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The MemberScore Podcast - Podcast

The MemberScore Podcast

We (Amanda and Travis Northcutt) have a combined 15+ years in the membership space. We're here to share what we've learned to help you grow your membership business.

For more from Amanda, subscribe to her new podcast, Sales in the Subscription Economy wherever you listen and check out subscriptioncoach.com!

Marketing Business Technology Sales Community
Update frequency
every 6 days
Average duration
18 minutes
Episodes
27
Years Active
2018 - 2019
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Episode 7: Social media for membership sites with Andréa Jones

Episode 7: Social media for membership sites with Andréa Jones

Andréa and Travis discuss:

  • Getting started with social media for membership sites
  • A framework for how to manage your social media content
  • Converting social media effort into people actually joining your…
00:22:50  |   Mon 19 Nov 2018
Episode 6: Are you performing your RGAs? (Revenue Generating Activities)

Episode 6: Are you performing your RGAs? (Revenue Generating Activities)

In this episode we discuss making sure you take the time to work ON your business, not just IN your business. There's always more busy work to do; are you reserving time to tackle the bigger picture …

00:13:25  |   Thu 15 Nov 2018
Episode 5: Why do members cancel?

Episode 5: Why do members cancel?

In this episode we discuss several reasons members might cancel their membership, why those are (usually) your responsibility as the membership site owner, and what to do about it.

Resources mentioned…

00:25:42  |   Tue 13 Nov 2018
Episode 4: Four strategies for reducing member churn

Episode 4: Four strategies for reducing member churn

The four strategies we discuss today to reduce churn:

  1. Marketing and selling to the right members in the first place
  2. Predicting who will churn, and reaching out to re-engage before they leave
  3. Improve the…
00:11:57  |   Thu 08 Nov 2018
Episode 3: Free vs. paid content

Episode 3: Free vs. paid content

You need to have some content available for free, but figuring out what (and what kind) can be challenging. In this episode we cover two approaches:
1) Share the "what" and "why", but save the "how" f…

00:20:51  |   Thu 01 Nov 2018
Episode 2: How's your lead magnet looking?

Episode 2: How's your lead magnet looking?

Grab our lead magnet – our guide to maximizing your membership site revenue with the members you already have: https://memberup.co/guide.

The Membership Guys "Membership Blueprint": https://www.themem…

00:08:32  |   Thu 01 Nov 2018
Episode 1: Narrow and deep marketing for membership sites

Episode 1: Narrow and deep marketing for membership sites

In this episode we discuss what should be the foundation of your membership site marketing strategy: narrow and deep (niche) marketing.

Schedule your free 15 minute call with us at http://memberscore.…

00:07:58  |   Thu 01 Nov 2018
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