Welcome to the Pretty Okay Podcast, a chill (but sometimes spicy) small business podcast for people who are crazy enough to have one. Hosted by the Founder of Enji, Tayler Cusick Hollman, we cover everything from basic business practices to small business marketing. We sit down with some of our favorite small business owners and experts who share their stories, real-life experiences, and advice, all while keeping it (very) real and honest.
We’re just going to say it…vanity numbers are bullshit. Your follower count and number of likes don’t matter if your social media content isn’t converting. You can’t take little hearts to the bank, y…
In today’s episode, Tayler is joined by entrepreneur and strategist Jasmine Smith to discuss the ups and downs of navigating that first year in business. From founding her own marketing agency to her…
Like B. Franklin once said, "Nothing in life is certain except death and taxes". At least it was something to that effect. We promise to only talk about taxes once, but this episode is it. Put on you…
Ready to become your brand's very own wordsmith? You don't have to be a professional copy editor to make your voice heard when it comes to your website. Reach your ideal customers and share the heart…
What does it take to have a website that converts? Tayler is breaking it down step-by-step so you have all your boxes checked.
In today's minisode, Tayler is taking you through the necessary steps of planning for business growth. Because no one wants to be caught with their pants down right when things start taking off.
Whether you are hiring an employee, a contractor, or even a consultant, it's crucial to have your ducks in a row before pulling the trigger. We're breaking down what to look for, red flags to avoid, …
If any of our signs from last week’s episode resonated with you, then you may be wondering, “now what?” In this episode, we’re walking you through what you should and shouldn’t do before making a car…
There are a lot of different reasons to make a change in your career, but which ones should prompt an immediate departure and which ones should be a gentle nudge? Whether you are self-employed or wor…
We’re back after an extra-extended summer vacation. Not only that, we’ve got a new look, new jobs, new babies—it’s nuts!
It's our last episode of the season as we take a summer break to recharge, birth a baby and things like that. In today's episode Sam and Taylor recap this season, our favorite episodes, popular topic…
Saying "no" to a client, friend or coworker is easier said than done...Especially if confrontation makes you want to run and hide. In today's episode we're sharing our best advice for strategically s…
Every creative entrepreneur wants to be known for disrupting the industry, but sometimes it does more harm than good. In today's episode we're pinpointing the specific systems and processes that don'…
Vulnerability is often viewed as a weakness in the "business" world, but we beg to differ. In today's episode, we're talking about the power of vulnerability, how and when to recognize the opportunit…
Can we all just admit that the "influencer" world is a mess? And yet, they are somehow still a necessary tool for your marketing strategy. In today's episode, we talk about the good, the bad and the …
If you own a business and you aren't using Google Analytics, what are you even doing with your life? Today we're sharing why you absolutely need to utilize Google Analytics for tracking and growing y…
Do you really need to be on every. single. social. media. platform out there in order to maximize the benefits? The short answer? NO. We’re breaking down the different platforms, their pros and cons,…
This week's (mini) episode is Tayler ridin' solo as she gives you a quick and dirty breakdown of how to convince clients you're worth what you're charging. Listen to the episode for her 4 best tips o…
In this week's episode of Pretty Okay Podcast, we're cover the next requested topic from our IG audience: Pet Peeves. What bugs us most when working with people or people who work for us? Don't worry…
For our 50th episode (!!) we’re diving into the topic you voted for on IG...working with friends! We’re going over the good, the bad and the ugly of going into business with your buddies to make sure…