The Small Business Startup School – Business Notes | Financial Literacy | Retail Psychology – For Professionals & Entrepreneurs
Starting or buying a small business? While personal circumstances may vary, business patterns remain timeless. On The Small Business Startup School, we explore strategies, insights, and practical solutions to help entrepreneurs confidently navigate their journey.
Hosted by Ola Williams—a retail entrepreneur, fintech founder, and financial coach with over two decades of experience—this podcast marries financial awareness and retail psychology with optimism to deliver actionable takeaways.
Join us to learn, grow, and connect as we uncover the keys to business success.
Let’s continue to learn together and be encouraged to keep on connecting!
- Update frequency
- every 6 days
- Average duration
- 19 minutes
- Episodes
- 45
- Years Active
- 2023 - 2025
Episode 25 - How To Read And Interpret A Balance Sheet - Part 1
Do you find accounting intimidating? Or even boring? But then, hardly can we do any business without accounting. And of course, you can hire the right staff to do the technical bit for you. But, you …
Episode 24 - Saving Time Using Personal Finance Apps – 2
Imagine a car with no gas gauge- this means you buy gas and use it with no tracking of usage. What do you think will happen if you miscalculate and your car stops due to zero gas while on your way to…
Episode 23 - Saving Time Using Personal Finance Apps – 1
For over 5 years now, I’ve been researching how to save time by tracking personal finances. And my thought process is this: if we can track gas in our cars, which saves us time by letting us know how…
Episode 22 - How To Use ChatGPT In Your Business As A Beginner
In the ever-dynamic world of entrepreneurship, staying ahead means being in the know. Are you looking for some chatbot discussions, artificial intelligence podcasts, or simply a GPT podcast? Well, yo…
Episode 21 - Networking Tips For An Introvert
“People go - I have 1,000 followers - and you want to go -That's wonderful! Are you talking to them?” --- Dalene Allen
Have you ever been to an event, and there's this period of small talk where you …
Episode 20 - Why Solopreneurs Should Use Manifestation Cards
If you believe that one of the primary reasons we are here is to connect, then you would also know that listening to insights from others is wisdom. Especially insights that resonate with you.
Mani…
Episode 19 - How to Balance Liquidity and Profit For a Small Business
Do you, your friend or your family member know a store that seemed to be doing well but suddenly closed shop?
Did you wonder why they closed up as you had noticed they were busy?
Did you wish they ha…
Episode 18 - Practical Tips For Starting Or Buying A Small Business
These days, one of the questions I get asked more and more is about starting or buying a small business. My DM is full of them. Also, when I’m at events, that’s what people pull me out to ask. I also…
Episode 17 - How An Entrepreneur Can Communicate Offerings Effectively
As an entrepreneur, you wear all the hats of your business - sales, marketing, admin, bookkeeping etc. You may come to a point where you have some help with these, but ultimately, the ownership and t…
Episode 16 - Be Kind or Be Nice?
In this new episode I introduce the concept of kindness and Niceness from the lens of being fair using a story someone told me. The story is about a lady named Pat who wanted to be served to her liki…
Episode 15 - The Link Between Appearance and Confidence
In this new episode, I had a conversation with CeeCee, the Founder and CEO of Dapper Style Mint Inc. and an expert in costume design, and personal and wardrobe styling, where we unpacked the link bet…
Episode 14 - Retail Therapy
This week, I explore retail further by talking about 'Retail Therapy'. Would you like to consider how retail may be able to provide some comfort to you? Take a listen
Episode 13 - Retail Reality
Hello everyone. Today, I'm going to be exploring retail reality. The reality is, we are bound to exchange what we have with what we need. And so, it falls upon us to do it with some form of wisdom. W…
Episode 12 - How To Manage Pitstops On Your Route
If you like to watch Formula 1, you would have noticed that there are needs for pitstops. Now, the race organizers try to make services at each stop as efficient as possible. So the issue is not whet…
Episode 11 - Serve Me With Some Banter?
How do you like to be greeted when you visit stores? Would you rather be left alone or appreciate some exchange of pleasantries? On this episode, I talk about two different scenarios. I believe each …
Episode 10 - Networking
I’ve realized that networking is like a buffet, no matter what you are offered, once you’re full, you’re full. If you’re taking a 3-course meal, you start with starters, next you eat your main dish. …
Episode 9 - Why You Should Practice Kindness
On this episode, I share a talk I gave at a wellness retreat - "Why You Should Practice Kindness". I believe how we say things (plus act) is tangible. That's why you can feel either positivity or neg…
Episode 8 - How To Stay on Track
This week, I speak on the principle of "beginning with the end in mind". Whatever goals you have set, try starting with the end plan and work backwards. Take a listen to hear how it works.
Episode 7 - Seeking To Grow In Times Of Change
On this episode, I share the story of Tina. It was clear Tina was due for a promotion. But the promotion wasn't forthcoming. Listen to learn how Tina navigated the situation which resulted in progres…
Episode 6 - Finding Strenght in Quietness
Hello Everyone. Welcome to Episode 6 of Cornish's Cheer. On this episode, I share the story of Jay, a professional, who was due for a promotion at her place of work. But guess what? None was forthcom…