Beyond Your Brand
Entrepreneurship is in my blood. As a fourth-generation entrepreneur, you could say it was destiny. I had a front-row seat watching my family build businesses from the ground up—and by age 10, I was already knocking on neighbors’ doors, selling my drawings.
The path was clear, but the journey? Anything but easy. I watched others master confidence, mindset, and boldness—qualities that didn’t come naturally to me. For years, I worked behind the scenes, helping business owners grow their brands—often doubling and tripling their revenue. Armed with a strong background in sales, marketing, and advertising, I developed the perfect formula to help businesses scale and created Hey You Social digital marketing agency.
Those moments make me proud, but nothing compares to having my family right beside me, chasing our dreams together. I helped my husband launch his business, and now our daughters—just 18 and 20—are entrepreneurs too!
As a wife and mother, it’s been my mission to pour confidence, mindset, and boldness into my family. We’ve taken big leaps moving from our hometown up North to our Southern paradise and just recently, we finished building our dream home, wall by wall, while running and growing our businesses.
YES! Building from the ground up takes grit, determination, and a mindset that won’t quit. And every decision has led me here, to this moment, with you.
Each week we go all in with real entrepreneurs who’ve built, scaled, and sustained powerful businesses. We’re sharing the raw, the real, and the unfiltered truth behind entrepreneurship..
Ready to push past your limits and take your business Beyond the Brand? Then let’s build something legendary—together.
I’m your host, Elise Sharpless—and this is the BEYOND YOUR BRAND Podcast.
- Update frequency
- every 5 days
- Average duration
- 21 minutes
- Episodes
- 28
- Years Active
- 2025
The Power of Networking: Turning Connections Into Community
📞 Phone: 239-849-6886
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🔗 LinkedIn: linkedin.com/in/puja-romero-13107b45
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Building Choices, Not Just An Income
What’s worth more to you right now—security or choices?
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Your Dreams Don’t Need Approval: Leading with Vision and Grit
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✉️ Email: [email protected]
Thank you for joining us today! If you en…
Build Your Customer & Brand Avatar in ChatGPT
Connect with Elise Sharpless
🌐 Website: www.digitalbluecollarmarketing.com
📸 Instagram: @hey_elise_
📘 Facebook: Elise Sharpless
💼 LinkedIn: Elise Sharpless
✉️ Email: [email protected]
Thank you f…
Your Website is Losing You Jobs: 5 Fixes Every Home Service Business Needs
Get a free scan of your online presence → https://digitalbluecollarmarketing.com
Connect with Elise Sharpless: [email protected]
Thank you for joining us today! If you enjoyed this episode, p…
Frontline to Finish Line: Building, Scaling, and Selling
Facebook: https://www.facebook.com/glenn.poulos/
LinkedIn: https://www.linkedin.com/in/glennpoulos/
Website: https://glennpoulos.com/
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Stop the Marketing BS: Broken Strategy
Want Help Fixing Your Strategy?
Reach out for your “BS FREE” personal audit of your marketing strategy from HeyYouSocial.com
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💻 HeyYouSocial.com
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Build What Matters: Leadership, Legacy & Leveraging Your Story
Connect with John Huffman
www.facebook.com/john.huffman.77
www.instagram.com/realjohnhuffman
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More Than Finances: Don’t Let Scams Steal Their Legacy
What to Expect in This Episode:
- How Malea Madrid’s personal experience turned into a mission to protect aging adults
- The alarming rise in scams targeting seniors—especially post-COVID
- How scammers explo…
Consistency Dominates with SEO, AI and ChatGPT
Here’s What to Expect from This Episode:
Why traditional SEO isn’t dead—but needs a local twist
How ChatGPT can turn your handwritten job notes into polished estimates
Ways to repurpose everyday tasks i…
Beyond the Algorithm: Building a Digital Brand That Actually Lasts with Wendy Jo | Ep. 17
Here's what to expect on the podcast:
- Wendy's journey into digital entrepreneurship
- Key benefits of digital marketing in your business
- Why trust and connection are your biggest assets in digital busines…
Own Your Story, Create Your Success with Dorris Burch | Ep. 16
Here's what to expect on the podcast:
- Dorris's journey into the fashion industry, despite initial hesitation with technology.
- The power of owning your personal story to unlock unstoppable success.
- Pract…
Service-Led Brands Win Bigger with Robin Schwartz | Ep. 15
Here's what to expect on the podcast:
- Robin's motivation behind starting the Local Chapters of Business Women (LCBW).
- The importance of service and genuine connection over just making sales.
- How network…
Speak with Purpose, Build with Passion with Troy Holden | Ep. 14
Here's what to expect on the podcast:
- How Troy discovered his voice and turned it into a career.
- Why following your passion can make career transitions feel effortless.
- The importance of consistency in …
Transitions That Grow You with Brenda Rankin | Ep. 13
Here's what to expect on the podcast:
- What inspired Brenda to start her business?
- The emotional weight that belongings can carry during times of transition.
- How Brenda and her team support clients emoti…
Permission to Pivot: Grow and Stand Out with Danielle Giancola | Ep. 12
Here's what to expect on the podcast:
- Danielle's journey from humble beginnings to entrepreneurial success.
- The power of pivoting when things don't go as planned.
- Launching Nomadic Vacays during the hei…
Struggle Less, Succeed More: Building Smarter with Joe Nugent | Ep. 11
Many people hold on to jobs they dislike, thinking a career shift is too difficult, but is it really? In this episode, Elise talks with Joe Nugent about embracing new opportunities that can lead to l…
Selling with Service in Mind with Ed Haines | Ep. 10
Every business owner has their own unique approach, and today's guest is no exception! Join Elise as she talks with Ed Haines, who stands out by putting his clients' needs first instead of focusing s…
The Heart of the Brand: Memories & Storytelling with Kristen Goodman | Ep. 09
Photos and videos carry powerful memories and stories, but keeping them safe can be challenging, especially when unexpected disasters strike! In this episode, Elise chats with Kristen Goodman about t…
Loud, Proud & Unapologetically You with The Fabulous Dorris Burch | Ep. 08
Thanks for tuning in to Beyond Your Brand! Today, Elise interviews Dorris Burch, who empowers women to embrace their fabulous selves. Doris shares her journey of building the Fab Factor brand and her…