Building While Flying
Welcome to Building While Flying: a weekly business podcast from Gary Vaynerchuk’s agency The Sasha Group. We are the small- to medium-sized business arm of VaynerX, the most contemporary independent holding company in the industry. At The Sasha Group, we teach, guide, and execute modern-day brand building and marketing for ambitious businesses looking for meaningful growth.
Building a business isn’t linear. The journey is wrought with turbulence, delays, and re-routes. Those who win are resilient, unafraid of challenges, and willing to flex in order to reach their destination. We get it; entrepreneurship is in our DNA, and we’re built of people with entrepreneurial experience and empathy.
Right now, times are volatile and ambiguous. Across all sectors, there is an air of experimentation. Brands and businesses are investigating new methods, exploring new paths, testing and learning, adapting, and, well, building the plane while flying. By adopting an uncertainty mindset, we can navigate the ever-changing skies of entrepreneurship together by listening, learning, applying, and sharing.
On Building While Flying, we hear from a diverse range of business leaders about how they face challenges head on and stay calm under pressure. Their stories are riddled with the unexpected and share how their strategies have been put into practice and changed their business.
Past episodes have featured stories of turning side hustles into main hustles, building businesses inspired by their families’ needs, dealing with rejection, selling the company they built, innovating better-for-you foods and products, and above all else, following their dreams and navigating the trials of entrepreneurship.
Thanks so much for flying with us. We’re glad you’re on this journey, too. Make sure you subscribe so you don’t miss our weekly episodes.
- Update frequency
- every 7 days
- Average duration
- 29 minutes
- Episodes
- 99
- Years Active
- 2021 - 2023
Making Travel Planning Actually Enjoyable (Sam Patil, Founder of Well Traveled Club)
Sam Patil is the founder and CEO of Well Traveled Club, a members-only platform designed to reduce the pain of planning for travel and replace it with enjoyment. It is described as a home for a new g…
Why Companies Built by Women of Color Are The New Unicorns - Victoria Kennedy and Isabelle Seale (Seed to Harvest Ventures)
Victoria Kennedy and Isabelle Seale are the co-founders of Seed to Harvest Ventures, a pre-seed and seed-stage fund that invests in software companies that are founded by women of color. They are pro…
Showing Up in Your Business - Yasmin Nouri and Kaya Purohit, Beeya Wellness
Yasmin Nouri and Kaya Purohit are co-founders of Beeya, a wellness company helping women overcome hormonal imbalances using natural, food-based solutions. Inspired by their own struggles and seed-cyc…
This Social Entrepreneur Has Helped 50,000 People Around the World Hear for the First Time (Bridget Hilton, Founder of LSTN)
Bridget Hilton is founder of LSTN Sound, an eight-figure social impact business that creates social change through the power of sound through the purchase of audio products via their website and reta…
Building Hospitality and Authenticity in the Family Business - Jelani & Danielle Jackson (Richie’s Chicken & Soul)
Danielle and Jelani Jackson are owners and operators of Richie’s Chicken & Soul, a fast-casual soul-food restaurant based in the Cincinnati, Ohio, area. Danielle’s family originally started Richie’s …
Leveraging Technology and Personal Experience to Bring Healthcare to All - Simmone Taitt, Founder/CEO of Poppy Seed Health
Simmone Taitt is the Founder and CEO of Poppy Seed Health, an on-demand telehealth platform offering support with doulas, midwives, and nurses for pregnant and postpartum birthing people. After cutti…
Putting the “Magic” Back in Drinking Coffee - Michael Sharon and Kal Freese (Taika)
Michael Sharon and Kal Freese are co-founders of Taika, a new-wave beverage company that’s creating better coffee drinks that are better for you. Their goal with Taika products is to fuel creativity …
Building a Community-Based Business Her Own Way - Gesche Haas, Founder and CEO of Dreamers & Doers
Gesche Haas is the Founder and CEO of Dreamers & Doers, a community and agile PR team amplifying extraordinary entrepreneurial women. As of this episode’s recording, Dreamers & Doers boasts a careful…
Building a Business That Makes People’s Lives Better - Alison Cayne, Founder and CEO of Haven’s Kitchen
Alison Cayne is the founder and CEO of Haven’s Kitchen, a CPG brand that’s making home cooking more accessible and enjoyable. Haven’s Kitchen started as an in-person cooking school, and now includes …
6 important lessons on entrepreneurship from Isabelle Steichen, co-founder and CEO of Lupii
Isabelle Steichen is the CEO and co-founder of Lupii, a plant-based, sustainable food brand known for its protein bars and newly launched pastas. Lupii uses the lupini bean as its main ingredient and…
How Social Media Impacts Recruiting for College Athletes - Kara Hill, My Recruiting Solutions
Kara Hill is the founder and CEO of My Recruiting Solutions, the nation’s leading expert in recruiting for girls’ volleyball. Kara offers recruiting services and consulting for athletes and their fam…
From Firefighter to Founder: Building a Global Fitness Brand in a Crowded Industry - Sarah Apgar, Founder and CEO of FitFighter
Sarah Apgar is the Founder and CEO of FitFighter, a global fitness brand and transformative strength training system that’s accessible, unintimidating, and good for everyone of all fitness levels. It…
Business For Builders: How to Market Your Contracting Business with Joe Quattrone
This week we are absolutely privileged to share an episode from the Business For Builders podcast featuring our own Joe Quattrone, SVP, Head of Education at The Sasha Group. The Business for Builders…
Building a Sellable Company - Antonio Ramirez, Founder of Pixel506
Antonio Ramirez is the founder of Pixel506, a boutique digital innovation agency offering nearshore creative and digital solutions and technology services. Its combination of services and locations i…
Scaling and Marketing a Social Enterprise - Rachel Connors, Yellow Leaf Hammocks
Rachel Connors is the Co-Founder and CEO (Chief Enthusiasm Officer) of Yellow Leaf Hammocks, a social enterprise dedicated to defeating global poverty through sustainable artisan job creation. Yellow…
From a Near-Death Experience to Leading an 8-Figure Company Built on Kindness - Kari Warberg Block, Founder & CEO, EarthKind
Kari Warberg Block is the Founder and CEO of EarthKind, an eco-friendly pest control product that keeps bugs and critters at bay without harming or killing them. She started EarthKind with just some …
Becoming a DTC Brand Overnight - Gracie Poulson (Grace Rose Farm)
Gracie Poulson is the Co-Founder of Grace Rose Farm, one of the biggest suppliers of fresh, garden-grown roses in the United States. They’re committed to ethically growing and harvesting more than 90…
Q&A with The Sasha Group: Increasing Engagement on Content, Starting Your Own Company, Evaluating Creative Effectiveness
We love taking questions from our listeners and answering them in our episodes. In this episode of Building While Flying, Joe Quattrone, SVP at The Sasha Group, is back to answer some of YOUR questio…
Innovation in CPG and Staying True to Your Heritage - Miguel Leal, Co-Founder & CEO of SOMOS Foods
Miguel Leal says he was “destined” to work in the food industry. He’s an industry veteran who’s served as CMO and executive vice president with brands like Cholula, Kind Snacks, Diamond Foods, and mo…
Building a Personal Brand Around Your Passion - Max Greb
Max Greb, also known as Max the Meat Guy, has a passion for meat and grilling, and shares his passion with more than 8 million followers across various social channels. After spending the last 10 yea…