Startup BizCast, hosted by Steve Mullen, offers news, advice and education for small business owners. The program is produced by EndGame PR, a social media public relations firm based near Richmond, Virginia. For more information, please visit http://endgamepr.com/startupbizcast/ .
Everyone makes mistakes. But, what if you could be given a “heads up” about those mistakes before they happen? While I can’t stand in your office and hold up a sign warning of impending doom, I do …
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Podcasting, blogging, and social networks are just a few of many new ways to promote your small business that …
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Small business owners, myself included, have a bad habit of getting so busy doing the actual work that pays t…
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What’s going to happen to your small business if all of your computer files go “POOF”? With computer storing…
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There are a dizzying array of telephone options for small business owners these days, particularly compared to…
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First off … Happy Halloween!!!
As you formulate plans to promote your small business, you may consider advertis…
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When you meet someone new and try to describe your small business, do you fumble around? Do you feel like you’…
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In this episode, we’re talking graphics. A first impression is important in business, and when you have a smal…
In this episode of Startup BizCast, the small business advice podcast that’s shorter than your coffee break, it’s time to discuss when you SHOULDN’T start a small business. I give my top five reasons…
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In this episode of the small business podcast that’s shorter than your coffee break, we talk about etiquette. …
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Startup BizCast is back, after a one week break that was necessitated by my client load from EndGame Public Rel…
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We’ve talked about search engine optimization on this podcast before, but there’s a search engine function that…
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In small business you can’t just rest on your laurels once you’ve built a successful organization. It’s best t…
There have been Startup BizCast episodes about how to distribute online news releases for your small business, and how to work toward getting television news coverage, but we’ve not discussed how to …
Like it or not, as a small business owner you are in sales. No matter what type of business you own, you need to use sales tactics on a daily basis. In this episode, we’re joined by Bill Caskey. Bill…
I’m on vacation, but the show goes on! In this solo episode, I give five tips on improving your site’s search rankings. To give you a preview (taking a suggestion from a comment on this blog), here a…
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Happy 10th show to Startup BizCast! In episode 10 of the small business advice podcast that’s shorter than you…
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Getting television news coverage for you or your small business can give your company a big boost, because the…
I was recently told by an acquaintance that RSS feeds have been explained to him a number of times, but despite that he still doesn’t understand the technology. This isn’t the first time I’ve heard t…
I talked in episode #5 about the best places to distribute your online news release. Now it’s time to talk about how to structure your release and how NOT to structure your release, so you get the mo…