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Beyond The Technique Podcast - Podcast

Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's what you do beyond the technical aspects of your craft that will bring substantial success. We promise to bring you the most forward-thinking industry topics to help you consistently grow and develop yourself and your business.

Advice Business Fashion & Beauty Sales Motivation Marketing Arts
Update frequency
every 6 days
Average duration
30 minutes
Episodes
119
Years Active
2023 - 2025
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536: Revolutionize Color Formulation!

536: Revolutionize Color Formulation!

536: Revolutionize Color Formulation!

How much time do your stylists color consultations take? How many other opinions are your stylists seeking for their color formulations? If you could win bac…

00:30:23  |   Mon 22 Apr 2024
535: Smoothing Cash Flow Turbulence

535: Smoothing Cash Flow Turbulence

535: Smoothing Cash Flow Turbulence

Celene Dupuis is back to share the challenges salon owners are facing with growing cash flow and reformatting their financials in hopes of earning profit. We dive …

00:41:09  |   Mon 15 Apr 2024
534: Hiring Experienced Stylists

534: Hiring Experienced Stylists

Are you open and actively hiring stylists with previous experience? We have first time guest and industry expert, Mandy McCullough, here to share four points that will transform the way you seek new …

00:29:24  |   Mon 08 Apr 2024
533: Effectively Managing People and Priorities

533: Effectively Managing People and Priorities

Business owners wear so many hats and this is especially true for the beauty industry. How the heck do you manage it all without losing your health and well-being? Today we have our founder and hos…

00:36:56  |   Mon 01 Apr 2024
532: Onboarding New Talent

532: Onboarding New Talent

Are you open and actively hiring stylists with previous experience? We have first time guest and industry expert, Mandy McCullough, here to share four points that will transform the way you seek new …

00:38:07  |   Mon 25 Mar 2024
531: Grow Your List to Grow Your Revenue!

531: Grow Your List to Grow Your Revenue!

Our founder and host, Kati Whitledge is back to share why it is critical for your brand to be intentionally focused on growing your email list. She will share stats that support why now is the right …

00:33:36  |   Mon 18 Mar 2024
530: How to Know When It’s Time to Rebrand

530: How to Know When It’s Time to Rebrand

If you’ve been wondering if it’s time to refresh or elevate your brand, this episode is for you! We have first time guest, Rebecca Farley here to share here infinite wisdom on creating a brand that s…

00:30:49  |   Mon 11 Mar 2024
529: Leading Through All the Wins and Adversities

529: Leading Through All the Wins and Adversities

We have first-time guest, Lindsey Haney here to share her incredibly moving story of her life as a young mom and how she pursued great things in the midst of many adversities. She’s celebrated many …

00:32:58  |   Mon 04 Mar 2024
528: Characteristics of Six-Figure Earners

528: Characteristics of Six-Figure Earners

Are there characteristics or skills that six-figure earners have in common? The answer is, yes! Join us as we dive into those common threads and discover what it takes to earn six figures.

WATCH ON …

00:18:56  |   Mon 26 Feb 2024
527: The Purpose-Driven Salon Owner!

527: The Purpose-Driven Salon Owner!

Today you are hearing from first-time guest and award-winning salon owner, Shelby Bills! Her industry journey is incredible. She started out as a front desk team member and eventually bought out all …

00:24:41  |   Mon 19 Feb 2024
526: Change Doesn’t Come Easy

526: Change Doesn’t Come Easy

Looking to change an area of your life? Learn why most change doesn't last and what you can do to make sure that as you work towards something new and better--it will work, and it will stick!

WATCH …

00:33:00  |   Mon 12 Feb 2024
525: The Queen of Branding Her Salon!

525: The Queen of Branding Her Salon!

Our first guest of 2024 is the one and only, Christina Kirkey! She is here to share her industry journey and how her salon stands out in a huge market because of her brilliant branding and marketing …

00:26:03  |   Mon 05 Feb 2024
524: Scrub Your Financials

524: Scrub Your Financials

If you've not taken the time to review your annual spend from 2023, here are tips to help you scrub your spending habits to ensure you optimize your company profits!

 

JOIN mya! joinmya.com

 

LET…

00:27:08  |   Mon 29 Jan 2024
523: Recruiting Green Lights

523: Recruiting Green Lights

Last week we discussed recruiting red flags to avoid hiring the wrong person. This week we are going to discuss the green lights on how to identify the right people for your team and what necessary …

00:22:57  |   Mon 22 Jan 2024
522: Recruiting Red Flags

522: Recruiting Red Flags

How do you really know if someone is going to be a great fit for your team and culture? Let's explore these red flags so we don't waste time or go through unnecessary pain when hiring the wrong perso…

00:26:35  |   Mon 15 Jan 2024
521: New Compensation Structure for Commission Salons!

521: New Compensation Structure for Commission Salons!

Do you wish your team members had higher retail performance? If selling retail is an area that you'd like to see your business do better, this episode is for you. Today, I will share our new 2024 com…

00:32:42  |   Mon 08 Jan 2024
520: Five Things Every Owner Needs To Do This Year

520: Five Things Every Owner Needs To Do This Year

If you become hyper-focused on these five areas this year, I guarantee your personal life will be the best it's ever been, your revenue will soar, and you will have the business and team you've alwa…

00:37:31  |   Mon 01 Jan 2024
519: Driving Change, with Mandy Pulse!

519: Driving Change, with Mandy Pulse!

This is a special conversation with someone whose life is about aligning her passion with her purpose. Our guest, Mandy Pulse, is here to share her story and how she helps owners and stylists in our …

00:29:17  |   Mon 25 Dec 2023
518: The Power of Opposites!

518: The Power of Opposites!

Do you have a business partner, or have you thought about going into business with someone? Learn from longtime industry owners, Terry McKee and James Amato who share how unstoppable you can become o…

00:37:55  |   Mon 18 Dec 2023
517: Bigger Profits, with Kelly Cahen!

517: Bigger Profits, with Kelly Cahen!

It's often shared that the average salon has an 8-10% profit margin. But when we look under the hood we find that most salons actually don't know their profit margin! If you really want to understan…

00:27:56  |   Mon 11 Dec 2023
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