Influencer Marketing expert and Head of Marketing at Linqia, Keith Bendes breaks down the top stories in social media, influencer marketing and the broader creator economy.
TikTok becomes the first non gaming app to reach $10B, Facebook ends its 55% ad revenue share program with creators, YouTube hides which channels get a cut of ad revenue, and much more from a busy mo…
From Amazon's partnership with Meta and Snap, to TikTok sunsetting their $2 billion dollar creator fund, it was another busy month for the social media platforms. Add to that a burnt car leading to a…
Instagram releases a slew of new features including collaborative carousel posts, YouTube's affiliate hub goes live, TikTok's "Out of Phone" offering makes waves, Snap introduces new creator/brand c…
Ireland will offer the country's first degree in influencing, TikTok rolls out Shop to all US users, Youtube revealed a suit of new generative AI powered tools for creators at their "Made on YouTube"…
Amazon faces backlash after $25 per video influencer offer, the Creators Guild of America launches to protect the rights of digital creators, and WeAre8 becomes yet another new social platform to hit…
From The rebrand of Twitter, to the launch of Threads, July was a busy month in the world of social media and influencer marketing. Lets take a deeper look at the top stories, standout brand campaign…
Elon challenges Zuck to a cage fight (yes that's real), Airbnb saves the day for Alix Earle and friends, Youtube drops thumbnail A/B testing, TikTok becomes a retailer, and so much more. These are th…
Montana becomes first state to ban TikTok, Snap launches Collab Studio for brands to work with top Snap Stars, YouTube expands non-skippable ads to TV screens, and much more. This is the May roundup …
Snap unveils new features at their 2023 Partner Summit, Twitter lifts the hood on their recommendations algorithm while reinstating blue verified for top accounts, Instagram takes on LinkTree with up…
TikTok visited Congress, Meta officially launch verified, Spotify had a TikTok makeover, Twitter is limiting the For You feed to verified accounts, Lemon8 is a thing, and much more. We are breaking d…
From Musks' announcement of Ad Revenue Sharing, to Meta taking a page out of Twitter's book with Verified, to the rise of de-influencing on TikTok, and everything in between, we have you covered with…
On this episode of The Influencer Roundup we look back at the biggest stories in social media and influencer marketing from January, including TikTok releasing a slew of new features, Instagram remov…