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Beyond the Image Podcast - Podcast

Beyond the Image Podcast

Develop beyond the image in your creative career! Hosted by photographer, best selling author and marketing strategist James Patrick, this weekly podcast is made for photographers and creative entrepreneurs who are looking to do more with the work they love. This show will give you the tools, resources, insights and information you need to amplify your creative profession! Beyond the Image is part of the IconRefined.com network. Connect with host James Patrick at JamesPatrick.com or on Instagram @JPatrickPhoto

Visual Arts Entrepreneurship Business Entrepreneur Sales Marketing Arts
Update frequency
every 6 days
Average duration
27 minutes
Episodes
652
Years Active
2018 - 2025
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BTI #292: How to Handle Unsupportive People

BTI #292: How to Handle Unsupportive People

In today’s episode, I want to talk about those in your life who are not supporting you and your goals and what you need to do about it. It could be a significant other, friends, or competitors. We ha…

00:14:56  |   Mon 04 Oct 2021
BTI #291: How to Avoid Burnout

BTI #291: How to Avoid Burnout

Our topic today is burnout. Burnout has massive and very detrimental consequences to entrepreneurs. Perhaps, to many of you listening to this show.

So, in this episode, I want to talk about why so ma…

00:12:56  |   Fri 01 Oct 2021
BTI #290: Book Yourself Solid with Shannon Fable

BTI #290: Book Yourself Solid with Shannon Fable

Tune into an exclusive LIVE Fit Business Online to hear a live coaching session with an amazing coach, Shannon Fable. Shannon is going to be teaching us how as fitness professionals and coaches we ca…

01:03:21  |   Wed 29 Sep 2021
BTI #289: Afraid of Hiring a Coach?

BTI #289: Afraid of Hiring a Coach?

In today’s episode, I wanted to talk about coaching. More specifically, the fear we have of hiring a coach. We fear investing, spending, or putting money into hiring someone to mentor us.

When we thi…

00:19:52  |   Mon 27 Sep 2021
BTI #288: I Can't Do This!

BTI #288: I Can't Do This!

I’m finally coming back to life after what was such a fantastic, 7th annual FITposium conference. 

We booked over 117 projects for our attendees and it was so inspiring to see; magazine projects, pod…

00:17:06  |   Fri 24 Sep 2021
BTI #287: Create a Brand Worth Noticing with Ashley Drummonds

BTI #287: Create a Brand Worth Noticing with Ashley Drummonds

In this episode, I get to chat with Ashley Drummonds. Ashley is the founder and creator of ABS protein pancakes and an awesome podcaster. She was featured on Shark Tank and works with entrepreneurs i…

01:00:02  |   Wed 22 Sep 2021
BTI #286: Lessons Learned from FITposium '21

BTI #286: Lessons Learned from FITposium '21

In this episode, I want to dive into everything that we covered and unpacked over the FITposium 2021 weekend. It was our 7th annual FITposium conference and there was so much information that we are …

00:15:30  |   Tue 21 Sep 2021
BTI # 285: The Real Path to Growing Your Coaching Practice with Chris Goodman

BTI # 285: The Real Path to Growing Your Coaching Practice with Chris Goodman

In this episode, we’re going to chat about what we as business owners, coaches, and entrepreneurs need to be doing to most effectively get our brands and mission out to the people who need it the mos…

00:59:32  |   Wed 15 Sep 2021
BTI #284: How to Land a Magazine Cover

BTI #284: How to Land a Magazine Cover

It’s the week of FITposium! Our 7th annual conference. We started back in 2015 to a group of 50 people crammed into a small conference room in a Holiday Inn Express and it has grown so exponentially …

00:10:51  |   Mon 13 Sep 2021
BTI #283: Creating Recurring Revenue with John Warrillow

BTI #283: Creating Recurring Revenue with John Warrillow

If today’s topic hasn’t been in the front of your mind over the last 18 months with everything that’s happened within our industry, it better be in the front of your mind after this episode. We are t…

00:49:15  |   Wed 08 Sep 2021
BTI #282: Why Pitching is So Scary

BTI #282: Why Pitching is So Scary

In this episode,. I’m talking about why pitching is so damn scary! Why is trying to get in front of a magazine editor so terrifying, so paralyzing that we can think of a million other things we would…

00:13:06  |   Mon 06 Sep 2021
BTI #281: How NOT to Pitch to Magazines

BTI #281: How NOT to Pitch to Magazines

Do you know what would get your podcast, TV station, magazine, or digital publication pitch or submission thrown out immediately? Today, I’m diving into that and bringing in my 20 year personal exper…

00:19:03  |   Fri 03 Sep 2021
BTI #280: Get Published in Best Holistic Life Magazine with Jana Short

BTI #280: Get Published in Best Holistic Life Magazine with Jana Short

Today, we’re talking about one of my favorite topics, the importance and value of earned media, of getting published and leveraging media to grow your brand awareness, credibility, and to amplify you…

00:28:57  |   Wed 01 Sep 2021
BTI #279: Paid Ads vs. Earned Media

BTI #279: Paid Ads vs. Earned Media

Today, I’m talking to you about the difference between earned media (getting published) and paid advertising and why you need to be focusing on earned media.

IN THIS EPISODE

 

  • Why paid advertiseme…
00:09:14  |   Mon 30 Aug 2021
BTI #278: Opportunities to Get Published

BTI #278: Opportunities to Get Published

First, I wanna let you know about all the amazing publishing opportunities that we are bringing to you. We just locked in our 32nd media partner for FITposium 2021. We’ve never had this many media op…

00:12:50  |   Fri 27 Aug 2021
BTI #277: Niche Please with Skyler Irvine

BTI #277: Niche Please with Skyler Irvine

In today's episode, we’re going to chat about why YOU have been struggling with standing out within your market or demographic.

If you’ve been trying to promote your brand, product, or service and yo…

00:55:51  |   Wed 25 Aug 2021
BTI #276: How to Speak on More Stages

BTI #276: How to Speak on More Stages

This episode, I wanted to chat with you about how to leverage the power of speaking on stages to grow your brand visibility and generate leads for your business. I’ve been doing this in my career for…

00:18:41  |   Mon 23 Aug 2021
BTI #275: How to Invest in Social Media

BTI #275: How to Invest in Social Media

We are just under 1 month left before our FITposium 2021 conference and we have dedicated this entire conference to connecting you with top media outlets to give you the opportunity to earn media fea…

00:10:42  |   Fri 20 Aug 2021
BTI #274: Are You a Hustler, a Seeker or Both? with Tommy Baker

BTI #274: Are You a Hustler, a Seeker or Both? with Tommy Baker

In today's episode, we’re going to chat about what you may think are two very conflicting ideologies or methodologies on how you’re approaching your life and your business.

One is that of the “hustle…

00:41:32  |   Wed 18 Aug 2021
BTI #273: Four Steps to Get Published

BTI #273: Four Steps to Get Published

We are one month out from our 7th annual FITposium conference! It’s the only conference dedicated not only to teaching you how to earn top media features - like top magazine spots, top podcast spots,…

00:11:54  |   Mon 16 Aug 2021
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