The Authority Show

Well, here we are at the final episode of our book funnel mini-series and I’ve saved the best for last. Today we’re talking high-ticket, baby! (It’s always my favorite subject.)

So far, we’ve look…

So here we are at our third installment of totally nerding out on how book funnels can be used to grow your business. If you’ve listened with any sort of care to the previous two episodes, you know b…

Last week I started talking to you about why a book funnel is key for growing your business. So if you haven’t yet listened to that episode, you’re going to want to start there.

This week I’m contin…

Today we are going to be taking about book funnels, and over the next three episodes we're going to talk about how your book can be a funnel into different kinds of offers. 

We're going to look at …

When it comes to writing your book, there’s a big chance that you know it’s definitely going to happen one day, but that now just isn’t the right time. Usually I’m pretty quick to flush out when that…

A lot of coaches and course creators really wonder if they should consider turning their signature coaching program into a book. So I turned to my Instagram stories to ask my people if they wanted to…

So you’ve done the planning and the outlining for your book, but haven’t written a word yet. You know it’s go time, but why does it feel so damn difficult?

You sit down to write, but all you end up…

So you may think you’ve arrived when you’re given that little orange bestseller banner on Amazon, but the reality is you can achieve that just by hacking their algorithm. If you really want to measur…

So you have your mind set on getting your book traditionally published, do you? You envision some big publishing company reading your book, beaming with pride as they tell you how amazing your book i…

If you’ve ever uttered the words, ‘I don’t know where to start with my book’ or ‘I don’t have time to write it,’ you’re going to want to listen up. The reality is, you don’t have to spend days upon d…

So you’ve got this great book title in your head and you’re really excited about it. It wakes you from your dreams and you can’t help but smile while appreciating just how amazing it is.

Here’s the t…

If we’re being honest, by now I’ve given you enough reasons to drop the excuses and write your bloody book already — it brings you new leads, helps you get clear on your process, and the list goes on…

So many people put a ridiculous amount of blood, sweat, and tears into the writing part of writing a book, but forget to even think about how they plan to sell it. Then the day it hits the shelves, t…

In my line of work,  I hear a lot of “reasons” as to why coaches and course creators aren’t ready to write a book and I could go on for days about it. But there are two that I hear quite often: 

1. T…

So let me ask you a question: What type of coach are you? 

Through the course of working with many brilliant authors, I’ve identified two types of coaches playing the game: the Invisible Coach and …

So you’re finally ready to write your book, but don’t really know what to expect from the journey? It’s not just you, my friend. No one really knows what it looks like until they’re on the other side…

So I know you’ve got that burning question...what makes The AUTHORity Blueprint so special? 

Well, that’s easy...I’m the one who wrote it. (lol. Sorry)

That and you’re getting over 20 years of publis…

So you want to write a bestselling book, do you? Well, what exactly does that mean? 

The truth is we all get so hung up on bestsellers, but they’re only deemed so because they’re the tiny percentage …

So often we talk about why you need to write a book and how it’s going to benefit you and your business, but we don’t often talk about the actual HOW.  

I mean, it’s not just about the writing, you k…

We all get these opportunities in life where we have to decide if we’ll stay on the path that makes sense or throw caution to the wind and just follow our gut.

And of course there are a million and…