Decoding AI for Marketing

Yaniv Makover, CEO and cofounder of Anyword, says that no company - large or small - will end up with a one-size-fits-all AI stack for their marketing teams, Instead they will be vertical, horizontal…

Joshua Browder, CEO and Founder of DoNotPay.com, thinks one of the biggest ways AI will change marketing is in its power to help consumers advocate for themselves. While companies are finding all kin…

Marketers - and businesses overall - face a fundamental conundrum about artificial intelligence: it has an incredible power to recognize patterns, but not all patterns are reliable. Host Rex Briggs a…

Jonathan Nelson, CEO of Omnicom Digital, works with clients at the world’s largest organizations to shape the future of marketing. He’s spent his career picking the winners: deciding which technologi…

Jocelyn Goldfein, Managing Director at Zetta, has been there since the early days of the Internet, even starting as the first summer intern at Netscape. After time at Facebook and VMWare, she entered…

Vikram Chalana, CEO of Pictory, says the future of marketing - and all content - is video. He looked at the ways in which AI could increase efficiency for content creators, and that was the inspirati…

Wesley ter Haar, founder of MediaMonks and Executive Director at S4 Capital Group, has always been on the cutting edge of digital first production. The company has doubled down on their AI bet, and h…

Amit Shah, founder and CEO at the startup Instalily.ai, says that the age of AI agents is on the horizon and it will change commerce, marketing, and our lives in all kinds of profound ways. Shah has …

Marty Kihn, Senior Vice President of Strategy at Salesforce, explains some of the biggest ways that AI has impacted their business in recent years. Salesforce now centers around a Customer Data Platf…

Lu Cotterill is Global Senior Director, Full Funnel Marketing AI / ML at Kellanova (which spun out of legendary brand Kellogg). As a marketer in the CPG space, she’s always searching for the best dat…

Gopi Kallayil is the Chief Business Strategist for AI at Google, which means he has a bird’s eye view of the technology and its implications at one of the world’s largest companies - and all the part…

Barry Padgett is CEO of Amperity, a company using AI to solve this problem: large companies now have lots and lots of marketing data, but it is all coming from different systems and services. That me…

Large retailers like Walmart are in some ways at an advantage when it comes to implementing new technology like AI that depends on data, with insights being constantly aggregated across stores, produ…

While many are enthusiastic about AI, few companies have a smart roadmap in place for its development and implementation. Instead, many people either start from scratch and try to build the capabilit…

What does the Empire Strikes Back and the Flux Capacitor have in common? They are both analogies that Tom Chavez uses when he talks about just how exciting and challenging this moment is in AI and ma…

If everyone has access to the same powerful tools, where can marketers stand out? It comes from the inputs, and the thoughtful creative behind the assets. Alex Collmer is the founder and CEO at VidMo…

It’s not enough to just be testing out AI on various teams and seeing what might stick. The best organizations are pulling together an AI strategy, designing careful tests across all parts of the com…

AI is already being used by marketers in campaigns they create, but today’s guest, Carlo Maria Ferrari, Global Content & Creators Lead at Sanofi, says the best creative will still be made by humans. …

Artificial intelligence has been used in both marketing and in the travel and hotel industry for years, but gen AI is a game changer in a number of ways. In this episode, we speak with Michael Menis,…

It’s been a whirlwind week for Sam Altman at OpenAI - where he was removed by the board and has now been reinstated. It’s the biggest news in artificial intelligence this week, and hosts Greg Stuart …