The Startup CPG Podcast

This is the first episode of a very special new podcast series from Startup CPG. Seth Goldman, Startup CPG's Entrepreneur-in-Residence, will be joining us once a month for the next few months to talk…

Less than a year ago, I (Host Jessi) had an insurance emergency at LivBar. I searched "insurance" in the Startup CPG slack and found Danielle Holyoake's name. I sent her a quick email and we jumped o…

Today we get to talk about one of the newest Startup CPG resources - a list of CPG accelerators and incubators with all the details to help you find the perfect program for your brand. Sarah Nathan, …

43 percent of small businesses in the United States don’t track inventory, or do so using a manual system. In CPG, our inventory has the added complexity of lot/batch tracking, expiration dates, reca…

What are the major watch-outs for a co-man contract? What should be there, and what shouldn't? What's boilerplate, and what might hurt you and the relationship in the long-run? Lauren Handel joins us…

The earliest records of herbal tea date back nearly 5,000 years, yet when Zahira Marmar moved her family to the US from St Martin, she could not find anything like the medicinal bush teas she grew up…

79% of consumers have bought a new product in the last month; how do you make sure your brand is one of the the new products in a consumer's cart? Today we welcome Annalea Krebs, founder and CEO of S…

Have you heard of Oreos? Ritz? Cadbury? Then you know just a few brands in the portfolio of Mondelēz International, one of the largest snack companies in the world. Today we get the chance to talk wi…

With 200 million prime members worldwide and 60% of online purchases starting with an Amazon search, CPG brands can't ignore the opportunities available on Amazon. At Startup CPG, we're committed to …

Health. Happiness. Hydration. Did you know the fruit of a cactus could help bring you all three? That’s why Kun Yang and four of his other pharmacist friends decided to found Pricklee, and create the…

We’ve got a bonus episode for you! Expo East 2021 took place Sept 22-25 at the Philadelphia Convention Center. Startup CPG founder, Daniel Scharff hosted a live panel on LinkedIn with Jessica Rubino …

Kirk Visola is an active member of our Startup CPG community with a heart for sharing his design expertise and helping people navigate the complex world of packaging and branding. He has a no-nonsens…

It’s been my pleasure to be the host of Season 2, and now it's time to pass the torch for Season 3! This episode is to introduce you to Startup CPG's new podcast host, Jessi Freitag. She’s no strange…

Nopales, or cactus in English, is one of the oldest plants in Mexico, it's been said that nopales was grown and eaten in Central Mexico before the Spanish even arrived. Today, the vegetable is still …

Janie's Life-Changing Baked Goods has been transforming lives, including her own. Janie credits baking as giving her hope after she struggled with addiction and homelessness as a young adult.

She's a…

Sparkling craft cocktails from the heart of Los Angeles. Vervet is harnessing the cultural wealth of California and Co-Founder, Tuan Lee, is set on redefining what it means to be an American brand. @…

If your brand is feeling a bit stuck in a rut, not quite connecting with consumers, or if you're struggling to set yourself a part from competitors, it might be time to refresh your Brand Strategy.

I…

If you are new around here, we are a  community dedicated to helping young CPG brands succeed. We do this a few ways like giving access to phenomenal resources like our guest today, Mary Allen, who h…