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VidTao Podcast - Podcast

VidTao Podcast

What makes video advertising work on platforms like YouTube ads and TikTok ads (and more)? Find out where creativity and science cross in the video ads we see daily. Tune into the VidTao Podcast and get all the scientific insights straight from the source. We interview executives, deep learning experts, and marketing professionals. Our aim is to outline the thought process behind these ads. Why is deep learning and psychology essential for a successful video marketing campaign? What do AI and the 15-second ads on YouTube have in common? How can marketers influence our emotions? Press "play" and figure it out!

Marketing Business Tech Ai
Update frequency
every 7 days
Average duration
57 minutes
Episodes
49
Years Active
2022 - 2024
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Scaling Dropbox, Loom, Yelp, G2 & more - VidTao Podcast with Eli Rubel, Founder/CEO of MatterMade.co

Scaling Dropbox, Loom, Yelp, G2 & more - VidTao Podcast with Eli Rubel, Founder/CEO of MatterMade.co

How do you grow a “unicorn”? Ask Elias Rubel, Founder/CEO of Silicon Valley’s top B2B growth agency Mattermade.co. Eli and his team have helped scale companies like  Dropbox, Loom, Yelp, G2 (and more…

00:56:59  |   Fri 16 Dec 2022
Secrets of Dr. Squatch YouTube ads (and more) with Jacques Spitzer - VidTao Podcast

Secrets of Dr. Squatch YouTube ads (and more) with Jacques Spitzer - VidTao Podcast

Jacques Spitzer - Founder/CEO of Raindrop Agency, has won 2 Emmy awards and been featured on the Super Bowl while helping brands like Dr. Squatch, Lume, Manscaped, and many more scale with high-perfo…

01:00:46  |   Thu 15 Dec 2022
TikTok Organic for Growth with Ryan Magin - VidTao Podcast

TikTok Organic for Growth with Ryan Magin - VidTao Podcast

Looking for a way to scale your business on TikTok with organic content?
Then you’re in the right place!

Our guest today is Ryan Magin, THE TikTok growth strategist. Tune in to hear all about Ryan’s …

01:16:18  |   Mon 28 Nov 2022
She helps Hello Fresh to Scale to $6.6 billion/year - VidTao Podcast with Lili Marocsik

She helps Hello Fresh to Scale to $6.6 billion/year - VidTao Podcast with Lili Marocsik

Let me introduce you to Lili Marocsik - the former Google rep now leading YouTube marketing for billion-dollar companies.

Lili started as a Google rep - and quickly fell in love with YouTube as a mark…

00:46:57  |   Mon 28 Nov 2022
Direct Response Video Editing with Chris Encarnacion - VidTao Podcast

Direct Response Video Editing with Chris Encarnacion - VidTao Podcast

Our guest today is Chris Encarnacion, one of the best direct-response video editors. Hundreds of millions of dollars generated from the videos he's produced and edited speak for his level of commitme…

01:55:03  |   Mon 28 Nov 2022
VSLs & Mindset with Peter Kell - VidTao Podcast

VSLs & Mindset with Peter Kell - VidTao Podcast

"I don't read books on marketing. I read spy tools. The winning script IS the book. It SHOWS you the answer, it doesn't tell you the answer."

- Peter Kell, VSL innovator

We just did a podcast with Pete…

01:00:46  |   Mon 28 Nov 2022
VidTao Podcast with Chris Haddad - Unlocking the Power of EMOTION in Your Sales Messaging

VidTao Podcast with Chris Haddad - Unlocking the Power of EMOTION in Your Sales Messaging

Chris “Mr. Moneyfingers” Haddad is a legendary direct response copywriter and marketer whose sales letters and VSLs have driven over 700 Million dollars in online sales (estimated. The actual number …

01:02:44  |   Mon 28 Nov 2022
Masterclass.com YouTube Ads - Scaling to $160M+/year with Thomas Hopkins - VidTao Podcast

Masterclass.com YouTube Ads - Scaling to $160M+/year with Thomas Hopkins - VidTao Podcast

Masterclass.com's former head of performance marketing Thomas Hopkins reveals how he helped scale Masterclass.com to $160M per year, via YouTube ads, TV, and literally every other paid media channel …

01:38:37  |   Fri 25 Nov 2022
He was SixPackShortcuts' YouTube ad “secret weapon” - VidTao Podcast with Johnson Li

He was SixPackShortcuts' YouTube ad “secret weapon” - VidTao Podcast with Johnson Li

Former CMO at SixpackShortcuts Johnson Li reveals how he helped scale this online fitness company to $500 million in sales in just a few years using YouTube ads.

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1) Find your competitor's top unlist…

01:03:26  |   Fri 25 Nov 2022
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