Book Marketing Simplified

When an author has a very tight budget (or no budget at all) the idea of paying for ads might be scary. Do they work? Should a new author use ads? In this episode, Jenn discusses ads, what you should…

Content is what sets you apart from every other author out there. So how can authors actually come up with great content ideas? In this episode Jenn and Marcus discuss how you can get started plus a …

When it comes to marketing our books, oftentimes we look for the fastest and easiest ways to complete our tasks. But is that what's best for our readers? In this episode, Jenn and Marcus discuss a vi…

TikTok has made a massive impact on the world of social media - and nearly every outlet has tried to mimic TikTok's features. So as users, what can we learn from from TikTok? In this episode, Jenn an…

Chances are that you've experienced less engagement on Instagram lately. You're not alone! In this episode Jenn and Marcus discuss ways that authors can boost their engagement and see better results.…

One of the biggest struggles authors face on social media is knowing how to actually find their readers. Jenn and Marcus discuss two ways that you can do just that on any social media platform.

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We are all looking for ways to save time and money with our marketing. But with so many options, it can be hard to figure out which are best. In this episode Jenn and Marcus share their favorite free…

Getting reviews on Amazon can feel like pulling teeth. But they are very important to your overall marketing. In this episode, Jenn & Marcus discuss ways that you can boost your review and keep them …

A book marketing strategy is an author's game plan - it helps authors know what to do to connect with readers. Without a strategy, it can leave authors struggling and feeling overwhelmed. In this epi…

Giving away books and other prizes used to be a go-to strategy for growing on social media. But is it still relevant? And does it actually work? In this episode, Jenn and Marcus discuss if this is a …

If you've ever thought of throwing your hands up in the air and deleting all of your social media accounts, you're not alone. In this episode, Jenn and Marcus go over some pros and cons of using soci…

When it comes to successfully marketing your book, there's an important element that you need: information. In this episode, Jenn and Marcus discuss how you can use Instagram to discover exactly what…

Putting yourself and your book out into the world can be scary - especially for introverts. But to see book sales and to grow your platform, it's a must. In this episode Jenn and Marcus discuss some …

As an author, it can be difficult to navigate where you should be online to grow your audience and see the best results. In this episode, Jenn and Marcus talk about how authors can find the best plac…

Are you basing your entire marketing strategy on other people's connections? Whether that be influencers, media, friends, or organizations - depending on others to sell your book is not sustainable. …

One of the best ways to set ourselves up for success is to create a plan with clear goals. In this episode, Jenn and Marcus discuss how authors can create a doable plan to see success. No matter if y…

Your book has a long life ahead of it - well beyond the release date. In fact, the majority of your sales will come well after the release. So why are authors struggling to keep sales alive? Jenn and…

You've heard us say many times that a newsletter is the most important tool in your marketing toolbox. But where do you start? What do you put in your newsletter? How do you grow? In this episode, Je…