An actionable podcast designed for accounting firm owners and partners. Each episode provides listeners with one-quick actionable lesson or takeaway that will help them scale a systematic firm that improves their lifestyle.
Discover a step-by-step process to rank your clients and eliminate your worst ones, so you can cut workload and boost profitability.
Leveraging partnerships can grow your business fast if done right. Follow these steps to improve your chances of landing more partnerships.
Your clients aren't interested in your processes or tasks. Discover what they truly want and how you can better satisfy their needs.
If your goal is to systematize your firm, improving processes shouldn't be your top priority. Find out why in this episode.
In business, we often lose sight of what’s truly important. This episode serves as a reminder to re-center and focus on what matters most.
Effective marketing doesn’t always have to be complex. Discover a simple yet effective strategy overlooked by most firms.
I'm a strong advocate of remote work but in-person shouldn't be overlooked. Find out the benefits and drawbacks of each approach.
Most firms struggle to show how they can save clients time. In this episode, I'll share how to market & sell this benefit effectively.
Discover the drawbacks of pricing high. Learn to balance profitability with manageable work hours and scale your services effectively.
Implementing cybersecurity measures to safeguard your firm should be a priority. Discover in this episode why it's very important.
To market to existing clients, you can use various strategies like newsletters, guides, etc. Learn which tactic is better than them all.
Marketing is the practice that most firms use to attract new clients. But, do you really need it? Find out in this episode.
Perfectionism is a common pitfall for accountants, but it stunts business growth. In this episode, I'll share practical tips to overcome it.
Many firm owners work too much without a break. In this episode, I'll share a system to boost your profits while cutting your work hours.
Discovery calls are set up with potential clients to assess and secure new business. Learn what you need to focus on to be more successful.
A lot of firms struggle with their marketing. In this episode, I shared a marketing strategy that might be inefficient but works.
When I was running Xen Accounting, I also had my fair share of mistakes. Check out these mistakes and what should I have done instead.
Explore common client frustrations with accounting firms and learn how to avoid them. Get actionable advice in this episode.
Designing an effective sales process can be tough. In this episode, I'll explain what my sales process looked like and why I made it that way.