How I Do Content

Messaging is a word that’s thrown around in the online space more than a Quaffle in a Quidditch Match.

It’s become the latest buzzword, following in the footsteps of “Quantum Leaps” and “Energetics”.

A…

Messaging is the one thing that connects absolutely everything you do in your business.

At every stage of business…
For every offer you create…
For your marketing strategy…
For your sales strategy…

Your m…

This is the 4th and final instalment of this mini-series inside the How I Do Content Podcast. Well, for now at least.

To recap the previous Messaging on the Mic episodes from this mini-series: 

• In Vol…

It’s time for me to review another biz wizard’s messaging + marketing…

This is the 3rd instalment of this 4 episode mini-series inside the How I Do Content Podcast. So, if you haven’t listened to Volu…

It’s time for me to review another biz wizard’s messaging + marketing…

Welcome to this week’s episode of Messaging on the Mic – the 4-week mini-series inside the How I Do Content Podcast where I revie…

Messaging on the Mic is BACK!

You loved this mini-series so much last year – I decided to bring it back in 2024.

If you’re new to the Messaging on the Mic Series – it’s a 4-week mini-series on the How…

Holy flying dementors – it’s Episode 150 of the How I Do Content Podcast!

150 episodes of me sitting down at this microphone, hitting record, and sharing my wizarding wisdom with you.

Siriusly, it fee…

In an online space where you’re constantly competing for the attention of your community – you need to know how to master your messaging.

Messaging appears to be the latest buzzword in the online spac…

At the start of the year, a lot of experts had ‘authentic marketing’ on their predicted trends list for 2024.

So what is authentic marketing, and how the heck can you bring more authenticity to your m…

When you started your business, I’m sure hitting your first $10k month was one of your first big goals – I know it was definitely one of mine.

But why?

How did we get to the point where everyone agree…

Almost every single wizard I speak to is feeling more meh than magic when it comes to their marketing.

As a collective, we’re feeling like a bunch of soul-sucking dementors have swooped in and drained…

Over the past 5 years, I’ve consistently shared content across multiple marketing channels.

768 Instagram posts
Over 1,000 Instagram Stories
Over 1,000 email broadcasts
145 podcast episodes

And, not on…

I see you, wizard…

You feel like you’re creating ENDLESS amounts of content but it’s not getting you what you really want – MORE CLIENTS.

I also know you don’t have time to waste!

Because if you’re spe…

I don’t know about you, Wizard…

But I don’t want to spend all my important marketing time creating content solely for Instagram, only for it to disappear 2.5 seconds after posting it.

Heck, these days …

If you want people to buy from you – you need to give them a reason to.

And, sure, that might seem obvious…

But it often blows my mind how many people think simply having a “no-brainer” offer is good e…

I hear you – creating content can often feel like it’s your full-time job!

And, unless your job is actually to create content for your clients – I know you didn’t start your business to spend ALL your…

Today is my 39th birthday.

This is wild to me because it honestly feels like yesterday I was celebrating my 30th birthday with a Harry Potter-themed party, living in my hometown, and working in an adm…

The two top teams in the NFL this season, The Kansas City Chiefs and the San Francisco 49ers, recently played off in the Super Bowl, with The Chiefs, featuring Taylor Swift’s boyfriend, victorious in…

Wands at the ready wizard – I’m about to cast the Revelio spell and take you behind the scenes of what it’s like when Ned, Maggie & myself join your team as Your Head of Marketing.

Over the last 6 mo…

I recently shared a post on Instagram that beat the algorithm (take that, Zuckerberg) and booked out my business for Q1.

Welllllllllllllllllllll kind of…

I hand on my Ned-loving heart admit that I’m be…