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The Content Collective - Podcast

The Content Collective

Join Amber Figlow, Content Strategist each week on The Content Collective podcast, where she shares insider knowledge, tips, and stories from her decade of experience in the marketing industry. Amber specializes in developing efficient systems for creating, organizing, repurposing and batching content.

Business How To Marketing Education Entrepreneurship
Update frequency
every 9 days
Average duration
13 minutes
Episodes
41
Years Active
2023 - 2025
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How to get DOUBLE the amount of exposure on your long-form content with Jamar Diggs

How to get DOUBLE the amount of exposure on your long-form content with Jamar Diggs

In this episode of The Content Collective, Amber Figlow and Jamar Diggs reveal how to double your content exposure by combining YouTube and podcast strategies. They discuss the benefits of repurposin…

00:25:26  |   Mon 22 Jul 2024
Overwhelmed with content creation? This 3-step process will help you get organized

Overwhelmed with content creation? This 3-step process will help you get organized

In this episode of The Content Collective, I share insights on managing social media content creation efficiently. I talk about my approach to organizing the content creation process using a streamli…

00:11:17  |   Mon 01 Jul 2024
How I turn ONE YouTube video into 50 pieces of content each week

How I turn ONE YouTube video into 50 pieces of content each week

In this episode, I’ll show you how to transform one piece of content into 50 pieces every week! Discover my step-by-step process, from creating a hero piece of content to repurposing it across variou…

00:18:15  |   Mon 10 Jun 2024
How to Create Content Pillars for Your Small Business

How to Create Content Pillars for Your Small Business

In this episode, we dive into the concept of content pillars and how they can revolutionize your small business content marketing strategy. Learn how to organize, create, and distribute content that …

00:12:55  |   Mon 27 May 2024
3 RAGE thoughts about the online business industry

3 RAGE thoughts about the online business industry

In this episode, I dive into three hot topics affecting the marketing and online business world. First, we uncover the truth about faceless marketing accounts and their predatory practices. Next, we …

00:16:15  |   Mon 20 May 2024
3 strategies to help you generate more content ideas

3 strategies to help you generate more content ideas

Dive into practical and effective strategies for generating endless content ideas for small business owners. This episode unpacks three essential tactics: tapping into your audience's wants and needs…

00:12:51  |   Mon 13 May 2024
What I learned after publishing 100 videos on YouTube

What I learned after publishing 100 videos on YouTube

Hey everyone, welcome to a special episode where I celebrate a big milestone—I posted 100 YouTube videos! I started with just my iPhone, and now, I've learned so much about making videos as note only…

00:14:38  |   Mon 06 May 2024
Step-by-Step Guide: Creating a content marketing strategy for your business

Step-by-Step Guide: Creating a content marketing strategy for your business

In this episode, Amber Figlow shares a simplified approach to creating an effective content strategy for small businesses. She emphasizes the importance of aligning content goals with overarching bus…

00:18:46  |   Mon 08 Apr 2024
I only need 48 content ideas for the entire year...

I only need 48 content ideas for the entire year...

In this episode, Amber explains her "hero content strategy" and how she only needs 48 content ideas for the whole year. She emphasizes the importance of creating longer-form core content, such as You…

00:08:39  |   Mon 01 Apr 2024
3 Ways to Repurpose Your Content and Enhance Your Content Creation Strategy

3 Ways to Repurpose Your Content and Enhance Your Content Creation Strategy

In this episode, Amber shares valuable tips on filling up your content calendar by repurposing existing content. She explains the three types of content repurposing: reposting, reusing, and repurposi…

00:07:28  |   Mon 18 Mar 2024
5 Posts to Create Content Strategically on Instagram

5 Posts to Create Content Strategically on Instagram

In this episode, Amber discusses the different types of posts on Instagram and their goals for small businesses. She covers feed posts, carousels, reels, stories, and live videos, outlining their uni…

00:15:17  |   Mon 11 Mar 2024
How Much Content To Post as a Small Business Owner

How Much Content To Post as a Small Business Owner

In this episode, Amber discusses the common question of how much content small business owners should be posting on social media. She emphasizes the importance of setting achievable goals and tailori…

00:11:34  |   Mon 04 Mar 2024
3 Tips to Help When You Are Burnt Out on Content Creation

3 Tips to Help When You Are Burnt Out on Content Creation

In this episode, Amber talks about content creation burnout and provides three essential tips to overcome it. She emphasizes the importance of having a system in place, determining non-negotiable con…

00:11:45  |   Mon 26 Feb 2024
3 Types of Content: Which should you create as a small business owner?

3 Types of Content: Which should you create as a small business owner?

In this episode, Amber discusses the different types of content that small business owners can create: visual, written, and audio content. She provides insights into the pros and cons of each type an…

00:12:16  |   Mon 19 Feb 2024
The 3 Tools You Need to Repurpose Your Content Across Social Media

The 3 Tools You Need to Repurpose Your Content Across Social Media

In this episode, Amber discusses the importance of repurposing content and provides practical tips using Canva, Later, and AI tools. She emphasizes the time-saving and audience-reaching benefits of r…

00:11:51  |   Mon 12 Feb 2024
How to Create Engaging Instagram Stories (a new strategy + formula)

How to Create Engaging Instagram Stories (a new strategy + formula)

In this episode, Amber shares a powerful Instagram Story strategy to boost engagement for small business owners. Amber breaks down a simple formula to create captivating Instagram Stories that drive …

00:09:01  |   Mon 05 Feb 2024
How to Create a Content Calendar on a Yearly, Monthly, and Weekly Basis

How to Create a Content Calendar on a Yearly, Monthly, and Weekly Basis

In this episode, I walk you through my content planning process, starting with the yearly overview, where I look at the previous year's performance, acknowledge wins and losses, and map out major per…

00:08:12  |   Mon 29 Jan 2024
My OWN Content Strategy for 2024

My OWN Content Strategy for 2024

In this episode, I'm diving into my game-changing content strategy for the upcoming year. From refining my repurposing process to focusing on YouTube and starting a podcast, I've got some exciting ch…

00:12:20  |   Mon 15 Jan 2024
Content Predictions for 2024

Content Predictions for 2024

In this episode, Amber predicts three major shifts in content creation for 2024. First, anticipates a rise in using AI tools to assist in repurposing content, emphasizing the need for a strategic app…

00:07:57  |   Mon 08 Jan 2024
Content Systems: Everything you need to know for 2024

Content Systems: Everything you need to know for 2024

In this episode of The Content Collective, content creator and strategist Amber shares her expertise in creating effective content systems in 2024.

 

With ten years of experience in content creation …

00:13:23  |   Mon 01 Jan 2024
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