The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth

Many organizations are making a common mistake when it comes to AI. They fail to capitalize on the potential to enhance Customer Experiences through this powerful technology by building it incorrectl…

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You wouldn’t think to look at it that The Magic Castle hotel in Los Angeles has been ranked in the top ten hotels on TripAdvisor, but it has. A converted apartment building has turned its unassuming …

You probably don’t say no to people enough, especially if it’s to your boss. Like most of us, you are conditioned to cooperate with others, which means we usually say yes to most requests to avoid co…

Your customers are having a relationship with your brand right under your nose. Do you know if it’s a strong, healthy one?

Our connection with brands is much like any other relationship in our lives,…

Getting your new program initiatives accepted requires overcoming a lot. So, to help you get that done—and impress your boss doing it—you need to have a winning strategy. 

The corporate budget is a f…

Organizations often fail to consider the context in which customers enter the experience, assuming that every customer is the same. However, recognizing the context of a customer's experience is cruc…

Journey Maps can be useless exercises. That’s right…we said it. However, these often-used tools don’t have to be as useless as they usually are. Journey Maps are only useless if you don’t include the…

Having a high IQ isn’t the most important thing for leadership. It helps, but intelligence isn’t enough to make a great leader. 

It turns out that IQ without EQ, or emotional intelligence, doesn’t in…

Vijay, one of our listeners, drew my attention to a deficit in my content regarding customer strategy. He asked if we had anything on customer engagement. After a search of both my hard drives (compu…

If you have been listening to us for a while now, you probably know about our “I’m in a Pickle” podcasts and the “5 Rules” series. If so, and you’re a fan, today is your lucky day because this podcas…

One of our listeners has a pickle. They did research that told them a product was just what their customers wanted, so they developed and launched it. But now, there are no sales. They want to know w…

We will admit it. We have made mistakes in our lives. It’s only natural that some of the calls you make in your journey are going to be bad ones. Believe it or not, we are thankful for them. One lear…

Did you know that FOMO, or Fear of Missing Out, is a powerful motivator for customer behavior? Organizations today should find ways to leverage the power of FOMO  with their customers.  

I was surpri…

This Podcast produced in partnership with Zuper™.

You are probably underestimating the importance of a vital part of your Customer experience. Most organizations do. However, neglecting to address it…

A lot of the behavioral sciences can feel intimidating. However, it doesn’t have to be. The Five Rules Podcast Series is our attempt at giving you an easy entry point into the complex and messy world…

Fads come and go. From Tamagotchi’s to fidget spinners, we have seen plenty come and go. However, one fad that will never go out of style is treating your employees as the valuable resource they are.…

I have been watching the American Customer Satisfaction Index for over 20 years. Many years, there wasn’t anything too surprising in the report. However, recently there has been, and it isn’t good ne…

One of our listeners, Clive Hearst has a bit of pickle he needs our help with today. He wants to know whether he should invest the time and money in getting his MBA. He wants to know what the true va…

Time is our most valuable resource. It’s a resource that you aren’t able to get any more of,  no matter what you do, and you are losing more of it every second. 

When you look at it like that, asking…