Why I Social

Alissa Trumbull is a freelance writer and graphic designer. Throughout her career, she's held a variety of unique and interesting roles including teacher, HR director and sales manager. My own inte…

Aaron Kilby is Director of Marketing and Business Development at Artisan Colour. He’s also the creator of #Mediachat - one of the most popular and longest running Twitterchats on-going. At the time …

For the first time in Why I Social history, this week's podcast features not one, but two guests! Cody and Katie Stevenson. 

The pair is a married couple who I've had the pleasure of getting to kno…

Albert Qian (@albertqian) is Global Marketing and Communications Manager at Ingram Micro located in Silicon Valley. His list of experiences and jobs showcase his unique set of skills and his network…

Amanda Pensack (@RoxyDigital) is marketing director at ECM Solutions in North Carolina. Her career includes stints as a social media and digital producer for WSOC-TV as well as founder of Roxy Digit…

A few weeks ago, I began asking you, the listener to tell me your favorite #WhyISocial moment. Just three weeks later, I've put together a collection of all the moments you included (or as many of t…

Working in career services can offer a range of challenges. Just because you work in career services, however, doesn't mean you work on resumes all day. Joel Renner is Manager, Digital Strategy and …

When you think of the social media terminology "Human to Human", you think of Bryan Kramer. Bryan is the author of “There is No B2B or B2C: It’s Human to Human #H2H” and "Shareology".

I've had the …

Video has been a popular topic as of late. With the rise of streaming video, it seems like you can't avoid the topic. Amy Schmittauer knows video and runs Savvy Sexy Social with the goal of empower…

Sometimes you connect with someone on social media and instantly connect. That was the case when I met Casie (that's Kay-Cee) Shimansky. It could have been our shared fandom of comics. It may have b…

You name the industry and there's a good chance Gary J. Nix has worked in it. After 18+ years in traditional and digital marketing, he's currently serves as Chief Strategy Officer for bdot.  My fir…

A few weeks ago when I initially recorded this episode, Sherrie Rohde had just started a new job as Magento's Community Manager. This week, she just completed her move for that same position. It's t…

It's fair to say if you're reading this text right now, it's more than likely you've worked with a product from a company that Guy Kawasaki has worked for or with. With BA from Stanford and an MBA f…

What do mechanical engineering degrees and yo-yos have in common? Chris Mikulin! He's the owner of CLWY, a high end yo-yo company, based in Canada. He's also fresh off an appearance on the Social Pr…

When I first met Vincenzo Landino on Twitter, I felt like there was something to him. I couldn't put my finger on it. It wasn't long after that I invited him to help me out here or there on a little…

Britt Michaelian launched the Mass Amplify Podcast around the same time that Why I Social went live. Both podcasts hit the new and notable at the same time. Both myself and Britt conversed quite a b…

Ted Coine is the CMO of Meddle and his previous experiences in leadership and entrepreneurial positions throughout his career make him someone I've long desired to have on the show. He's also co-aut…

I've had the pleasure of knowing Alexandra Shinert for over 5+ years starting with her time as a student at King's College in Wilkes-Barre, Pennsylvania. In recent years, the way she has used social…

Gregory Galant the the co-creator and executive producer of The Shorty Awards honoring the best of social media. Greg’s also the cofounder and CEO of Muck Rack, a digital PR and journalism platform.…