The Gorgeous Effect
Welcome to The Gorgeous Effect, the go-to podcast for marketers, entrepreneurs, and creatives looking for the “oomph” factor in their marketing that’s missing. Hosted by Julie Chenell and Cathy Olson, the powerhouse duo behind Funnel Gorgeous and FG Funnels, this show is your secret source for marketing strategies that just work…without you having to sacrifice quality or your brand.
In each episode, Julie and Cathy pull back the curtain on their formula for creating visually stunning funnels that don't just look good—they convert like crazy. With real life examples and no-nonsense advice, they'll guide you through the do's and don'ts of blending design, copy, and irresistible offers that captivate and convert.
Whether you're a scrappy entrepreneur, a freelancer on the grind, or part of a marketing team aiming to up your game, The Gorgeous Effect is here to help you stand out in the crowded digital landscape. So, grab your coffee (or your drink of choice) and get ready to unpack The Gorgeous Effect on your business. It's time to make your brand sticky and unforgettable.
- Update frequency
- every 6 days
- Average duration
- 21 minutes
- Episodes
- 36
- Years Active
- 2024 - 2025
Challenging 'The Way It Is': Your 2025 Business Reset
In this episode, we’re challenging assumptions and exploring how they shape our business and personal lives. From embracing failure as a teacher to recognizing the right clients, Cathy and Julie refl…
00:22:06 |
Fri 10 Jan 2025
Keeping Offers Alive Beyond Initial Launch Hype
Welcome back to Season 2! Today, we're tackling a critical challenge that many digital entrepreneurs face: what happens to your funnel ecosystem after the launch confetti settles? Join Julie and Cath…
00:22:56 |
Fri 03 Jan 2025
Audience Building Without Going Viral
If you've ever felt overwhelmed by the need to become a mini media company or puzzled by the seemingly elusive nature of virality, you’re not alone. In today's episode, we're tackling one of the most…
00:14:58 |
Fri 20 Dec 2024
Ending the Year STRONG with Irresistible Offers
Copy & Paste Our Year-End Sales Strategy! We're gearing up for the end of 2024 and revealing our exact blueprint for end-of-year promotions. Whether you're feeling the holiday rush or the New Year's …
00:24:27 |
Fri 13 Dec 2024
The Dark Side of Market Research: Envy or Inspiration?
Julie and Cathy are diving deep into a topic that isn't often discussed — the dark side of market research. They explore how market research can morph from a beneficial tool into a detrimental habit …
00:23:09 |
Fri 06 Dec 2024
Double Your Audience: Social Media, Funnels, and Ads OH MY!
In today's episode, we're diving deep into strategic approaches to double your audience by next year. From kickstarting with goal-setting to examining the power of ads, we'll unravel how you can effe…
00:21:59 |
Fri 29 Nov 2024
Who's the BOSS: Copy VS. Design in Funnels
In today's episode of The Gorgeous Effect, your hosts Julie Chenell and Cathy Olson dive into the playful yet insightful debate of who's the REAL boss in the world of funnels: Copy or Design? With th…
00:17:22 |
Fri 22 Nov 2024
Offer Purgatory - Do You Keep Going?
Ever had an offer that sells just enough to keep it afloat but not nearly enough to thrive? Today, we're diving into the world of business purgatory. Julie and Cathy explore the concept of a purgato…
00:19:41 |
Fri 15 Nov 2024
When Life Gets Messy: Growing Your Business Through Personal Chaos
In this raw and real episode of "The Gorgeous Effect", Julie and Cathy talk about building your business through life's plot twists - from wedding plans to recovery rooms. Julie and Cathy are getting…
00:21:22 |
Fri 08 Nov 2024
AI: Friend or Foe? A Wake-Up Call for Marketers
In the whirlwind of modern marketing, artificial intelligence (AI) has emerged as a formidable force, promising to revolutionize industries and redefine how we connect with consumers. As Julie and Ca…
00:22:20 |
Fri 01 Nov 2024
Fixing Profitability: Low Ticket and High Ticket Offers
Welcome back to another deep-dive episode of "The Gorgeous Effect"! Today, Julie and Cathy are diving headfirst into the hot topic of profitability in digital marketing. Ever wondered where you're le…
00:27:00 |
Fri 25 Oct 2024
Why Selling Feels So Hard (And How to Make it Easier)
Welcome to another exciting episode of the Gorgeous Effect! In today’s episode, hosts Julie Chenell and Cathy Olson dive into a topic that resonates with nearly every entrepreneur out there: why sell…
00:24:44 |
Fri 18 Oct 2024
Offer Lessons Learned After Reviewing 100 Client Ideas
In this eye-opening episode of 'The Gorgeous Effect,' Julie Chenell and Cathy Olson dive deep into the trenches of funnel creation, sharing invaluable insights gleaned from reviewing 100 client offer…
00:24:45 |
Fri 11 Oct 2024
What 6 Years of 6-Figure Black Friday Sales Have Taught Us
In today's episode, Julie Chenell and Cathy Olson are taking you on a journey through 6 years of Black Friday sales, sharing valuable insights and lessons they've gathered along the way. From fire sa…
00:18:13 |
Sat 05 Oct 2024
Marketing with Heart: The Tale of Funnel Gorgeous and Julie & Cathy's Meet-Cute
Welcome back to The Gorgeous Effect! In today’s episode, your hosts Julie Chenell and Cathy Olson dive deep into the origin story of our powerhouse company, Funnel Gorgeous. From initially running se…
00:43:14 |
Sat 05 Oct 2024
Unfiltered Marketing: What They Don't Tell You
Welcome to the very first episode of 'The Gorgeous Effect,' hosted by Julie Chenell and Cathy Olson. In this debut episode, titled 'Unfiltered Marketing,' we dive into the challenges of selling digit…
00:26:56 |
Sat 05 Oct 2024
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