Scandinavian MIND

In this episode we will hear from:

Dr. Hanna Grabenhofer, Associate Partner, McKinsey & Co.

Valérie Boiten, Senior Policy Officer, Ellen MacArthur

Our editor-at-large Oliver Dahle recently traveled to A…

We are revisiting a live talk with Gustav Winsth, a furniture designer who is exploring and pushing the boundaries for how to design, using AR and VR technology. 

In this conversation we talk about: 

• G…

Today we will share insights from our interview series on upcycling, written by Aylin Franzon

• Lessing learned from upcycling brands ILAG, Deadwood and ARV
• The challenges and opportunities with upcyclin…

We share our insights from the industry gatherings in Sweden the past week: Natural Beauty Show & Borås Textile Days. 

From Borås, we share our thoughts on the renewed sense of collaboration in the fa…

In this episode, we revisit a live talk with Katarina Håkansson, a seasoned makeup artist and 3D animator with extensive experience in the traditional fashion industry in New York and Paris.

Katarina…

After a busy week of visiting shows and panel talks, we circle back to our HQ to summarize Fashion X, the Stockholm ”fashion week” run by the Swedish Fashion Council. We discuss the main takeaways, a…

We give a rundown of Beauty Innovation Talks that we hosted in Stockholm last week, where two live interviews were conducted in front of a live audience.

Hear from Selah Rui Li, Founder, Ellure, and M…

We revisit the Transformation Conference in Stockholm this autumn, where we held a talk with two of the Nordics’ leading sustainability experts in fashion: Sandra Roos, Vice President Sustainability,…

For this special episode of our weekly podcast, we go behind the scenes of Scandinavian MIND Agency. We talk about.

• The importance of being insights-driven in your communication 
• What brands can do to …

We take a look at the outdoor industry and its sustainability challenges — and some recent initiatives and solutions that are trying to address them. On the agenda today:

We look at some of the Nordic…

Today we revisit a live panel talk from CIFF, Copenhagen International Fashion Fairs, that we held in August. The panel discusses how brands need to communicate their efforts around sustainability, d…

Soon, every product sold in the EU will need to carry a Digital Product Passport (DPP) with information on raw materials, production, distribution, point of sales, and end-of-life scenarios. We speak…

We are revisiting a talk from the Transformation Conference in Stockholm last month, with insights from top fashion investors Erik Karlsson, Head of H&M Ventures, and Jessica Rameau, Partner, Wellstr…

We call in from Helsinki, where the 18th consecutive Helsinki Design Week took place this past week. From an action-packed couple of days, we discuss some of the collaborations, initiatives, and bran…

Today we’re joined by Ola Gejde, founder of Stockholm-based consultancy Daimon Retail, an expert in beauty and retail. We discuss:

The state of Nordic beauty from a business perspective.

Lessons learne…

We go behind the scenes of the fifth instalment of our bi-annual event Transformation Conference, which took place in Stockholm yesterday.

We hear key takeaways and listen to reactions from Sandra Ro…

With the Transformation Conference in Stockholm just around the corner, we revisit a talk from the Helsinki edition held in May of this year. In this live panel talk, we speak about academia and the …

Oslo Runway is three days of shows, exhibitions and other forms of fashion expression, not including the off-schedule events. We discuss where Norwegian fashion’s recent wave of creativity comes from…

The leading Nordic fashion week took place this week in a somewhat rainy Copenhagen. We were there, both as observers at the shows, but also with our own talks schedule that took place at the trade s…

We revisit a talk from the Transformation Conference in Helsinki back in May of this year, where we gathered investors, innovation companies and fashion brands to hold a cross-industry conversation a…