Welcome to The Breakthrough Brand Podcast — your go-to for relatable, raw, and tactical business training designed to help you hit those big goals! I’m Elizabeth McCravy, a website designer and business educator for female entrepreneurs. I’ve built a multiple six-figure web design business in my 20s, and I’m passionate about sharing what I’ve learned so you can do it too. No secrets, just real talk and proven strategies for building a thriving business.
I’m a Christian business owner, mama to two boys (with baby #3 on the way!), and married to my high school sweetheart. I sell Showit website templates at elizabethmccravy.com and teach fellow designers how to build booked-out businesses through my course, Booked Out Designer. I also teach business owners how to start and scale a podcast in my program, Podcast Success Blueprint.
On this podcast, you’ll find solo episodes packed with actionable, easy-to-follow advice and inspiring expert interviews. We’ll dive into everything from online marketing, branding, podcasting, and business strategy, to faith, motherhood, productivity, and scaling your business. Let’s create a business that not only looks amazing from the outside but feels amazing on the inside too. It’s time to build your breakthrough brand!
When I surveyed you guys about what you want more of on the podcast in 2023, a resounding answer was investing, financial, and real estate investing content. NOW… I’m not about to turn this into a re…
Ever felt the pressure to quit your day job if you’re “really all in” on your business dreams? Maybe you believe you have to hate your 9 to 5 if you’re a “true entrepreneur”? There is a major pressu…
Mama friends, I believe this episode is the encouragement you need as we kick off another year of business, another year of motherhood, and another year of wearing A LOT of hats. I’m chatting with Jo…
Let’s talk money, honey — specifically how to keep MORE of yours in 2023. So often as business owners, we overspend without even thinking about it. It’s easy to just spend, spend, spend! Shiny object…
I’m chatting today with fellow educator and podcaster, Laylee Emadi! She’s the host of the So, Here’s the Thing Podcast and the founder of The Creative Educator Academy. I personally really enjoy her…
Today we’re diving into a MUCH requested topic — the visual side of your marketing and business — a.k.a. the images and videos you use on your website and throughout your marketing. This is so import…
Today’s episode is a fun friend-to-friend chat about Christmas, and I am certainly bringing the Christmas ENERGY in this episode. I’m totally a “Christmas person” and I start getting excited about Ch…
What makes a great website? What makes a dud? Besides all the obvious things like don’t make your text too small, don;t use 1,000 fonts at once and things like that… What are the major keys?! No matt…
I’ve got a quick tip for you today about your sales page and one thing you should probably stop saying on it. This thing you’re saying might be hurting the potential customer experience and is a lazy…
Today’s episode with Angela is so fun, so inspiring, and full of nuggets of wisdom about life and business. So, friends, meet Angela Brown — she’s a talent brand and portrait photographer based in Br…
This episode is the short encouragement that maybe you need today, and it is the encouragement I’ve needed a lot in my season of business. And that is that it’s OKAY to not be growing your business. …
Today I’m chatting with Katelyn Dekle from Launch the Damn Thing. Katelyn and I first connected when she heard me on James Wedmore’s podcast and she sent me the world’s sweetest email. This was BEFOR…
I’ve been thinking about unpopular opinions lately, as I asked a question about this to guests on my podcast and now I’ve been like “hmmm… what are my unpopular opinions about different aspects of bu…
Today I’m chatting with a friend and member of my Booked Out Designer community, Stephanie Duke! We first connected in 2019 before I ever made Booked Out Designer because she was one of the people I …
If bookings are slow for you — whether you’ve been in business for years or just weeks, I’m sharing with you 4 important questions to ask yourself as you examine the situation and strategize what to …
Today you get to hear from Katy Boykin, who is an incredible brand designer and WordPress designer. My goal with this interview (and the 3 coming next week) is to show you what’s possible in your bus…
CONTRACTS…OMG. Do they make your heart beat faster? Maybe you wrote yours yourself and that makes you nervous. Or, maybe your contract is so confusing that you yourself don’t even understand what you…
Designer friends, this is for you! If you’re feeling drained by your business or wanting to AVOID feeling drained in your business, these strategies I’m sharing will help. I’m going to teach some min…
Short but, I think, this will likely be a very inspiring episode for you today! Do you know where your best ideas happen? When you think about brilliant ideas (or even just good ideas) you’ve had, wh…
I’m so excited to have fellow web designer, Josh Hall, on the podcast today. Josh is a web designer turned educator for designers, and he’s bringing the good stuff today! Josh and I jump all over the…