Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs

Podcasting allows for everyone to have a voice. This is especially important for people in traditionally marginalized communities whose voices have a history of being silenced. Amy Pons, host of the …

Marketing your podcast or business can feel like a balancing act: you know you need to speak to potential clients’ pain points and frustrations, but you also want to make sure they know about you and…

While lots of social media posting tries to keep up with trends and focus on current events, podcasters and small business owners have a lot of evergreen content that establish them in their field an…

With two billion monthly active users worldwide, Instagram can be an awesome place to spend time and promote your podcast. But making meaningful connections and boosting your engagement means more th…

As content creators, social media can feel really overwhelming. And when a platform like Facebook has so many different ways to connect and interact with people, how do you know where to start to max…

Social media is one of the biggest tools we have in podcasting to reach more listeners, connect with potential clients, and promote our thought leadership, helping us land new clients. But what platf…

Marketing is always evolving and for the past few years, email marketing has been a hot topic of conversation. Do people still read emails? Is email marketing dead? How do I best use emails to reach …

Creating and releasing a podcast is no small task, and everyone approaches theirs differently. But the most important thing to keep in mind when planning your show is how you manage your energy so yo…

With the constant changes in technology, social media trends, current events and more, it can be hard to keep up with what you think your marketing strategy needs to look like. But marketing is never…

So you’re sitting down to record an episode for your podcast, and you realize halfway through that the conversation is taking a turn you didn’t expect! What should a good podcaster do? Kim Romain is …

Writing a book is something most people think about doing in their lives. And as a business owner, having a formal, published account of your business' beliefs and practices can be appealing for reac…

Finances are not the sexiest thing to talk about when it comes to our businesses, but it IS essential to have a handle on your numbers. Brandon Neely, a finance expert and serial small business owner…

Business owners are BUSY and even when podcasting is your favorite part of your marketing strategy, it can take up a lot of time in your week, leaving you frustrated and tired. But with all the new t…

There are so many behind-the-scenes elements of a successful podcast, from searching for sponsorships to navigating new business brought in by the show to keeping up with former guests. Reena Friedma…

Sometimes it feels like getting your guests to share your episode is a full-time job. It’s frustrating when you put your heart and soul into the conversationand you go to share it with a guest and th…

With so much information about marketing available from so many different experts, it can feel overwhelming finding what you ’should’ do to promote your work. But your marketing strategy, whether for…

We’ve all become accustomed to seeing a barrage of social media and Google advertisements wherever we go on the internet. But how do we take advantage of these ad opportunities to promote our podcast…

Podcasting and public speaking can feel like they are very different worlds, but they’re really just two different methods of sharing your voice and message with the world. Because of this, many peop…

As podcasters, we tend to think about our craft as an audio-based product. But we’ve all seen the rise in video content over the last few years, and that’s not going anywhere any time soon. How do we…

When most podcasts don’t make it to 25 episodes, it can be shocking to see that someone has over 1600 podcast episodes under their belt. While there’s no silver bullet or secret sauce to achieve inst…