel and Chris Swanson are two of the founders of US United. They’re working to become the voice of unity and spark action in the process. US United is a not-for-profit whose mission is to buil…
Spreading Happiness One Stroopwafel at a Time - with Anouck Gotlib, CEO of Belgian Boys
Anouck Gotlib is the CEO of Belgian Boys, a woman-owned sweet treats and snack brand on a mission to turn up the happy one sweet moment at a time. Belgian Boys offers a delicious assortment of breakf…
Why You Should Invest in Your Personal Brand
This week on Building While Flying, we’re sharing a special peek into the 4Ds. Jessica Morgan, Executive Content Producer at The Sasha Group, leads a session on personal branding and why it matters f…
Molly Fienning on How to be a Good CEO and Scaling a Hot Sauce Brand During a Pandemic
Molly Fienning is the Co-Founder and CEO of Red Clay Hot Sauce, a modern Southern hot sauce company based in Charleston, SC. Prior to Red Clay, Molly co-founded Babiators, the leading sunglasses bran…
Q&A Part 2: Content Creation, Small Ad Budgets, LinkedIn Marketing, and NFTs
In part 2 of our Building While Flying Q&A, Joe Quattrone, SVP, Head of Education, answers more questions from our listeners.
Topics include:
- Creating content efficiently
- Working with small ad budge…
Q&A with The Sasha Group: Career Pivots, Mentorship, and Prioritization
In this special edition of Building While Flying, James Orsini, President of The Sasha Group, and Joe Quattrone, SVP, Head of Education, answer questions from our listeners.
Topics include:
- How to m…
How Building a Creative and Diverse Team Leads to Better Ideas - Jes Wolfe, CEO Rebel Girls
Jes Wolfe is the CEO of Rebel Girls, an entertainment-driven, global empowerment brand dedicated to inspiring and instilling confidence in girls around the world.
In her conversation with Maribel, Je…