Med Creator 101

Dermatologist and skincare brand founder Dr. Heather Rogers joins Med Creator 101 and shares how she built a trusted personal brand rooted in honesty, education, and results—without paid partnerships…

Want to build an authentic personal brand but don’t know where to start?  Mimi and Dr. Portela sit down with Said Dabbagh, President of Waldencast Brands and co-founder of Dr. Idriss Skincare, to bre…

In just 11 minutes, Dr. Portela and Mimi Banks share 11 things every HCP needs to know. From boosting credibility and staying HIPAA-safe to posting consistently and protecting your mental health, thi…

How much should you really charge in brand deals as a med creator? Dr. Portela and Mimi explain how to set your rates—from considering your follower count to factoring in content creation and editing…

Dr. Mamina joins Mimi and Dr. Portela to talk about her first brand deal — Head & Shoulders. She shares her experience, lessons learned and advice for HCPs who want to land brand deals.

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What does it take to hit 100K followers on Instagram? Dr. Zubritsky breaks down the strategy behind her growth, why community matters, her go-to tools and why she refuses to gatekeep! Simply put- bui…

Dr. Michelle Henry shares her inspiring journey to becoming a Board-Certified Dermatologist, how she carved out a name for herself and became an NBC news contributor. She regularly appears on the Tod…

Social media scams are more common than you think! Everybody is a target. Look out for specific signs and red flags to stay protected and take action if you’re targeted.

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If you're a dermatologist looking to work with brands, start here! Dr. Portela and Mimi sit down with Amy Gordinier the Founder of Skinfix and discuss the key role dermatologists play in shaping the …

Wondering how to turn conferences into real opportunities? Mimi and Dr. Portela provide tips on how to follow up with new connections, collleagues and brands after conferences like AAD to build lasti…

Sponsored by Avène: Mimi and Dr. Portela chat with Lisa Morris, President & CEO of Avène USA about how Avène is shaping the conversation around skin health, the role of dermatologists in its brand st…

Conferences like AAD are a great opportunity to create content and network with brands and medfluencers. Make sure you prepare and maximize opportunities to grow your influence. Meet Mimi and Dr. Por…

Hear first hand what it was like being on the SNL set to shoot a commercial for CeraVe, and what goes into making a 1-minute commercial. Get the inside scoop on hair and makeup, the set details, the …

In this episode, Dr. Dustin Portela and Mimi Banks reveal the must-have tools for content creation–affordable lighting and microphones, and other resources that will support your content creation. Pl…

Content can be overwhelming. But there are many ways to find ideas, a lot of it is right in front of you. In this episode, Dr. Dustin Portela and Mimi Banks share tips on ways to ideate content, from…

Welcome to Med Creator 101! In this first episode, Dr. Dustin Portela shares how he started on social media, partnered with Mimi Banks, and why they wanted to provide healthcare professionals with ti…