Performance Marketer
Performance Marketing is the most scalable business model in the world. Why? Because Results Matter. Period. My name is Eric Beer and over the past 10 years I've grown an 8-figure business built on proven results that are measurable. This podcast is my way of sharing all that I've learned over the past 18 years that has positioned me as one of the industry leaders. --- Learn more at: https://ericbeer.com
- Update frequency
- every 6 days
- Average duration
- 30 minutes
- Episodes
- 140
- Years Active
- 2019 - 2025
This One Trick Could Help You Make Millions - Work on vs. Work in Your Business
When someone says they did a $1m in revenue, it doesn't mean they're taking home a million bucks.
But if you ask business owners what their operational cost percentage, net margin percentage, or othe…
Groupon Push Marketing Strategy: 17 Things a Killer Push Pipeline Must Include (Part 2)
Hey Performance Marketers,
Last time we started talking about the Groupon business model, and in this episode, I’m going to wrap up the topic!
Today I’m focusing more on the company’s push marketing…
Groupon Push Marketing Example: How to Replicate the Groupon Business Model (Part 1)
Hey, Performance Marketers!
I have a treat for you today. It’s something you asked me to do. Actually, a few weeks back, I posted something about Groupon and their push marketing. I also said that I’…
Lead Gen Vertical in Senior Care Business Explained
There are many people who’d like to jump into the lead gen business but don’t really know what they should do. They often ask me what leads they should generate, where to find them, who to sell them …
Simple Way To Find Advertisers and Publishers
I was at a conference in Las Vegas a few weeks ago and I was so inspired by the people I met at the event that I recorded this episode there.
What actually inspired me? A ton of opportunities.
- To b…
A Tried-And-True Formula to Get More Customers
Wouldn’t it be great if there was a formula for selling anything? You know, a framework you should follow when creating an offer that would guarantee you a successful sale… Of course, it would be awe…
How to Value a Company: Numbers You NEED to Know When Selling Your Business
A couple of weeks ago, I talked to somebody who didn't know how to value a company and what the valuable asset in their company was. I was kind of surprised, honestly. But then I thought…
“Wait a seco…
(Part 2): Evaluating Online Traffic: Two Metrics That Matter When Arbitraging Media
Hey Performance Marketers,
I’m still on a mission to obsess over the customer and make an impact on the lives of people who need help in this stuff. Last time we started talking about the process of …
(Part 1) Evaluating Online Traffic: Mistakes You Want to Avoid When Buying Media
“Give a person a fish, and you feed them for a day. Teach a person to fish, and you feed them for a lifetime.”
Are you ready to learn how to fish? Because I’m ready to teach you how to find the fish s…
Part 2: How to Model a New Business (Email List Management)
Hey Performance Marketers, welcome to the second part of the episode - we’re going to continue modeling a new lead generation business. This time I’m diving deeper into email list management.
I’ve pr…
Part 1: How to Model a New Business (Projections - Modeling)
Are you trying to start a lead generation business? Or maybe trying to figure out how to grow the business you already have? If you’re not sure what to do, I'm going to take you guys through somethin…
Why Birthdays Are So Important In Your Journey
Hey, Performance Marketers! Are you ready to celebrate? My birthday, for example. Well, it was actually on 11 Feb when I recorded this episode, but it’s always good to have a reason for celebration.
…
DISC Personality Test Round Table - All About Your Why and D.I.S.C Results
Have you ever thought about how important mindset and personality are for success? I’m sure you’ve heard of mindset coaching and personality tests, but have you ever dived deeply into why you are who…
Interview David Stodolak - From Call Center Rep To Successful Entrepreneur
Hey, Performance Marketers!
Welcome to a super special episode! We broke the three digits in podcast land together! I want to thank you all for sticking around. I hope you are getting the value you’r…
January Update: Getting Ready for a Big Year
Hey Performance Marketers, what’s up! It’s been a while since the last time. Meanwhile, I’ve been working really hard with my team. We got a lot of things going on, which is both exciting and overwhe…
Framework - The Way to Stay on Track
Today, we're going to talk about the concept of frameworks.
Since I started helping people, one of the things I've struggled with the most is my prominent ADD. You know what that means - having troub…
Frameworks Within Frameworks: 3-Step Framework to Get Traffic
How to find leads? How to get traffic?
If I had $1 every time I heard these questions…
Everyone asks me that all the time - people at conferences I go to, entrepreneurs, guys in my text community… It’s…
Leave Your Comfort Zone With Larry Long Jr, Motivational Speaker
Are you ready for some positive energy?!
I had the pleasure to chat with motivational speaker Larry Long Jr, an old friend of mine who played college baseball with me at the University of Maryland.
Bac…
How to Turn Your Story Into a Business? | Interview With Bryan Dulaney
My guest today is Bryan Dulaney, one of the Top 1% of all marketers in the world.
There is a good reason I can say Bryan is a miracle.
Back in 2003, he died.
But God had a different plan for Bryan, whic…
Part 2 | Category King of Lead Gen Arbitrage Explained: Five Steps of Lead Gen Arbitrage
Anyone in the mood to have a side gig where they can generate $900,000 a year?
No, I’m not kidding!
That’s the thing I do full time, all the time.
I don’t want to talk you into leaving your job. I’m ju…