The Near Memo
Exploring the big stories for the week at the intersection of local business & marketing across the spectrum of search, social and commerce. With Greg Sterling, Mike Blumenthal & David Mihm.
- Update frequency
- every 6 days
- Average duration
- 31 minutes
- Episodes
- 227
- Years Active
- 2021 - 2025
Episode 7:The impact of a year of covid ⁃Surveys indicate the vast majority of consumers favor rigorous mask enforcement by businesses ⁃Online commerce is becoming table stakes for small local businesses ⁃The trends in advertising and privacy fa
The Near Memo is a weekly conversation about Search, Social, and Commerce: What happened, why it matters, and the implications for local businesses and national brands.
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Episode 6: How the advertising duopoly has created alternative income models, Tock, the restaurant friendly delivery model, Deconstructing Google’s recent post about Local Guides and Photo Updates
The Near Memo is a weekly conversation about Search, Social, and Commerce: What happened, why it matters, and the implications for local businesses and national brands.
Subscribe to our…
Episode 5: Google’s privacy first stance benefits ...Google, What is the reality of the public’s trust in Google, How Volvo going direct portends radical shifts for car dealers
The Near Memo is a weekly conversation about Search, Social, and Commerce: What happened, why it matters, and the implications for local businesses and national brands.
Subscribe to our…
Episode 4: Facebook Hides Behind SMBs, Hey's New Newsletter Product, and Wal-mart Innovates with Video
The Near Memo is a weekly conversation about Search, Social, and Commerce: What happened, why it matters, and the implications for local businesses and national brands.
Subscribe to our…
Episode 3: Australia vs. Facebook, Ghost Kitchens, and Microtargeted Ads
The Near Memo is a weekly conversation about Search, Social, and Commerce: What happened, why it matters, and the implications for local businesses and national brands.
Subscribe to our …
Episode 2: GMB Messaging, Local Commerce at Google, Privacy
The Near Memo is a weekly conversation about search, social, and commerce: what happened, why it matters and the implications for local businesses and national brands.
Discussed this wee…
Episode 1: Amazon's PR Stunt, Newsletters, and Clubhouse
The Near Memo is a weekly conversation about search, social and commerce: what happened, why it matters and the implications for local businesses and national brands.
Subscribe to our ne…