The ClickZ Digital Marketing Podcast
How do you stay up to date with the latest thinking, trends and best practice in digital marketing and ecommerce? Spend 30 minutes with experienced marketing and ecommerce professionals as they share their insights, experience and best practice with you. You'll learn about the latest tools and technologies that are redefining how brands connect with consumers, and get practical advice on how you can apply this in your own business. You’ll hear about the biggest challenges and opportunities that the industry will face over the next few years and get unique perspectives on the future of advertising from global marketing leaders.
Tim Flagg is an experience marketing leader, speaker and advocate for empowering consumers to take control of their personal data. Tim has over 18 years experience of experience in advertising and marketing for such brands as McCann-Erickson, BBC-Worldwide, NBC-Universal, Hutchison-Whampoa, Zipcar, The Academy of Digital Business Leaders and the Institute of Digital and Direct Marketing online, where he was Managing Director.
- Update frequency
- every 31 days
- Average duration
- 41 minutes
- Episodes
- 34
- Years Active
- 2016 - 2025
14. Using psychology to improve online advertising with Jim Hodgkins, MD of VisualDNA
Targeting online consumers can be a blunt science, but VisualDNA have pioneered a way to collect psychological profiles for individuals on line to create enhance profiles. These profiles can then be …
00:49:15 |
Thu 05 Jan 2017
13. Putting user data at the centre of effective advertising campaigns. Richard Robinson, MD of Turn
Advertisers are able to access a huge amount of data about the behaviour of online users, but few know how to analyse and interpret that data. We speak to Richard Robinson, MD of Turn. Turn (www.turn…
00:51:18 |
Tue 11 Oct 2016
12. Adblockers and the future of online advertising. Ben Williams - Adblock Plus
Adblockers have become a major challenge for publishers and advertisers alike. 'Adblock plus' is the most popular and has been downloaded on over 500m devices around the world. I’m joined by Ben Wil…
00:49:04 |
Tue 13 Sep 2016
11. The future of online advertising: A publisher's perspective. Zack Sullivan - Future Publishing
In Episode 11 I talk to Zack Sullivan, the head of delivery at Future Publishing to hear his perspective on the future of online advertising. Publishers have had to react to the changing demands of t…
00:43:50 |
Fri 09 Sep 2016
10. How marketing can drive the technology agenda with Andrew Campbell
In Episode 10 I talk to Andrew Campbell about customer relationship marketing, and hear how marketers can harness the latest technology to continually improve the customer experience.
Marketers sho…
00:51:16 |
Thu 23 Jun 2016
9. Optimise your Check-Out process - practical tips and checklists - James Gurd
Join experienced digital strategist James Gurd and hear some practical advice for how you can start to set up and optimise an effective check out process on your website. These insights will be helpf…
00:46:06 |
Thu 02 Jun 2016
8. Digital transformation and understanding millennials at the Prince's Trust with Rebecca Galambos
In Episode 8 we are joined by Rebecca Galambos, senior digital transformation director at the Prince's Trust. We discuss what digital transformation is and what is required to start and maintain chan…
00:36:25 |
Tue 26 Apr 2016
7. Shift London, how an event can be the catalyst for digital change with Charlie Salter
In this episode I am joined by Charlie Salter, the brains behind ClickZ's 'Shift London' event coming up in May. Charlie shares his experience of what makes a really effective event and how he's ensu…
00:36:45 |
Mon 25 Apr 2016
5. Artificial Intelligence, a marketers guide with Martin Talks
Episode 5: The marketers guide to AI: You'll learn what Artificial Intelligence really is and see some very practical ways for marketers to use AI in their everyday campaigns and reporting. From anal…
00:40:44 |
Mon 21 Mar 2016
6. Nick Wilsdon, SEO Lead at Vodafone: Enterprise SEO and Customer Acquisition
Episode 6 of the ClickZ Digital Marketing Podcast with Nick Hilsdon, SEO Lead, Global Channels Optimisation at Vodafone. We examine the latest developments in search engine optimisation and what oppo…
00:38:06 |
Mon 21 Mar 2016
4. Kelvin Newman: Search marketing - what are the major trends in 2016?
Episode 4 of the ClickZ podcast with Kelvin Newman. Kelvin is the founder of Rough Agenda, a company that arranges specialist digital marketing events including Brighton SEO.
In 2014 Kelvin was vote…
00:31:23 |
Fri 12 Feb 2016
2. Using AI to improve your email performance with Parry Malm from Phrasee
Episode 2 of the ClickZ podcast with Parry Malm. Parry is CEO of Phrasee, the AI-powered subject line optimisation company. Previously he ran the strategy & commercial departments for an email servic…
00:24:07 |
Fri 12 Feb 2016
1. The latest trends in content marketing with Tessa Wegert
Episode 1 of the ClickZ podcast with Tessa Wegert. Tessa is a business and tech reporter, former media strategist, and branded content developer. She contributes to such publications as Business Insi…
00:37:49 |
Fri 12 Feb 2016
3. Google Analytics, the inside story, with Brian Clifton
Episode 3 of the ClickZ Podcast with Brian Clifton. Brian Clifton (PhD) is a measurement strategist, advisor and renowned practitioner of performance optimisation using Google Analytics. Recognised i…
00:28:27 |
Sun 07 Feb 2016
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