The SaaS Venture
A podcast sharing the adventure of starting, growing, and running a bootstrapped SaaS company. Aaron Weiche is the founder of Leadferno, a conversion platform powered by SMS to help business capture more leads and close them faster. Each episode shares the journey of the software start-ups wins, losses, and experiences in marketing, sales, product, customers, metrics, and more.
- Update frequency
- every 35 days
- Average duration
- 44 minutes
- Episodes
- 50
- Years Active
- 2019 - 2024
29: Prioritize or Die
FULL SHOW NOTES
[INTRO music]
0:00:10.5 Aaron Weiche: Episode 29, Prioritize or Die.
0:00:16.2 Intro: Welcome to the SaaS Venture Podcast, sharing the adventure of leading and growing a bootstrapped Saa…
28: Vision and Mission
FULL EPISODE NOTES:
0:00:12.1 Aaron Weiche: Episode 28: Vision and Mission.
0:00:16.0 [INTRO]: Welcome to the SaaS Venture podcast, sharing the adventure of leading and growing a bootstrapped SaaS comp…
27: Plan the work, work the plan
FULL SHOW NOTES
[INTRO music]
0:00:12.0 Aaron: Episode 27: Plan the work, work the plan.
0:00:16.2 INTRO: Welcome to the SaaS Venture podcast, sharing the adventure of leading and growing a bootstrap Sa…
26: A Big Change
FULL SHOW NOTES
[INTRO music]
0:00:12.2 Aaron Weiche: Episode 26, A Big Change.
0:00:16.0 S?: Welcome to the SaaS Venture podcast, sharing the adventure of leading and growing a bootstrapped SaaS compan…
25: OK, 2020
[INTRO music]
0:00:11.4 Aaron Weiche: Episode 25. Okay 2020.
0:00:16.2 Intro: Welcome to the SaaS Venture podcast. Sharing the adventure of leading and growing a bootstrapped SaaS company. Hear the exp…
24: Raising Prices
FULL SHOW NOTES
[INTRO music]
00:12 Aaron Weiche: Episode 24: Raising prices.
00:16 INTRO: Welcome to the SaaS Venture podcast. Sharing the adventure of leading and growing a bootstrapped SaaS company. …
23: Course Correcting
FULL SHOW NOTES:
[INTRO music]
00:12 Aaron Weiche: Episode 23, Course Correcting.
00:16 INTRO SPEAKER: Welcome to the SaaS Venture podcast. Sharing the adventure of leading and growing a bootstrap SaaS …
22: SaaS Pricing - Is The Price Right?
Links from this episode:
- Whitespark Local Search Summit
- Summit Beast
- Pricing expert Patrick Campbell on Twitter and his company ProfitWell
FULL SHOW NOTES:
[music]
00:10 Aaron Weiche: Episode 22, SaaS pri…
21: Frameworks
Full episode show notes:
[INTRO music]
00:13 Aaron Weiche: Episode 21, Frameworks.
00:16 INTRO: Welcome to the SaaS Venture podcast, sharing the adventure of leading and growing a bootstrap SaaS company…
20: Big Launches & Big Challenges
FULL SHOW NOTES:
[INTRO music]
00:10 Aaron Weiche: Episode 20, Big Launches and Big Challenges.
00:16 Intro: Welcome to the SaaS Venture podcast. Sharing the adventure of leading and growing a bootstrap…
19: Navigating The Unknown
FULL SHOW NOTES
[ INTRO music]
00:10 Aaron Weiche: Episode 19. Navigating the Unknown.
00:16 Intro: Welcome to the SaaS Venture podcast. Sharing the adventure of leading and growing a Bootstrap SaaS com…
18: Selling GatherUp - Part 3, The Transition
FULL SHOW NOTES
00:00 Aaron Weiche: Hey everyone, this next episode was recorded on March 5th, 2020, so ahead of COVID-19 and everything we are all experiencing right now. I just wanted to pop in ahea…
17: Selling GatherUp - Part 2, The Process
Helpful links from the episode:
- Alpine Software Group
- Steve Kozachok, Attorney and Partner at Taft
- Lost and Founder, book from Rand Fishkin
FULL SHOW NOTES:
[INTRO music]
00:10 Aaron Weiche: Episode 17, Se…
16: Selling GatherUp - Part 1, The Why
Helpful links from the episode:
- Official Press Release from Alpine Software Group (ASG)
- Acquisition announcement and interview on Search Engine Land
- Alpine Software Group
FULL SHOW NOTES
[ INTRO music]
…
15: A Recap of 2019 and Looking Forward to 2020
FULL SHOW NOTES
[music]
00:08 Aaron Weiche: Episode 15, a big recap of 2019 and looking forward to 2020.
00:16 INTRO: Welcome to the SaaS Venture Podcast. Sharing the adventure of leading and growing a …
14: Working On & Working In The Business
Helpful links from the episode:
FULL SHOW NOTES
[intro music]
00:10 Aaron Weiche: Episode 14, working on and working in the business.
00:16 INTRO: Welcome to the SaaS Venture podcast, s…
12: Building Process in the Process
Helpful links from the episode:
FULL SHOW NOTES
[intro music]
00:11 Aaron Weiche: Episode 12: Building P…