Beyond the Image Podcast
Develop beyond the image in your creative career! Hosted by photographer, best selling author and marketing strategist James Patrick, this weekly podcast is made for photographers and creative entrepreneurs who are looking to do more with the work they love. This show will give you the tools, resources, insights and information you need to amplify your creative profession! Beyond the Image is part of the IconRefined.com network. Connect with host James Patrick at JamesPatrick.com or on Instagram @JPatrickPhoto
- Update frequency
- every 6 days
- Average duration
- 27 minutes
- Episodes
- 652
- Years Active
- 2018 - 2025
BTI # 432: Four Steps to Get Published
Four Steps to Get Published
Hosted by: James Patrick
When it comes to getting published, it really comes down to four steps. Let’s talk about these today so you can get published.
“Invest in the …
BTI # 431: Why Getting Published is Better Than Buying Ads
Why Getting Published is Better Than Buying Ads
Hosted by: James Patrick
Why is earned media so much better than paid advertising for your brand or business when it comes to generating leads? Let’s…
BTI # 430: How Many Pitches Does it Take to Get Published?
How Many Pitches Does it Take to Get Published?
Hosted by: James Patrick
Here’s a riddle for you: How many pitches does it take to get published? Well, the answer might surprise you.
“90% of peop…
BTI # 429: Behind the Scenes with Dionne Davis-Frazier
Behind the Scenes with Dionne Davis-Frazier
Hosted by: James Patrick
My guest today is Dionne Davis-Frazier. She is the publisher and editor of FitFigures Magazine. We are diving into all the hard…
BTI # 428 2 Ways to Stand Out When Pitching
2 Ways to Stand Out When Pitching
Hosted by: James Patrick
One of the biggest questions we get is not just how to get published but how to stand out in publishing. Standing out comes down to two th…
BTI # 427 3 Biggest Mistakes When Pitching
3 Biggest Mistakes When Pitching
Hosted by: James Patrick
When it comes to pitching to media outlets, there are three big mistakes that individuals can make that will get their pitch thrown out. So…
BTI # 426 Finding Your IT FACTOR with Tiffany Carter
My guest today is Tiffany Carter and we are diving into how to stand out in your business in an authentic way.
“The truth isn’t always sexy.”
IN THIS EPISODE
- Tiffany’s background and why she de…
BTI # 425: How to Leverage Media to Grow Your Business
How to Leverage Media to Grow Your Business
Hosted by: James Patrick
Here’s an interesting thing that I want you to know; getting published is not the end of the work. In fact, it’s just the beginn…
BTI # 424: Benefits of Local Media
Benefits of Local Media
Hosted by: James Patrick
It’s easy to understand why when we’re pitching to media outlets we want to land these big, national features or international spots. It looks amazi…
BTI # 423: Benefits of Being Featured on Podcasts
Benefits of Being Featured on Podcasts
Hosted by: James Patrick
Podcasting is one of the fastest and more effective mediums to not jump amplify your authority, but to generate leads for your busine…
BTI # 422: 3 Things to Know Before Pitching to Media Outlets
3 Things to Know Before Pitching to Media Outlets
Hosted by: James Patrick
There are three things you need to know about a media outlet before you send out a pitch to that outlet. Whether it’s a ma…
BTI # 421: 3 Goals of Getting Published
3 Goals of Getting Published
Hosted by: James Patrick
There are three goals you might have when it comes to earning media or getting published. Let’s dive into these today and why you need to know…
BTI # 420 Which is Better, Print or Digital Features?
Which is Better, Print or Digital Features?
Hosted by: James Patrick
When we think about pitching to magazines, it’s intuitive that most of us want to be featured in the print publication. It’s on …
BTI # 419 2 Biggest Misconceptions About Earned Media
2 Biggest Misconceptions About Earned Media
Hosted by: James Patrick
When it comes to getting published, it seems like individuals have two big, major misconceptions about what it takes to land ear…
BTI # 418 How Earned Media Can Grow Your Business
How Earned Media Can Grow Your Business
Hosted by: James Patrick
Often when we think about getting published and why we want to, it’s because it’s just really cool to get published. But there are t…
BTI # 417 What is Earned Media?
What is Earned Media?
Hosted by: James Patrick
When we talk about getting published I use the phrase “earned media” a lot. In fact I really use these phrases interchangeably. It’s easy to conceptua…
BTI # 416 Quickly Make More Sales by Using an Outrageous Offer with David Valentine
Quickly Make More Sales by Using an Outrageous Offer with David Valentine
Hosted by: James Patrick
My guest today is David Valentine and we’re diving into his story and how you can make more sales …
BTI # 415 Two Types of Pitches, One Has to Come First
Two Types of Pitches, One Has to Come First
Hosted by: James Patrick
Ultimately when it comes to pitching to media outlets, there are two types of pitches. Whether you’re trying to pitch to a magaz…
BTI # 414 Magazine Cover Castings
Magazine Cover Castings
Hosted by: James Patrick
Let’s talk about magazine covers today. It is without question the most coveted goal within the earned media field and probably one of the top quest…
BTI # 413 Secret to Hiring a Business Coach
Secret to Hiring a Business Coach
Hosted by: James Patrick
I honestly believe that for any entrepreneur who is looking to hire or invest in a business coach that the right coach does exist. The fru…