SHIFT - In Conversation
A new series from SHIFT that discusses the changing landscape of marketing, production, and content creation industry-wide.
- Update frequency
- every 10 days
- Average duration
- 32 minutes
- Episodes
- 26
- Years Active
- 2020 - 2021
Recruiting a Diverse Workforce - Jason Jones
Diversity in the workplace begins with recruitment. A diverse workforce is directly related to a successful business, so how can we make sure our recruitment efforts and company culture are attractiv…
00:26:26 |
Wed 08 Jul 2020
The Changing Landscape of Production - Jeff Beckerman
While on-set production is shut down, we can still find creative ways to produce new video content using remote workflows. Episode Partner: Rain, the Growth Agency
00:27:12 |
Thu 18 Jun 2020
Adapting Your Live Events - Rembrandt Flores
How do we decide between going virtual with live events, or re-allocating budget to a new campaign? The future of in-person events may be uncertain, but there are still ways we can reach and engage w…
00:29:38 |
Thu 18 Jun 2020
The Virtual Sales Cycle - Zach Basner
Your sales team could be using video to dramatically cut down on long and repetitive sales cycles. How can we adapt, plus practical tips on getting your team started! Episode Partner: IMPACT
00:27:53 |
Tue 26 May 2020
Reusing and Renewing Video - Darian Chornodolsky
How can we reuse existing video content and give it new life, now that producing new content has become more difficult? Whether you are a marketer, filmmaker, or musician, this conversation is for yo…
00:28:57 |
Tue 26 May 2020
Marketing Between Brands and Production - Stacy Jones
The world of marketing that exists between your favorite brands and products and the most popular films and TV shows. How do you speak the language of both teams and make sure everyone is happy? Epis…
00:30:18 |
Tue 26 May 2020
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