List Building Lifestyle With Igor Kheifets

The anniversary 200th episode of the List Building Lifestyle is one for the books.

My guest is a published author with over 80 books behind his belt.

Gary Benciavenga, who’s widely considered one of …

Another episode where Igor makes the case against Facebook ads.

This time, it's about inflation that's occurring as we speak due to Facebook running out of newsfeed space.

Online income opportunity space is awash with idiots.

For every hardworking student I've ever worked with, I've had at least a dozen biz opp junkies.

Just for kicks, I've decided to nominate the most…

Ever tried a method that didn't work?

And did that method work for other people? At least SOME people?

So you tried again... and again... and again... Until you ran out of time, money, patience or al…

I've learned more from reading books than I ever learned from mentoring and info products.

As a result, I put more value on reading than on any other learning activity.

Yes, even podcasts (which are …

Policemen are not good salesmen.

This phrase perfectly sums up the issue of authority in marketing.

Contrary to popular belief - authority is not coercion.

It's not high-pressure sales tactics.

It's …

Who said you have to "chase" customers?

Why can't they come to you instead?

Better...

Why couldn't they be already pre-sold on working with you when they show up on your "door step?"

My buddy Tyson Z…

Social media's all the rage.

Flakebook, twatter, instablab, snagchat etc

Marketing experts are raving about social media lead generation tactics like its the best thing since turkey bacon.

I beg to d…

Starting out we're focused on the product.

We want the best product that's easiest to sell.

We want to market a superior product.

Something we can believe in.

Something we'd be proud to put our name …

One of the most common mistakes I see is marketers judging the quality of their list based purely on their open rates.

Huge mistake.

In fact, open rates are often irrelevant.

Discover what your email…

Books are the fastest way to improve your life.

Because there's always going to be someone who experienced your problem and solved it and wrote a book about it.

Books are also cheap.

Compared to ment…

Are you sending too much email?

Or are you not sending enough?

Hard to know, because some experts say you shouldn't spam your list more than once a week.

While others (like me) insist on following up…

There's no such thing as one size fits all traffic source.

Solo ads are no exception.

Sometimes its just not a good fit.

If you're unsure whether solo ads are for you, stream this episode to discover…

Most solo ad marketers track optin rate at best.

Some because they're lazy.

Others because they don't know how to track beyond the squeeze page.

Discover the only 3 metrics that matter with solo ads …

For years now there's been an ongoing argument between two schools of thought:

1st school of thought says Email still rules.

2nd school of thought insists that Facebook is the new king of the hood an…

Did you know there's solo ads and then there's ezine solo ads?

And that these aren't one and the same?

The difference is...

Solo ads are click-focused and super volatile.

While ezine solo ads are wid…