Know, Grow and Scale with Laura Johns: Digital Marketing Podcast for MSPs
The Business Growers presents Know, Grow and Scale with our founder and CEO, Laura Johns. This video cast gives insight from CEOs and marketing guidance for CEOs. In each episode, you’ll hear how successful business owners have taken their organizations through phases of knowing, growing and scaling their business, or find out which phase they are in as they plan to move forward. You’ll also hear from marketing experts who have made a career of guiding businesses in all phases, leading them to major business wins.
To learn more, visit www.thebusinessgrowers.com.
- Update frequency
- every 23 days
- Average duration
- 16 minutes
- Episodes
- 61
- Years Active
- 2021 - 2025
Become the Best Known MSP in Your Market: How to Establish Omnipresence and Gain Buyer Confidence
Join Laura Johns, Founder and CEO of The Business Growers, as she talks about the secret weapon for MSPs looking to dominate their market: omnipresence. In this short, value-packed episode, Laura bre…
Differentiating Your MSP: Stand Out in a Crowded Market
The Power of Niche Marketing for MSPs: Attracting Your Ideal Client
Struggling to attract high-value clients for your MSP business?
Tired of competing in a crowded marketplace?
Discover the power of niche marketing and transform your MSP!
In this episode of the Know,…
From Reactive to Proactive: Building a Recurring Revenue Machine for MSPs
Is your MSP stuck in the break-fix cycle?
Learn how to build a recurring revenue machine and achieve predictable income! In this webinar, Laura Johns, Founder and CEO of The Business Growers, dives d…
How to Get More Customer Testimonials at Your MSP or IT Company
In this episode of the Know Grow Scale Podcast, Laura Johns discusses Google reviews and how they can make or break your IT company or managed service provider (MSP) business.
You'll learn why Google…
How Customer Service Fueled Brent Upton's Rise to CEO
In this episode of the Know, Grow and Scale Podcast, host Laura Johns interviews Brent Upton, president and founder of Upton Technologies. Brent discusses his early career path in IT, starting at the…
Should You Hire a Fractional CMO for Your MSP?
Ever heard of a fractional CMO? This episode of Know Grow, Scale dives into the world of fractional CMOs and explores if this marketing leadership role is the right fit for your MSP (Managed Service …
The Importance of Customer Relationship Management
This episode of the Know Grow Scale Podcast tackles a crucial tool for Managed Service Providers (MSPs) and IT companies: Customer Relationship Management (CRM) systems. Laura Johns, founder and CEO …
Improve Operational Efficiencies Overnight for Your MSP or IT Company
In this episode of the Know, Grow and Scale podcast we sit down with Ben Sims, COO of Fuse.Cloud, an IT company and managed services provider based in Jackson, MS. With over 15 years of experience in…
From Working in MSPs to Marketing MSPs with Kathryn DiGennaro
In this episode, we welcome Kathryn DiGennaro, a valuable Client Success team member, to the mic. With a unique perspective shaped by her journey from working within a MSP to marketing for MSPs aroun…
Scale Your Revenue: Insider Strategies from a 20 Year MSP Sales Veteran
In today's episode, we're joined by Michael Fowler, Chief Revenue Officer at Fuse.Cloud, and a seasoned industry veteran with over 17 years of experience in managed services.
Michael shares invaluabl…
How to Create Powerful Social Media Content for MSP and IT Companies
Mississippi Entrepreneurs: DQ Dunson of Road Rescuers
Join DQ Dunson, founder of Road Rescuers, on a journey from necessity-driven beginnings to building a tech-powered solution for the towing industry. This episode is packed with insights on navigating…
Mississippi Entrepreneurs: Ryan Hopson of Tempo
Ryan Hopson, co-founder of Tempo, shares his entrepreneurial journey from quitting his job to launching a platform that makes learning addictive in 60-second videos. He emphasizes financial preparati…
Mississippi Entrepreneurs: Derek Norsworthy of Journez
Derek Norsworthy, creator of the innovative travel app “Journez” sat down with Laura Johns at the Accelerate Conference with Innovate MS. This cultural travel app connects travelers with local gems w…
Mississippi Entrepreneurs: Angie Yonce of G.I. Jean
Angie Yonce, a former military serviceperson turned inventor, shares her inspiring journey from candle maker to founder of G.I. Jean. Through the interview, we hear about Angie's challenges and trium…
Mississippi Entrepreneurs: Justin O’Keefe of MAP
In this episode, we meet Justin O'Keefe, founder of MAP, a platform aiding families after a loved one's passing. Driven by a personal tragedy, Justin transformed his grief into a service that simplif…
Mississippi Entrepreneurs: Kiana Pauline of Total Body Submersion
In this podcast episode, Kiana Pauline, founder of Total Body Submersion, shares her inspiring journey from a single mom working a 9-to-5 to a thriving entrepreneur. We hear how her passion for swimm…
MSP Digital Marketing Secrets: How to Rank Higher and Gain More Leads
In this podcast, Laura Johns, the founder and CEO of The Business Growers, discusses the three pillars of an effective MSP digital marketing strategy. She shares proven strategies and valuable insigh…
Leveraging LinkedIn to Expand Your MSP Network & Generate Opportunities
Struggling to get noticed on LinkedIn as a Managed Services Provider (MSP)? In our latest episode of the Know Grow Scale podcast, Laura Johns, Founder and CEO of The Business Growers, dives deep into…