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Making Good: Small Business Podcast - Podcast

Making Good: Small Business Podcast

Want to make money, do something you love, AND make the world a better place? You're in the right place. Making Good is the podcast for small business owners who want to make a big impact. This podcast is about two things: building a strong small business, and using it as a tool for good. We cover topics like marketing, business philanthropy, finding community, doing purpose-driven work, mindset - and everything in between. If you have (or want) a small business and life that make a difference, this podcast is for you. I'm your host, Lauren Tilden, ex-corporate marketer turned maker and shop owner. I'm so glad you're here.

Marketing Entrepreneurship Leadership Management Entrepreneur Community Business
Update frequency
every 5 days
Average duration
36 minutes
Episodes
320
Years Active
2020 - 2025
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BONUS: Happy 2024! Let's Strategize [Part 6 of 10]

BONUS: Happy 2024! Let's Strategize [Part 6 of 10]

HAPPY NEW YEAR!! We are now just over halfway through our 10-day, Ringing in 2024 series, and you know what? It's time to start making some concrete plans. This is what episodes 6-10 in this series a…

00:07:15  |   Mon 01 Jan 2024
BONUS: Setting Goal(s?) for 2024 [Part 5 of 10]

BONUS: Setting Goal(s?) for 2024 [Part 5 of 10]

One week down, one to go! You made it to part 5 of the Ringing in 2024 series! Today, I’m going to help you pull together all your takeaways from this week's exercises so you can formulate a goal (or…

00:06:07  |   Fri 29 Dec 2023
BONUS: START / STOP / KEEP [Part 4 of 10]

BONUS: START / STOP / KEEP [Part 4 of 10]

Welcome to part 4 of the Ringing in 2024 series! Today I am so excited to introduce you to the Start/Stop/Keep exercise. 

This week on the podcast is a special 10-part podcast series that I’m airing o…

00:04:07  |   Thu 28 Dec 2023
BONUS: Destination Postcard Exercise [Part 3 of 10]

BONUS: Destination Postcard Exercise [Part 3 of 10]

In the third installment of the Ringing in 2024 series, let's have some fun. It's time for the destination postcard exercise! 

This week on the podcast is a special 10-part podcast series that I’m air…

00:04:21  |   Wed 27 Dec 2023
BONUS: Lessons Learned in 2023 [Part 2 of 10]

BONUS: Lessons Learned in 2023 [Part 2 of 10]

Today in our 10-part Ringing in 2024 series, we take a look at lessons learned from the past year. This part of the reflection process can feel a little hard but in this episode, I want to offer some…

00:03:51  |   Tue 26 Dec 2023
BONUS: Celebrating 2023 [Part 1 of 10]

BONUS: Celebrating 2023 [Part 1 of 10]

This week on the podcast is a special 10-part podcast series that I’m airing on the private podcast that’s part of Making Good Happen, but! As my holiday/New Year’s gift to you, I’m sharing it with y…

00:06:36  |   Mon 25 Dec 2023
213: How to Really Know Your Audience with Nadine Nethery

213: How to Really Know Your Audience with Nadine Nethery

I am thrilled to share my interview with today’s guest! She joined us as a guest expert in my membership program, Making Good Happen, and after her talk I knew I needed to have her on the podcast. 

Na…

00:50:12  |   Tue 19 Dec 2023
212: Making Good Book Club #25: This is Marketing by Seth Godin

212: Making Good Book Club #25: This is Marketing by Seth Godin

Seth Godin is a thinker in the marketing space that I have admired for a very long time, and I am so excited to share some of his work with you all.

While he may not use the words “ethical marketer” s…

00:46:28  |   Fri 15 Dec 2023
211: Hear Me Make A Big Decision with Nell Wulfhart

211: Hear Me Make A Big Decision with Nell Wulfhart

So this one is kind of a big deal for me.

I was a little bit nervous to record this episode, and honestly even more nervous to release it into the world. But I’m also excited! 

My guest today is a rare…

00:57:42  |   Tue 12 Dec 2023
210: 3 Things Your Marketing Should Do

210: 3 Things Your Marketing Should Do

When I tell you to think about marketing your business, what comes to mind?

Social media? Reels? Paying for ads? Complicated strategies? Stuff you don’t know how to do but everyone’s telling you that …

00:19:40  |   Tue 05 Dec 2023
209: Surviving, Thriving and Scaling with Jessie Williams

209: Surviving, Thriving and Scaling with Jessie Williams

Question for you.

Did you know that I own a retail store? I’ve mentioned it a few times on the show, but in case this is news to you, let me tell you about it. My shop is called Station7 in the Capito…

00:54:26  |   Tue 28 Nov 2023
208: 15 Year-End Marketing Content Ideas

208: 15 Year-End Marketing Content Ideas

This episode comes out at the end of November, and I know from members in my community that the energy is high and also! A little chaotic. The end of the year is a super important time for many small…

00:17:53  |   Wed 22 Nov 2023
207: Making Good Book Club #24: Fascinate by Sally Hogshead

207: Making Good Book Club #24: Fascinate by Sally Hogshead

This book was a true goldmine. It is packed full of information and examples, way, way too many for us to deep dive into all of it. It’s worth it to pick up a copy of most of the books we discuss in …

00:54:15  |   Wed 15 Nov 2023
206: The Power of In-Person Networking with Dani Sticka

206: The Power of In-Person Networking with Dani Sticka

A question for you, listener. 

How often do you think about networking? 

The term “Networking” can feel extremely general, and the practice of going into a room full of strangers to try and make connec…

00:42:22  |   Tue 14 Nov 2023
205: 5 Questions to Ask, Content Afterburners, Reminders + More

205: 5 Questions to Ask, Content Afterburners, Reminders + More

HOOOOOOLY MOLY do I have a treat for you. Like, the biggest treat ever.

This week, I decided to share with you ALL FIVE of the private podcast episodes coming out this week in Making Good Happen.

Makin…

00:23:00  |   Tue 07 Nov 2023
204: How to Move Past Your Fear of Marketing

204: How to Move Past Your Fear of Marketing

Today, we’re gonna talk about something truly scary for small business owners: MARKETING. 

In this episode, I'm sharing my best advice for moving past this.  


MAKING GOOD SHOWNOTES:
https://makinggoodpo…

00:11:47  |   Tue 31 Oct 2023
203: The Power of Support for Small Business Owners with Ibrahima Souare and Tamekia Flowers-Ball

203: The Power of Support for Small Business Owners with Ibrahima Souare and Tamekia Flowers-Ball

Small businesses are so powerful and make such amazing impacts on the communities around them — especially when they get the support they need. To illustrate this, I was joined by Ibrahima Souare fro…

01:01:40  |   Tue 24 Oct 2023
202: How to Build a Socially Conscious Business with Stephanie Malon-Rufi

202: How to Build a Socially Conscious Business with Stephanie Malon-Rufi

Today’s episode is about a topic that is near and dear to my heart; How to create and maintain a socially conscious business.

My passion for this probably comes as no surprise, given the titles of my …

00:43:10  |   Tue 17 Oct 2023
201: Making Good Book Club #23: Stories That Stick

201: Making Good Book Club #23: Stories That Stick

I’ve got to say, Charelle and I really enjoyed chatting about this one.

As a book about storytelling, it should come as no surprise that in addition to laying out really helpful ideas and frameworks, …

00:53:53  |   Sun 15 Oct 2023
200: 10 Things I’ve Learned in 200 Episodes of Making Good

200: 10 Things I’ve Learned in 200 Episodes of Making Good

HOLY MOLY. TWO HUNDRED EPISODES!

I started this podcast in May of 2020, needing something to be excited about in the pandemic.

I don’t think I would have EVER been able to dream up all of the things th…

00:16:11  |   Wed 11 Oct 2023
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