Houston's Internet Marketing Clinic
Vertical Web's Internet Marketing Clinic has been a popular ongoing SEO and Digital Marketing Series since 2003. Created by seo expert Beth Guide, this podcast is designed to help business owners, learn the tips, tricks, techniques, and lingo of internet marketing. We cover different topics each week in how to help our listeners succeed in having a web site that works for their business, works for their customers but also works for Google so that it is highly ranked and visable. We also teach conversion and user related concepts that help our listens learn how to maximize the ROI. With over 600 attendees each month this podcast expands our clinic and makes it more available to our business owners so they can participate on their timeline.
- Update frequency
- every 8 days
- Average duration
- 99 minutes
- Episodes
- 88
- Years Active
- 2020 - 2025
Episode 214 – Getting Started with WordPress
When I teach class, I always advise using WordPress because it gives small business a way to level the playing field. At Vertical Web we do a lot of things, but client advocacy is one of the biggest.…
01:55:39 |
Sun 03 Jul 2022
Episode 213: How To Read an SEO Report
Each month I sit down to pick topics that are most relevant to the Digital Marketing landscape. Or, I am asked questions from clients that really can be a strong class topic. That is exactly what hap…
01:37:20 |
Sun 26 Jun 2022
Episode 212: The Ultimate Glossary of SEO Terms Explained
Digital marketing is a huge field, encompassing several fields of study and changing all the time. And like with any technically-heavy field, digital marketing comes with its own lingo that’s used am…
01:55:40 |
Tue 21 Jun 2022
How to Build a Website or How to Hire Someone Who Can
It seems like everyone is a web designer or an SEO expert these days. After all the years in this industry you learn to spot trends. When the economy is poor, the web designers come out of the woodw…
01:51:30 |
Fri 27 May 2022
Common Mistakes That Negatively Impact Website Success
Common Mistakes That Negatively Impact Website Success
Errors Errors everywhere and not a person to help. We see errors everyday. Even sometimes we miss things. But what are critical mistakes that h…
01:24:02 |
Thu 12 May 2022
Episode 209: All about Content
Their back! Well I think they never went away. What I’m talking about is content silos, or as ahref called them a topic cluster. On a side note, recently there was a post on twitter about how people…
01:28:58 |
Sun 24 Apr 2022
Local SEO Tips for Getting on Google Maps
When a user does a search, Google determines if they are looking for something that is either close to them in proximity, or something that is further away. But with the passage of time, more searche…
01:54:59 |
Wed 06 Apr 2022
What is SEO? A Beginners Guide Part II. (Technical SEO)
This is the second part of our SEO for Beginners podcast. Because this section is vital for the success of any website when it comes to Google, I felt it best to put this section together all on its …
Sun 20 Mar 2022
Episode 206: Fine Tuning for ’22
We finally got to kick off 2022 with our partner Houston Community College’s Center for Entrepreneurship. In tonight’s class I picked several points that will be the key items for ranking well in Goo…
01:54:40 |
Mon 28 Feb 2022
Episode 205 -A Beginners Guide to SEO: What is SEO?
When it comes to search engine optimization, people often overlook the value of basic SEO in their website and digital marketing operations. And some honestly may not even understand what to do or ho…
01:45:31 |
Sun 27 Feb 2022
Episode 204: Local SEO for 2022
Table of Contents
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One of the biggest mistakes I see small businesses make is underutilizing Local SEO practices. If you want your…
01:45:31 |
Tue 22 Feb 2022
Quick Primer on Core Vitals and Technical SEO
I was invited to give a talk on SEO for the Houston West Chamber of Commerce and decided to talk this and make a bonus podcast out of it.
This is a quick sprint though core vitals and how to use and…
00:54:36 |
Wed 09 Feb 2022
Digital Marketing Strategies for 2022
As many know I have always been a big proponent of creating a comprehensive marketing strategy where the digital part, is just that apart. So in this week’s podcast, we go through and unpack what th…
01:53:10 |
Sun 30 Jan 2022
Digital Marketing Goals for 2022
As we all know goals are important. At the start of the year, they seem to be front and center. Digital Marketing for your business is no different. There is no time like the present to get started w…
01:21:36 |
Mon 24 Jan 2022
5 New Year Resolutions for Digital Marketing Success in 2022
New Year’s Day always brings with it resolutions. As business owners, we often have a set of business resolutions for an upcoming year. But do you include your marketing, and specifically your Digita…
01:41:45 |
Sat 08 Jan 2022
How to Optimize Content for SEO
I often hear what I do is voodoo or some kind of magic. That is simply not true. Optimizing for SEO has everything to do with math and common sense more than it will ever be about magic.
So we have …
01:50:06 |
Mon 12 Jul 2021
Blogging vs Podcasting Episode 124
There is a lot of confusion about how to handle blogs in 2021. From should I be running a blog down to how should I be running it. As a business owner, your website (notice I said website) needs to h…
01:45:10 |
Mon 12 Jul 2021
Keyword: Why They Are STILL Important Today!
I hear a lot of different opinions on keywords and how relevant they are. I even had someone tell me that Google says there is not published keyword density and if Google says it we know it’s the tru…
Fri 11 Jun 2021
SEO Content Strategy : Dissecting the Process
In last week's Score class I got a a question about adding content to keywords after you wrote a page. In essence, what is an SEO content strategy. I answered the question no that I do not do that, …
Mon 22 Feb 2021
SEO Content Strategy : Dissecting the Process
In last week's Score class I got a a question about adding content to keywords after you wrote a page. In essence, what is an SEO content strategy. I answered the question no that I do not do that, …
Mon 22 Feb 2021
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