Tao of Sports Podcast

If the name sounds familiar, it’s not your imagination. The Veeck moniker is almost a baseball legend thanks to the efforts of Night Train’s grandfather (Bill) and his father (Mike). But Night Train …

Chris Thompson is one of the premier sports information directors in the northwest. Known by everyone in sports communication in the Puget Sound Region, Thompson has experience at every division of N…

One of the top baseball sales minds in the country is Andrew Silverman. He’s been with four different professional teams; Director of Tickets with the Anaheim Angels; Vice President with the Columb…

Scott Frasnelly is responsible for the ECHL's new corporate sponsorship agreements and attempts at continually branding itself as the premier AA hockey league in the country. Frasnelly oversees the E…

Jeff Higgins talks about UNLV athletics broadscope through the lens of a marketer, especially how the college basketball & football competes on the Vegas landscape amid the casino industry of The S…

Robert Kingston oversees ticket services for the Sacramento Kings, focusing on sales, customer service and relationships. With Maloof Sports & Entertainment for the past 7 years, Kingston talks about…

Mike Gordon offers up various strategies of how the Wolves have positioned themselves in the major market of Chicago. The Wolves have the metropolitan area to itself while the NHL's Blackhawks are on…

Jason Martin has been at the forefront of out-bound ticket sales at major universities since joining Ohio State in 2008. Martin's leadership oversaw the building & subsequent leading of a brand new o…

Bill Guertin is an expert speaker and sales motivator, with 25+ years in successful small-market broadcast advertising sales, medical sales, and sales training. CEO of The 800-Pound Gorilla, a sales …

"East Bay Moneyball" may not get a movie made about it, but the concept of dynamically pricing baseball tickets has been just as controversial for the San Francisco Giants as its cousins in Oakland h…

The words "Dynamic Pricing" are vogue throughout professional sports. But few understand them as well as Dr. Jan Eglen, Ph. D. As CEO of Digonex Technologies, Dr. Eglen oversees a vast operation whic…

E. Ken “Ziggy” Siegfried is new to the west coast, arriving from Memphis over the last few years to become CSU Bakersfield’s Sr. Associate Athletic Director for Development & Major Gifts. Siegfried…

Sarah Melton has spent over 13 years with the NBA’s Dallas Mavericks, rising in the Public Relations Department until becoming the team’s Director in 2004. Melton talks about the ins-outs of the sp…

Brian Watson is the Director of Sales, Event Suites & Special Events at The Staples Center in Los Angeles. Watson talks about filling the suites regardless of whether the anchor tenants have CBA is…

University of Memphis Professor & Associate Dean Richard Irwin knows the bad rap that some sport management degrees earn in the field. The Memphis program has set itself apart by focusing on revenu…

Brian DiTucci has spent over 11 years with the Oakland Athletics, moving up the ranks from a Ticket Sales Representative to the Director of Ticket Sales, focusing on new season ticket sales, group …