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Modern Marketing - Podcast

Modern Marketing

Get current insights on marketing tactics that are working right now. Modern Marketing features practitioners that are driving growth today. They share the tools and tactics, along with key insights that you can put into action right now.

Modern Marketing is brought to you by Influicity. Visit www.influicity.com for more information.

Growth Marketing Business Tech Technology
Update frequency
every 6 days
Average duration
21 minutes
Episodes
62
Years Active
2023 - 2024
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21 - Carrie Kelly

21 - Carrie Kelly

Carrie Kelly is the VP of Integrated Marketing at Commvault. In this episode, Carrie talks with Influicity CEO Jon Davids about the differences between demand generation and brand.

Modern Marketing i…

00:10:49  |   Thu 04 May 2023
20 - Greg Reeder

20 - Greg Reeder

Greg Reeder is the Director of Industry Strategy Marketing at Sensor Tower. In this episode, Greg talks with Influicity CEO Jon Davids about how data gathered about your business can be seen in a sto…

00:15:43  |   Mon 01 May 2023
19 - Community Event: How to Measure Success of Influencer Marketing

19 - Community Event: How to Measure Success of Influencer Marketing

In this episode, CEO Jon Davids and Client Service Coordinator Mackenzie Brown chat in a community event hosted by Influicity about how you can gage how successful an influencer marketing campaign is…

00:43:06  |   Thu 27 Apr 2023
18 - Lynn Lester

18 - Lynn Lester

Lynn Lester is the Managing Director of Events at The Drum. In this episode, Lynn talks with Influicity CEO Jon Davids about how marketers should be looking at the advancements of AI technology.

Mode…

00:20:25  |   Mon 24 Apr 2023
17 - Jawad Bisbis

17 - Jawad Bisbis

Jawad Bisbis is the Global Vice President of Marketing and Partnerships at Ball Corporation. In this episode, Jawad talks with Influicity CEO Jon Davids about the importance of having a clear strateg…

00:18:50  |   Thu 20 Apr 2023
16 - Anat Kotler

16 - Anat Kotler

Anat Kotler is the VP of Global Marketing and Product Management at Venus Concept. In this episode, Anat talks with Influicity CEO Jon Davids about the concept of product lead growth (PLG) and how it…

00:11:41  |   Mon 17 Apr 2023
15 - Community Event: Driving Growth Through Influencers, Tiktok, Podcasts and More

15 - Community Event: Driving Growth Through Influencers, Tiktok, Podcasts and More

In this episode, CEO Jon Davids and Social Media Lead Natalie Lyczek chat in a community event hosted by Influicity about the various means of social networking and engagement you can utilize to driv…

00:46:46  |   Thu 13 Apr 2023
14 - Seth Temko

14 - Seth Temko

Seth Temko is a former multi-CMO, and strategist at fullonstrategy.com. In this episode, Dror talks with Influicity CEO Jon Davids about how using a "go-to-market" strategy is generally overlooked bu…

00:18:47  |   Mon 10 Apr 2023
13 - Dror Zaifman

13 - Dror Zaifman

Dror Zaifman is the director of growth marketing at BrainFinance. In this episode, Dror talks with Influicity CEO Jon Davids about how you can optimize your SEO to get the most out of marketing your …

00:18:52  |   Thu 06 Apr 2023
12 - Ricky Cardin

12 - Ricky Cardin

Ricky Cardin works with brand marketing at Microsoft. In this episode, Ricky talks about the creativity in his job and how he attracts new and returning customers.

Modern Marketing is brought to you …

00:16:51  |   Mon 03 Apr 2023
11 - Todd Weinhaus

11 - Todd Weinhaus

Todd Weinhaus is the Director of Digital Marketing at Niko Sports. In this episode, Todd talks about how collecting customer data is one of the biggest growth strategies that you can use in your busi…

00:11:34  |   Thu 30 Mar 2023
10 - Sanya Hinduja

10 - Sanya Hinduja

Sanya Hinduja is the Director of Brand Marketing at EATABLE INC. In this episode, Sanya talks about the importance of collecting customer data and doing it better in different ways.

Modern Marketing …

00:15:37  |   Mon 27 Mar 2023
9 - Daniel Boisvert

9 - Daniel Boisvert

Daniel Boisvert is the Vice President of Marketing at Export Development Canada. In this episode, Daniel talks about how the marketing landscape has changed since the beginning of his career in the 9…

00:20:58  |   Thu 23 Mar 2023
8 - Community Event: Building Your Brand

8 - Community Event: Building Your Brand

In this episode, CEO Jon Davids and Akriti Gyawali chat in a community event hosted by Influicity about how you can build your brand using different of marketing and social media.

Modern Marketing is…

00:52:51  |   Mon 20 Mar 2023
7 - Melanie Reiffenstein

7 - Melanie Reiffenstein

Melanie Reiffenstein is the Senior Manager of Brand and Communications at Cardata. In this episode, Melanie talks with Influicity CEO Jon Davids about how working with influencers for branding has ch…

00:24:35  |   Thu 16 Mar 2023
6 - Community Event: Growing Your Brand Through Social Media

6 - Community Event: Growing Your Brand Through Social Media

In this episode, CEO Jon Davids and Social Media Lead Natalie Lyczek chat in a community event hosted by Influicity about the different strategies you can use to give your brand more recognition.

Mod…

00:55:15  |   Mon 13 Mar 2023
5 - Giuliana Bevilacqua

5 - Giuliana Bevilacqua

Giuliana Bevilacqua is a CPG marketing expert. In this episode, Giuliana speaks with Jon Davids about storytelling in the marketing industry and how it's important to be real and relatable to your cu…

00:10:36  |   Thu 09 Mar 2023
4 - Community Event: The Dirty Secrets of Influencer Marketing

4 - Community Event: The Dirty Secrets of Influencer Marketing

In this episode, CEO Jon Davids and Social Media Lead Natalie Lyczek chat in a community event hosted by Influicity about the secrets of influencer marketing and how you can take advantage of it.

Mod…

00:48:15  |   Mon 06 Mar 2023
3 - Melissa Romo

3 - Melissa Romo

Melissa Romo is the Vice President of Global Customer Marketing at Sage. In this episode, Melissa speaks with Influicity CEO Jon Davids about customer marketing and how much value they can bring to y…

00:14:18  |   Wed 01 Mar 2023
2 - Kai Fortney

2 - Kai Fortney

Kai Fortney is the Head of Marketing at Trusted Health. In this episode, Kai speaks with Jon Davids about B2B and B2C and how your business can get the most out of one or the other.

Modern Marketing …

00:19:41  |   Wed 22 Feb 2023
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