Dave Wakeman's The Business of Fun Podcast
When you work in entertainment, you are in the business of fun. This podcast will focus on the challenges and opportunities associated with helping your customers create memories and special moments. We will talk about sports, theatre, performing arts, and other forms of entertainment, highlighting the best ideas in marketing live experiences, creating long-term customers, and growing revenues.
- Update frequency
- every 13 days
- Average duration
- 48 minutes
- Episodes
- 227
- Years Active
- 2018 - 2025
Melinda Holmes talks how customer service is a growth opportunity
Check out Melinda's site at www.abovethelead.com where she offers you a download with secrets to increase revenue that most businesses miss and a free customer service consultation.
I have often felt…
Lynn Whitbeck talks about the current sales environment and being better at B2B sales
My guest today is Lynn Whitbeck from Future Forward Sales. And, we talked about sales in the era of the pandemic!
This was a lot of fun! We laughed, we joked, and I think we educated y'all as well.
…
Scott O'Neil talks about leadership, coaching his daughter's basketball team, and the pandemic (Repost)
This is one of my favorite episodes ever: Scott O'Neil. At the time, Scott was CEO of Harris Blitzer Sports and Entertainment, but he stepped down over the last few weeks to recharge and spend time w…
Martin Gammeltoft talks about email marketing to re-ignite your customer relationship
My guest today is an old friend, an OG The Business of Fun guest, Martin Gammeltoft.
I wanted to talk with Martin about the new tool from Activity Stream, Activate!.
This is a cool tool that will he…
Dave Wakeman Talks Post-Pandemic Pricing
I'm my own guest today doing a audio recording of my presentation on pricing.
I cover discounts, data, price integrity, perception, and more!
I'm doing a Q&A later this week, so send me your questi…
Kate Howard talks pricing and partnerships
Today's guest is Kate Howard from Eventellect!
Kate did me a favor because the initial conversation we had got eaten by the dead computer gods! But that worked out for all of us because we were able…
Cormac Wakeman talks AFL and what kids like about live sports!
My guest today is the boy, Cormac!
He wanted to come on and talk about sports business and sports marketing.
So we go through his favorite live events. We go through why he loves the AFL. And, how …
Mark Herschberg talks about getting your career back on track after the pandemic
My guest today is Mark Herschberg. He's written a book great for this moment in time, The Career Toolkit.
We cover a lot of ground about how you can recover from the pandemic personally, become a be…
49ers CMO, Alex Chang, on the 49ers brand and the team's 75th anniversary
My guest today is Alex Chang. Alex is Chief Marketing Officer of the San Francisco 49ers and we discuss the 49ers 75th anniversary season.
We also cover a really cool initiative that the 49ers are d…
First Class Data with Lisa Walker from Eventellect
My guest today is Lisa Walker. She is the Senior VP of Business Development for College Athletics with Eventellect.
This was our first time chatting and we had a really great time. We share some sim…
Jeff Wald on the future of the job market
My guest today is Jeff Wald. We talk about this book The End of Jobs!
It isn't as depressing as the title might sound.
We look at data on what is really happening in the job market. How folks can a…
10 tips on pricing in 8 minutes
10 tips on pricing in 8 minutes!
Visit me at www.davewakeman.com
Get Talking Tickets at www.talkingtickets.substack.com
Get Business of Value at www.businessofvalue.substack.com
Check out my friends…
10 Minutes On Market Research During the Pandemic and Beyond
Check out the Talking Tickets newsletter at www.talkingtickets.substack.com
Today, I share a bit about market research:
* Why most of your data that you had before the pandemic isn't going to be usef…
Why Events Aren't Selling Out In China And What Is WeChat?
Today's guest is my friend, Greg Turner!
Happy Chinese New Year!
We had a chance to talk about how China is right now after a year of the pandemic. Greg explains social media and marketing in China…
Strategy Before Tactics: 9 minutes on STP and the 4Ps
Day 3 of my podcast experiment and I want to talk about strategy before tactics and the marketing mix.
Strategy before tactics is the key to the way that I approach marketing.
You need to do resear…
January 26: A quick hit on market research
Day 2 of my quick lessons focuses on market research.
I teach you about ethnography, qualitative, and quantitative market research. I cap it off with a quick bit on Backwards Market Research.
Visit…
Episode 131: 2 minutes on strategy with 2 essential questions
I'm trying something new this week by offering up a few really short lessons on topics I think folks need to know more about.
This is a test to see the best way to deliver case studies and more less…
The Business of Fun: Frederic Longatte
My guest today is SecuTix CEO, Frederic Longatte.
We discuss revenue, technology and integration, processes, marketing, museums, live events, and a lot more.
Check out my friends at www.bookingprot…
The Business of Fun: Sean Kelly Streaming Pricing Case Study
My guest today returns to talk about data from dynamic pricing streaming events since the pandemic began, Sean Kelly from Vatic.
Sean has a case study from work he's been doing during the pandemic t…
The Business of Fun: Alex Sinatra
My guest today is Alex Sinatra.
She's a lawyer and a marketer. And, I wanted to have her on to talk about some of the work she is doing with the eSports Trade Association.
We discuss revenue stream…