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The Confident Freelance Editor - Podcast

The Confident Freelance Editor

Join marketing mindset coach Malini Devadas as she talks about how freelance editors can find more clients, earn more money and have more time for fun! The conversation will focus on marketing and mindset, as Malini believes these form the foundation of a successful business. A mix of advice, coaching and interviews, this podcast is essential listening for any freelance editor who is struggling to create the business of their dreams.

Coaching Marketing Business Entrepreneurship Mindset Money
Update frequency
every 7 days
Average duration
21 minutes
Episodes
71
Years Active
2020 - 2023
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How do I land my first editing client?

How do I land my first editing client?

031: Featured editor: Dayna Reidenouer, True Love Editorial Services

Dayna has moved into editing work from a strong background in proofreading and writing. But she’s feeling daunted about landing he…

00:40:59  |   Mon 28 Dec 2020
How can I build awareness of my brand to generate more leads and repeat business?

How can I build awareness of my brand to generate more leads and repeat business?

030:

Featured editor: Helen Bradford www.helenbradfordeditor.com

In this episode we talk about defining your brand and how to get your brand message ‘out there’.

Being able to define your own brand i…

00:34:59  |   Mon 21 Dec 2020
How do I increase my success without increasing my work hours?

How do I increase my success without increasing my work hours?

029: Featured editor: Jahleen Turnbull-Sousa www.maplewoodeditorial.com

Today’s guest editor, Jahleen, has steadily built up her business to where she feels she has more than enough work and is looki…

00:38:46  |   Mon 14 Dec 2020
How do I turn down familiar jobs so I can move into a new field of work?

How do I turn down familiar jobs so I can move into a new field of work?

028:

Featured editor: Lenore Hietkamp https://www.heatherfieldediting.com/

In this episode of the Edit Boost Podcast you’ll hear from Canada-based editor Lenore Hietkamp, who’s decided to turn to coa…

00:31:41  |   Mon 07 Dec 2020
How do I change my niche?

How do I change my niche?

027:

Featured editor: Kath Kovac

Have you decided to change your editing niche but don’t know how to kick-start the transition? I’m speaking with Kath Kovac in this week’s episode. Her editing busin…

00:34:03  |   Mon 30 Nov 2020
Should I change my business name?

Should I change my business name?

026: Featured editor: Cecile Shanahan https://cecileshanahan.vpweb.com.au/ How much does our business name matter when marketing a business? Would you rather spend time and money on targeted market…

00:33:26  |   Mon 23 Nov 2020
How do I choose a niche?

How do I choose a niche?

025:

Featured editor: Amber Riaz, A4 Editing

As we so often do when starting out, Amber took every opportunity for editing work in order to build momentum. She accumulated a wide range of experience …

00:34:56  |   Mon 16 Nov 2020
How do I stop overdelivering?

How do I stop overdelivering?

024: Featured editor: AJ Collins, AJC Publishing

For all of us who are committed to doing the best editing job possible for our clients, overdelivering on projects can be a tricky business challenge.…

00:25:29  |   Mon 09 Nov 2020
Why we overcomplicate things

Why we overcomplicate things

023:

As humans, we are really good at making things more complicated than they need to be. Especially in 2020, when we have information at our fingertips, literally. For example, if you look for hel…

00:12:59  |   Mon 02 Nov 2020
Creating digital products

Creating digital products

022:

It seems like they’re everywhere: downloadables, online courses, paid memberships. With ever-increasing access to technology, there’s a growing number of people creating digital products for the…

00:19:01  |   Mon 26 Oct 2020
What not to worry about when you’re starting out (aka procrasti-tasks)

What not to worry about when you’re starting out (aka procrasti-tasks)

021:  The harsh truth is that without clients, you have no business. And even though there are things we can do right now to find clients (such as sharing our marketing message or contacting potentia…

00:16:51  |   Mon 19 Oct 2020
How many clients do you need?

How many clients do you need?

020:

Have you ever thought about how many clients you actually need?

I ask this because when I work with editors on their marketing message, one of the first things I'll suggest is that they choose a…

00:09:16  |   Mon 12 Oct 2020
Losing some money vs losing the sale

Losing some money vs losing the sale

019: So often I hear about editors who are underquoting because they are scared of losing the job -- I used to do this too. This is usually deliberate (e.g. shave off a few hours, reduce the rate) a…

00:12:00  |   Mon 05 Oct 2020
How 'nice' are you?

How 'nice' are you?

018:

We equate niceness with people who do things for free.

So does that mean that people who charge (and particularly those who charge a lot) are somehow not ‘nice’?

In this episode, I ask you to co…

00:10:30  |   Mon 28 Sep 2020
Does the world need another blog post about editing?

Does the world need another blog post about editing?

017:

These days it seems like everyone’s blogging; content marketing is all the rage. With so many people writing about the topic, does the world really need another blog post about editing?

It’s eas…

00:11:16  |   Mon 21 Sep 2020
Letting go of the outcome

Letting go of the outcome

016: 

A common factor in what’s holding us back from action is fear. I see this a lot in my experience as a mindset coach.

It’s not about not knowing enough. Information is everywhere.

As editors we …

00:14:34  |   Mon 14 Sep 2020
Three things you can do today to find a client

Three things you can do today to find a client

015:

It can feel scary to go out and find clients, so we often spend our time taking what I call 'passive action'. Designing a logo or tweaking our website can feel like we're doing something constru…

00:12:56  |   Mon 07 Sep 2020
The myth of passive income

The myth of passive income

014:

Are you thinking about selling digital products to create passive income opportunities for your business? The idea of ‘passive income’ is appealing in many ways. Do the work once, sell it many t…

00:15:22  |   Mon 31 Aug 2020
What is the best website platform?

What is the best website platform?

013: What is the best website platform to use for your editing business?

Trick question - there is no such thing.

When it comes to websites, popular platforms include: Wordpress, Weebly, Wix, Squares…

00:14:15  |   Mon 24 Aug 2020
The power of client referrals

The power of client referrals

012: Most people don't buy from someone they don’t know. We ask friends for a recommendation.

Our past clients and contacts can refer new clients to us... once they know we are looking and would welc…

00:09:17  |   Mon 17 Aug 2020
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