Under the Influence with Jo Piazza
Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.
- Update frequency
- every 2 days
- Average duration
- 42 minutes
- Episodes
- 308
- Years Active
- 2020 - 2025
An Intermission
In the past six episodes, we’ve travelled far and wide across Instagram’s momosphere. We’ve gone through the history of influencing, learned how to craft the perfect Instagram post, and weighed the c…
00:20:48 |
Thu 18 Mar 2021
The Sharenthood
The French have laws limiting parents who Instagram their children. We have no such restrictions in the United States. In fact, social media and the world of influencing are still the wild west when …
00:49:57 |
Thu 11 Mar 2021
If You Build It, They Will Come
What goes into making the perfect Instagram post? After being unceremoniously rejected from the Harvard of influencing, Jo manages to convince RewardStyle to let her in anyway. In this episode she pu…
00:47:09 |
Thu 04 Mar 2021
An Authentic Woman
Authenticity might be the most over-used word in the influencer industrial complex. But what does it even mean? What the hell is an authentic woman? An authentic mother? From celebrities to politicia…
00:39:14 |
Thu 25 Feb 2021
A Shoppable Life
There is a Harvard of influencing. Yes, you read that correctly. And we're going there...or, at least we're applying. Until recently Instagram was for looking, not buying. But one very savvy tech fou…
00:36:40 |
Thu 18 Feb 2021
Women's Work
Mom influencing is a multi-billion dollar industry. How the hell did we get here? How did influencing become a job? Why doesn’t Wikipedia mention mom bloggers in their history of women and what does …
00:47:53 |
Thu 11 Feb 2021
A More Perfect Mother
It’s two in the morning and journalist and author Jo Piazza cannot stop scrolling and scrolling through Instagram, gazing at picture-perfect images of motherhood that look nothing like her own life m…
00:38:34 |
Thu 04 Feb 2021
Under the Influence with Jo Piazza
Under the Influence is a deep dive into the Mom Internet, a place haunted by aspirational marketing where every mom is a social media influencer trying to sell you something, all while posed in white…
00:06:07 |
Wed 09 Dec 2020
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