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PR 360 - Podcast

PR 360

PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.


Produced by Global Results Communications


Hosted on Acast. See acast.com/privacy for more information.

Business Marketing Technology Tech
Update frequency
every 7 days
Average duration
32 minutes
Episodes
292
Years Active
2020 - 2025
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Crafting the Right Message on Social Media with Global Results Communication’s Justin Petruccelli

Crafting the Right Message on Social Media with Global Results Communication’s Justin Petruccelli

In This Episode…

This week we talk with Global Results Communications’ Justin Petruccelli. We discuss everything about content, how brands can navigate the social media space, when it’s the right time…

00:43:05  |   Wed 13 Jan 2021
Getting the Most Out of LinkedIn with John C. Morley

Getting the Most Out of LinkedIn with John C. Morley

In This Episode…

We talk with LinkedIn expert John C. Morely about coffee, tea, the annoying things people do on LinkedIn, the future of LinkedIn, and one killer feature LinkedIn should create!


Show No…

00:35:08  |   Wed 06 Jan 2021
Creating a Memorable Virtual Event with Carla Fitzgerald

Creating a Memorable Virtual Event with Carla Fitzgerald

In This Episode…

We talk about virtual events: how they are so prevalent, why they lack impact, how can we create engagement, and how being too buzzwordy can hinder your PR and marketing initiatives.


S…

00:33:00  |   Tue 29 Dec 2020
Finding Your Hook with Terry Rich

Finding Your Hook with Terry Rich

In This Episode…

We talk with Terry Rich about his success in the PR industry, how he got his start, finding the hook, and how to have an open body when conducting an interview.


Show Notes

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00:23:48  |   Wed 23 Dec 2020
Amplifying Voices that Need to Be Heard with digitalundivided’s Christina Brown

Amplifying Voices that Need to Be Heard with digitalundivided’s Christina Brown

In This Episode…

We talk with digitalundivided’s Christina Brown. She is the director of content at digitalundivided and we discuss branding, successful comm campaigns, and content creation.


Show Notes

00:16:13  |   Wed 16 Dec 2020
Discussing the Future of Mobile Communications with Pivotal Commware’s Kent Lundgren

Discussing the Future of Mobile Communications with Pivotal Commware’s Kent Lundgren

In This Episode…

We talk with Kent Lundgren about the mobile industry, how they are paving the way for better 5G, messaging to customers, and how they kept the competitors at bay.


Show Notes

·        [0…

00:16:44  |   Wed 09 Dec 2020
What the Game Industry Looks Like with Kitecaster’s Ed Zitron

What the Game Industry Looks Like with Kitecaster’s Ed Zitron

In This Episode…

We talk with Kitecaster’s Ed Zitron. This week we take a closer look at the gaming industry. Where it’s going, what messaging mishaps have happened, and how to be a better PR person i…

00:39:17  |   Wed 02 Dec 2020
Getting to the Point in Your Press Release with Global Results Communication UK’s Vice President Kevin Taylor

Getting to the Point in Your Press Release with Global Results Communication UK’s Vice President Kevin Taylor

In This Episode…

We talk with GRC’s Vice President UK Kevin Taylor about how to write a press release in the UK. How writing is the most important skill in PR and how the US and UK working together is…

00:26:49  |   Wed 25 Nov 2020
Putting Trust Back into Automated Voice, Text, and Chatbots with iconectiv’s Tara Condon

Putting Trust Back into Automated Voice, Text, and Chatbots with iconectiv’s Tara Condon

In This Episode…

We talk with iconectiv’s Marketing & Business Intelligence Leader Tara Condon about automated voice, text, and chatbots. We discuss why automation is not the problem. How PR pros can …

00:19:05  |   Wed 18 Nov 2020
Keeping up with the changes in PR with Global Results Communication’s Managing Director Lora Wilson

Keeping up with the changes in PR with Global Results Communication’s Managing Director Lora Wilson

In This Episode…

We talk with GRC’s Managing Director Lora Wilson about the state of PR. We discuss how PR pros and brands can navigate 2020 and what is important for PR pros to know and communicate w…

00:33:28  |   Wed 11 Nov 2020
Automating and Bringing the Message to Your Employees with Tonkean's Frank Bauch

Automating and Bringing the Message to Your Employees with Tonkean's Frank Bauch

In This Episode…

We talk with Frank Bauch the Director of Communications at Tonkean. We discuss how Tonkean can help PR pros get their work done, and help boost their employee engagement. It all start…

00:24:54  |   Wed 04 Nov 2020
Using the Right Content for Your Content Ads with inPowered’s Chelsea Waite

Using the Right Content for Your Content Ads with inPowered’s Chelsea Waite

In This Episode…

We talk with inPowered’s about content advertising, digital ads, puppies, podcast analytics, SEO, data collection, consumer fears on their data being collected, and where the future o…

00:20:09  |   Wed 28 Oct 2020
Protecting Your Place of Business with Verkada’s Christina Schultz

Protecting Your Place of Business with Verkada’s Christina Schultz

In This Episode…

We talk with Verkada’s Christina Schultz about the importance of security, customer journey, messaging strategies that have worked for Verkada, what messaging strategies have worked f…

00:22:23  |   Wed 21 Oct 2020
Disrupting the Fintech industry with Global Results Communication’s Karen Sorenson

Disrupting the Fintech industry with Global Results Communication’s Karen Sorenson

In This Episode…

This week on PR 360 I talk with Global Results Communication’s Karen Sorenson as we discuss Financial Tech or Fintech. We talk about the customer journey, pain points, what are or wer…

00:28:12  |   Wed 14 Oct 2020
The Year of the Pivot with Zendesk’s Paige Young

The Year of the Pivot with Zendesk’s Paige Young

In This Episode…

We talk with Zendesk’s Paige Young about their product, messaging, and customer service. We also talk about Service as a Subscription or SaaS, churn, how to pivot, and learn from 2020…

00:26:13  |   Wed 07 Oct 2020
Transparency, Mondays, and Digital Workflows with monday.com’s Leah Walters

Transparency, Mondays, and Digital Workflows with monday.com’s Leah Walters

In This Episode…


We discuss why monday.com is named after Monday, what has changed in comm plans since 2020, why education collateral is crucial, and how PR pros can use Transparency in their comm pla…

00:18:35  |   Wed 30 Sep 2020
Getting a Better SEO Rank with INK from Aspen’s CEO Michael Umansky

Getting a Better SEO Rank with INK from Aspen’s CEO Michael Umansky

In This Episode…

We talk about with Aspen’s CEO Michael Umansky about their new software INK and SEO. Companies and PR pros must understand and leverage the power of SEO in 2020. We talk about the con…

00:25:26  |   Wed 23 Sep 2020
How to Craft the Right Messaging for Cybersecurity with Zadara’s Lauren Koszarek

How to Craft the Right Messaging for Cybersecurity with Zadara’s Lauren Koszarek

In This Episode…

We talk with Zadara’s Vice President of Communications Lauren Koszarek about everything you need to know about cybersecurity. It’s a great episode giving PR pros tips and tricks to cr…

00:22:19  |   Wed 16 Sep 2020
Understanding and Using Big Data to Craft Better Stories with Global Results Communication’s Casey Bush

Understanding and Using Big Data to Craft Better Stories with Global Results Communication’s Casey Bush

In This Episode…

We talk with Global Results Communications’ Casey Bush about big data. We discuss how big data has changed the PR industry, how PR pros can better use it, and why it’s important to ha…

00:25:06  |   Wed 09 Sep 2020
Freelancing is the Future with Toptal’s Simon Sproule

Freelancing is the Future with Toptal’s Simon Sproule

In This Episode…

We talk with Toptal’s Simon Sproule about the freelancing industry. We discuss the future of the freelancing industry, how the pandemic has changed work, if people should go into free…

00:16:30  |   Wed 02 Sep 2020
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