Seeding Social Good
Doing good is hard. Doing good professionally is even harder. The next-layer conversation is when you actually get the help you need. Turnkey's hosts bring you into deeper and deeper understanding, layer after peeled layer. Bringing the biggest and brightest names in social good to your ear, Katrina VanHuss and Otis Fulton PhD and the occasional guest will ask harder and harder questions to get you better and better help. Status quo beware. We're coming for you. Katrina VanHuss is the Founder of Turnkey For Good. Otis Fulton is VP Psychological Strategy Turnkey For Good.
- Update frequency
- every 24 days
- Average duration
- 33 minutes
- Episodes
- 26
- Years Active
- 2023 - 2025
The Psychology of Asking and Giving
The Psychology of Asking and Giving explores the psychology of generosity, persuasion, and human connection—especially in the nonprofit sector. Hosted by Katrina VanHuss, a longtime fundraising strat…
Transforming “Little A” Advocacy into “Big A” Activism: A Conversation with Courtney Bugler
What happens when traditional advocacy doesn’t cut it anymore?
In a raw and timely conversation, I sat down with Courtney Bugler, CEO of ZERO Prostate Cancer, to talk about the shift from “little a” …
P2P Fundraising & Generational Change
In this episode, we dive into the evolving landscape of peer-to-peer fundraising and ask some provocative questions: Should we still organize fundraising efforts around traditional formats like walks…
Nonprofit Mergers
Katrina VanHuss, CEO Turnkey, interviews two CEOs who have successfully merged nonprofits to great advantage to their respective missions.
Colon Cancer Alliance CEO Michael Sapienza successfully merg…
Trump Got Elected: How You Should Prepare
In this episode, I break down the four critical actions every nonprofit leader must take in the face of mounting challenges: double down on major gifts while building community, merge for greater imp…
How People Respond to Recognition, and How That Helps You Raise Money, Part 2
Psychologist Dr. Otis Fulton and Turnkey Founder Katrina VanHuss discuss (as if they were on their on back porch...they're married) how recognition works at the psychological level. Part 2
Need somewh…
How People Respond to Recognition, and How That Helps You Raise Money, Part 1
Psychologist Dr. Otis Fulton and Turnkey Founder Katrina VanHuss discuss (as if they were on their on back porch...they're married) how recognition works at the psychological level. Part 1
Need somewh…
Rethinking Revenue for the Content Creator Boom
The boundaries between livestream fundraising and traditional peer-to-peer fundraising are disappearing. Our donors and fundraisers are iterating faster than we are, erasing the difference between th…
What to Do About Facebook’s Fundraising Changes
Facebook ceased processing donations in Ireland in 2023. Adrian O’Flynn, Founder of GYSS in Ireland, had to contend with this situation that we in the US now fear. How his firm and its social good cl…
Fundraising in a Political Season
Most of us are afraid that the very noisy political environment could hurt our fundraising results. Dr. Otis Fulton, VP Psychological Strategy, and Katrina VanHuss, Founder of Turnkey For Good, join…
Guess where the money is, community or events?
Raising money with events has been getting harder. Acquisition got harder. Retention got lower. Event leaders are losing their jobs. Why? Turns out we were systematizing the wrong thing. We should ha…
Your Livestream Fundraiser Just Became a Creator
Michael Wasserman, Founder and CEO of Tiltify, explains why addressing the tools of social influencers in the specific and incorrect terms of “livestream/gaming” is limiting to results. He recommends…
Social Fundraising Psychology, An Interview by Wayne Zell
Attorney and popular podcaster Wayne Zell, CEO & Managing Member of Zell Law Firm, interviews Dr. Otis Fulton, Social Psychologist and Turnkey For Good VP of Psychological Strategy, about social fund…
AI For Good - But Is It?
AI is all over the news lately, causing CEOs and organizations to assume they know everything they need to know about AI. Assumption is dangerous.
We don’t want to be left behind. We are eager for…
Social Good Entrepreneur, An Interview by Wayne Zell
In a rare experience as the interrogatee and not the interrogator, Katrina VanHuss is interviewed by old friend and legal expert Wayne Zell, Managing Member and CEO of Zell Law, on his Blueprint for …
Event Design and Constituent Relationships
The design of a nonprofit event has a profound impact on participants. It influences how much they donate or raise, and, most importantly, if they return the following year. In this episode, Blue Sea…
Boards: Five Fixes to Get to Great
A veteran of board management and strategy, Anne Marie Forbes helps to identify, name, and address the most prevalent foibles of dysfunctional boards. We help you see the ways to reach a better place…
Social Fundraising & Today’s Events
Events were once called “walk-a-thons,” then “peer-to-peer,” and now are considered to be “social fundraising.” What’s unique about this way of getting small-dollar donors engaged? Join us as we talk…
The Pan Mass Challenge - How to Lead a Successful Event
In this episode Katrina interviews the CEO of the Pan Mass Challenge, Jarrett Collins, who became CEO 17 days before the interview. It’s hard to call him a newbie however, as he served as both presid…
Gestalt 2 — A Guide to Supportive Conversations
Giving and taking advice is hard. Gestalt Language Protocol is a way to communicate that both conveys information and builds strong positive relationships.
In this episode, we dig into the psychology…