We talk about everything the home inspector needs to operate a successful business, including advanced training, business essentials, and marketing strategies. Become an InterNACHI® Certified Home Inspector. And make more money.
I’m building trust with your right now. You’re reading, watching, or listening to me. We’re not having a one-on-one conversation, but I’m still communicating with you, and that builds trust. The more…
Listen to Ben Gromicko and Bill Fabian as they discuss some of the latest infrared cameras on the market today. They'll demonstrate their resolution and thermal sensitivity, and how to use WiFi to tr…
A successful home inspector can answer the questions that people may have when deciding whether or not to hire them. And a good website does the same thing. It addresses the concerns and objections p…
Did you know that texting is ten times more effective than email marketing? And InterNACHI’s Call Me Now button for inspectors uses texting. You’ve got to embed InterNACHI’s Call Me Now button on you…
Red Bull is a multibillion-dollar company, and they don’t spend a dime on advertising. Instead, they create content as their marketing strategy. They create tons of content. Likewise, inspectors shou…
Don’t just wonder if an email campaign is working for your business or not. In order to use email to drive traffic to your inspection website, all you need to do is look at the analytics. Website ana…
There is a simple way of capturing new clients. And it’s easy to get those new clients by offering something of value (something sweet, like honey) when initially starting a new conversation.
Before you send everyone you know an email that markets your business, prepare your website and check the analytics. Website analytics helps inspectors pay attention to how they are nurturing people …
Imagine a 3-legged stool. On the stool rests your home inspection business. The three legs that hold up your business represent three critical parts of marketing your business. And one of them is nur…
Word-of-mouth marketing works well when you describe your unique value proposition in just one sentence. One simple sentence. A unique value proposition is that sentence that answers the questions: W…
That's (1) domain, (2) website, (3) logo, (4) InterNACHI Profile, (5) Google Business Profile, and (6) InterNACHI map listing. InterNACHI's Official Vendor for website designs at www.nachi.org/websit…
Word-of-mouth marketing is the #1 driver to inspection business success. Without it, you’ll have to buy every client with ads, you’ll have to sell each person you meet, convert every website visitor,…
Advertising can easily be the most expensive part of your marketing. A home inspection company can easily burn through a lot of cash with Google advertising. If you get advertising just right, you ca…
Imagine a 3-legged stool. On the stool rests your home inspection business. On just three legs. The three legs represent three critical parts of marketing for your home inspection business. All three…
Grab a coffee and join the informal discussion with InterNACHI’s Ben Gromicko, InterNACHI® members, and home inspectors as we talk about home inspections, business, marketing, and making money. This …
Performing a home inspection is fairly straightforward, but what's difficult is running a successful home inspection business. I'm here to help make inspection business and marketing very simple. Wit…
Learn how to calculate profitable inspection fees and the nine ways to make more money as a home inspector.
00:01:53 |
Mon 20 Jun 2022
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