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The Fullout Cheer Podcast - Podcast

The Fullout Cheer Podcast

The Fullout Cheer Podcast with Danielle Johnston is the ultimate resource for cheerleading gym owners, all star cheer coaches, and industry professionals who want to grow their gyms, lead successful teams, and thrive in the competitive cheer industry. Hosted by Danielle Johnston — now in her 14th season as a cheer gym owner, co-owner of Next Generation Gym Owners, and author of the must-read “The Cheer Gym Owners’ Handbook” — this podcast delivers proven strategies and real-world insights from someone who’s built a thriving cheer program from the ground up.


In every episode, Danielle shares cheer gym business tips, marketing strategies for cheerleading gyms, leadership advice for working with teenage athletes, and behind-the-scenes looks at what it really takes to run a profitable, well-respected cheer program. From managing staff and parents to improving athlete retention and preparing winning routines, she covers every aspect of cheer gym ownership and coaching with honesty and expertise.


Whether you’re launching your first cheer program or looking to take your established gym to the next level, the Fullout Cheer Podcast gives you the tools, ideas, and inspiration you need to succeed. Subscribe now and start running your gym with confidence, clarity, and full-out passion.

Entrepreneurship Business:Entrepreneurship Business
Update frequency
every 6 days
Average duration
28 minutes
Episodes
56
Years Active
2024 - 2025
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Why Growth Could Wreck Your Gym

Why Growth Could Wreck Your Gym

More athletes, more teams, more revenue—right? Not always. Danielle & Justin walk you through the critical mistakes gym owners make when they chase growth before fixing what’s broken behind the scene…

00:47:02  |   Thu 24 Apr 2025
What the Numbers Reveal: The Real Story Behind the OCS Scoresheet Shift

What the Numbers Reveal: The Real Story Behind the OCS Scoresheet Shift

This week on Fireside Chat, Danielle interviews Craig Hallmark and Heidi Weber from the Open Championship Series to talk all things scoresheet. They explain the why behind the 2025-2026 OCS scoreshee…

00:49:00  |   Tue 15 Apr 2025
You Owe Me For That! What You Need to Know Before Docking Staff Pay

You Owe Me For That! What You Need to Know Before Docking Staff Pay

In this episode of Fireside Chat, I’m joined by Matt Becker, attorney and founder of GymLawyers.com, to break down one of the most misunderstood topics in the cheer industry:  when it’s legal to dedu…
00:38:14  |   Mon 07 Apr 2025
🔥 The OCS Scoresheet Debate: Why I’m On Board (And How It’ll Grow My Gym)

🔥 The OCS Scoresheet Debate: Why I’m On Board (And How It’ll Grow My Gym)

In this episode of Fireside Chat, I’m diving into the new scoresheet released by The Open Championship Series. It's already stirring opinions across the cheer world – some coaches love the changes, o…
00:24:21  |   Fri 04 Apr 2025
🔥 The Open Championship Age Grid: My Thoughts Regarding Athlete Safety, Retention & Program Growth

🔥 The Open Championship Age Grid: My Thoughts Regarding Athlete Safety, Retention & Program Growth

The Open’s new age grid has been a hot topic in the all star
cheerleading world, but is age separation alone really what keeps kids
safe? In this episode, we’re diving into the bigger picture—why
coa…

00:34:23  |   Thu 27 Mar 2025
🔥 Why I Needed a Mid-Season Reset (And Why Your Coaches Might Need One Too!)

🔥 Why I Needed a Mid-Season Reset (And Why Your Coaches Might Need One Too!)

As a coach, it’s easy to let cheer consume your every thought—but at
what cost? In this episode, we dive into the reality of stepping away
mid-season, why it’s not only possible but necessary, and ho…

00:28:13  |   Thu 20 Mar 2025
🔥 Coaching Minis – Strategies for Success with 6-8 Year Olds

🔥 Coaching Minis – Strategies for Success with 6-8 Year Olds

Coaching Minis (ages 6-8) is a whole different game! In this Fireside
Chat, Danielle shares the best strategies for working with this age
group—helping them grow. If you coach Minis, this episode is …

00:28:42  |   Thu 13 Mar 2025
🔥 Retention Roadmap: Month-by-Month Strategies to Keep Your Athletes Coming Back

🔥 Retention Roadmap: Month-by-Month Strategies to Keep Your Athletes Coming Back

Danielle shares a month-by-month retention roadmap to help gym owners
keep athletes engaged and returning season after season. Learn how to
use feedback, assessments, and recruitment efforts to impro…

00:29:05  |   Thu 06 Mar 2025
Your Reputation Matters: Why Business Owners Need to Be Great Customers Too Part 2

Your Reputation Matters: Why Business Owners Need to Be Great Customers Too Part 2

Think your customers never get frustrated with you? Reality check:
they do. The way you feel about other businesses is exactly how some
of your own customers feel about yours. How you handle yourself…

00:11:30  |   Thu 27 Feb 2025
Your Reputation Matters: Why Business Owners Need to Be Great Customers Too Part 1

Your Reputation Matters: Why Business Owners Need to Be Great Customers Too Part 1

We expect our customers to be patient, understanding, and
professional. But are we holding ourselves to the same standard when
WE are the customer? Your reputation as a business owner isn’t just
buil…

00:31:18  |   Thu 20 Feb 2025
Unicorn Businesses: The Unique Freedom of All-Star Cheer Gyms Part 2

Unicorn Businesses: The Unique Freedom of All-Star Cheer Gyms Part 2

The all-star cheer industry has faced some major challenges over the
years—pandemics, scandals, and lawsuits—but the sport continues to
grow. Why is cheer so resilient compared to other industries? A…

00:24:11  |   Thu 13 Feb 2025
Unicorn Businesses: The Unique Freedom of All-Star Cheer Gyms Part 1

Unicorn Businesses: The Unique Freedom of All-Star Cheer Gyms Part 1

All-star cheer gyms are truly one of a kind in the business world.
Unlike franchises or traditional industries, we have the power to
create and innovate without restrictions—from brand-new programs t…

00:36:16  |   Thu 06 Feb 2025
Navigating Business with Your Spouse: Balancing Roles, Boundaries, and Success Part 2

Navigating Business with Your Spouse: Balancing Roles, Boundaries, and Success Part 2

Part 2: Navigating Business with Your Spouse – The Solutions
In Part 2 of this series, we’re sharing the strategies that have
helped us overcome the challenges of running businesses together. From
se…

00:27:16  |   Thu 30 Jan 2025
Navigating Business with Your Spouse: Balancing Roles, Boundaries, and Success Part 1

Navigating Business with Your Spouse: Balancing Roles, Boundaries, and Success Part 1

Part 1: Navigating Business with Your Spouse – The Challenges
Running multiple businesses with your spouse is rewarding but comes
with its unique set of challenges. In Part 1 of this two-part series,

00:25:29  |   Thu 23 Jan 2025
Must-Have Website Features for Cheer Gyms

Must-Have Website Features for Cheer Gyms

Your website is one of the most powerful tools for growing your cheer
gym—if it’s set up right! In this episode of Fireside Chat, we’re
uncovering the **must-have features** every cheer gym website n…

00:38:01  |   Thu 16 Jan 2025
Leveling Up in 2025: 3 Commitments to Make Our Gym Better Than Ever

Leveling Up in 2025: 3 Commitments to Make Our Gym Better Than Ever

In this episode of Fireside Chat, we’re sharing three game-changing
commitments we’re making to elevate our all-star cheer gym in 2025.
From creating more engaging social media content to strengtheni…

00:29:38  |   Thu 09 Jan 2025
Why Educating All-Star Cheer Parents is Key to Success Part 2

Why Educating All-Star Cheer Parents is Key to Success Part 2

In this continuation, we dive deeper into the challenges
and rewards of educating cheer parents. We discuss more real-world
scenarios that highlight why parent education is essential for athlete
and …

00:33:13  |   Fri 03 Jan 2025
Why Educating All-Star Cheer Parents is Key to Success

Why Educating All-Star Cheer Parents is Key to Success

This episode dives into the importance of educating
All-Star cheer parents to build trust, reduce confusion, and create a
supportive team mindset. We cover common parent misunderstandings,
strategies…

00:27:55  |   Sat 28 Dec 2024
Tough Love: How to Handle Late Payments & Overdue Accounts

Tough Love: How to Handle Late Payments & Overdue Accounts

Are overdue accounts creating stress and straining your gym's operations? Managing late payments is a critical part of running a gym - and it’s about more than just keeping the lights on. In this epi…
00:27:01  |   Sun 22 Dec 2024
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