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The Media Copilot - Podcast

The Media Copilot

Hosted by journalist Pete Pachal, The Media Copilot is a weekly conversation with smart people on how AI is changing media, journalism, and the news.

Technology Tech News Ai Media Business Business News
Update frequency
every 9 days
Average duration
44 minutes
Episodes
66
Years Active
2023 - 2025
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Who Controls What You See? AI, Media & Power

Who Controls What You See? AI, Media & Power

If the last decade was about platforms swallowing the press, the next one is about AI mediating everything…how we find news, what we trust, and who gets paid. 


On this episode of The Media Copilot, ho…

00:43:38  |   Fri 05 Sep 2025
Bot-Blocking to Business-Building: DataDome’s Aurélie Guerrieri on the Intent Layer of AI Traffic

Bot-Blocking to Business-Building: DataDome’s Aurélie Guerrieri on the Intent Layer of AI Traffic

Publishers don’t need bigger walls—they need dials. Here’s how to see, price, and shape LLM and agent activity instead of getting steamrolled by it.

If the last two years were about discovering that A…

00:40:38  |   Fri 29 Aug 2025
The Future of Media is Agentic, And Dappier Wants Publishers to Win It

The Future of Media is Agentic, And Dappier Wants Publishers to Win It

How Dappier helps publishers move beyond bot-blocking to monetize AI and take charge of their own "answer layer."


This week on The Media Copilot, host Pete Pachal is joined by Dan Goikhman and Krish A…

00:42:25  |   Fri 22 Aug 2025
The Atlantic’s AI Gamble with Nicholas Thompson

The Atlantic’s AI Gamble with Nicholas Thompson

From “subscriber‐financed stalwart” to AI trailblazer—how The Atlantic built an AI task force, overhauled its search strategy, and struck bold licensing deals to future-proof quality journalism.


This …

00:45:43  |   Fri 08 Aug 2025
Cloudflare’s Stephanie Cohen on fighting AI scraping

Cloudflare’s Stephanie Cohen on fighting AI scraping

Cloudflare’s move to block AI bots by default could reshape how content is protected online—raising new questions about copyright, scraping, and the future of AI training data.


This week on The Media …

00:41:42  |   Fri 25 Jul 2025
The AP’s AI playbook: Troy Thibodeaux on liquid content, integrity, and the future of news

The AP’s AI playbook: Troy Thibodeaux on liquid content, integrity, and the future of news

From “news wholesaler” to AI innovator—how the Associated Press is adapting to new audience habits, synthetic content, and search-native journalism.

This week on The Media Copilot podcast, host Pete P…

00:43:37  |   Fri 18 Jul 2025
No More Doomscrolling: Sara Beykpour on Smarter News with Particle

No More Doomscrolling: Sara Beykpour on Smarter News with Particle

Inside Particle’s mission to fix the way we consume headlines—with AI summaries, source transparency, and more.

This week on The Media Copilot, host Pete Pachal welcomes Sara Beykpour, CEO of Particle

00:43:48  |   Fri 11 Jul 2025
Inside the AI Newsroom: Florent Daudens on Building Tools Journalists Actually Want

Inside the AI Newsroom: Florent Daudens on Building Tools Journalists Actually Want

Hugging Face’s media liaison talks trust, tech, and why the next great newsroom might look more like a dev team.


This week on The Media Copilot, host Pete Pachal welcomes Florent Daudens, longtime Can…

00:45:34  |   Mon 07 Jul 2025
How AI scrapers are breaking the internet’s honor code, with TollBit’s Toshit Panigrahi

How AI scrapers are breaking the internet’s honor code, with TollBit’s Toshit Panigrahi

There's something in TollBit's latest State of the Bots report that really jumped out at me. The major AI companies—notably Meta, OpenAI, and Google—have essentially given themselves permission to ig…

00:49:13  |   Fri 27 Jun 2025
The new SEO: Chris Andrew on mastering AI search

The new SEO: Chris Andrew on mastering AI search

What does it take to get AI to notice your content? Scrunch AI’s Chris Andrew shares the secret sauce.

On this episode of The Media Copilot, Pete Pachal welcomes Chris Andrew, CEO of Scrunch AI, to un…

00:45:37  |   Fri 16 May 2025
Building resilient content strategies for publishers with David Buttle and Will Barker

Building resilient content strategies for publishers with David Buttle and Will Barker

AI risk and the tenacity required.


In this special episode of The Media Copilot podcast, we're diving into the seismic shifts AI is causing in digital publishing. I recently hosted a webinar on AI Ris…

01:01:36  |   Fri 09 May 2025
How ScalePost’s Ahmed Malik is building an AI survival strategy for media

How ScalePost’s Ahmed Malik is building an AI survival strategy for media

When chatbots summarize your reporting instead of sending audiences to your website, who really wins—and how can creators fight back?

Ahmed Malik, CEO of ScalePost, joins The Media Copilot to unpack t…

00:50:45  |   Fri 02 May 2025
Inside Reuters’ AI playbook: Why Jane Barrett says journalism can’t afford to sit this one out

Inside Reuters’ AI playbook: Why Jane Barrett says journalism can’t afford to sit this one out

Jane Barrett, Head of AI Strategy at Reuters, joins The Media Copilot to share how one of the world’s largest news agencies is actively shaping the future of AI in journalism—without crossing the lin…

00:45:54  |   Fri 25 Apr 2025
Dotdash Meredith’s bold bet on AI—and why it might actually work

Dotdash Meredith’s bold bet on AI—and why it might actually work

Jonathan Roberts of Dotdash Meredith unpacks how one of the largest digital publishers is adapting to AI and the changing nature of online audiences.


The media business is no stranger to disruption—bu…

00:43:38  |   Fri 11 Apr 2025
AI vs. truth: Inside the fight to keep propaganda out of the algorithm

AI vs. truth: Inside the fight to keep propaganda out of the algorithm

A revealing conversation with NewsGuard’s Steven Brill on trust, truth, and the battle for clean data in the AI age.  The AI era is rewriting the rules of media — but what happens when disinformation…

00:38:32  |   Fri 04 Apr 2025
Reinventing local news with AI: Warren St. John unpacks Patch’s growth story

Reinventing local news with AI: Warren St. John unpacks Patch’s growth story

By using AI, hyperlocal news platform Patch expanded from 1,100 to over 30,000 communities in a matter of months. How they did it without creating slop.


This week on The Media Copilot, I sat down with…

00:47:33  |   Fri 28 Mar 2025
How to get the essential AI skills every PR pro needs, with Peter Bittner

How to get the essential AI skills every PR pro needs, with Peter Bittner

We're slashing the price of our AI course for PR and media professionals for one day only.

The results from the first cohort of AI for PR & Media Professionals are in. The six-week AI training course …

00:59:32  |   Wed 12 Mar 2025
How Factiva built an AI engine on 100% licensed content with Traci Mabrey

How Factiva built an AI engine on 100% licensed content with Traci Mabrey

When Dow Jones’ business intelligence service went down the path of AI, it was determined to avoid stepping on any copyright mines.


This week on The Media Copilot, I sat down with Traci Mabrey, Genera…

00:39:35  |   Fri 07 Mar 2025
Can AI save local news? The promise and peril of AI-powered journalism with Mark Riley

Can AI save local news? The promise and peril of AI-powered journalism with Mark Riley

For decades, local journalism has been in decline—shrinking budgets, newsroom closures, and disappearing community coverage have left behind what experts call "news deserts." But could AI change that…

00:44:53  |   Fri 28 Feb 2025
The rise of AI content farms: Digging in with Wired’s Kate Knibbs

The rise of AI content farms: Digging in with Wired’s Kate Knibbs

AI is rewriting the rules of media, but not all change is for the better. As AI slop floods the internet, the battle over quality, ethics, and authenticity has never been more urgent.

This week on The…

00:43:04  |   Fri 21 Feb 2025
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