Creating Courage with Melanie Dyann Howe

I use this phrase, "Leading with the Negative," to describe all of those times we point out something we're feeling insecure about before even giving anyone a chance to notice it themselves. 

"Oh, I h…

When it comes to social media, Facebook Live is one of the best formats to engage with your audience. Even here in 2020, when you research social media strategies or trends, you'll see live video as …

Today let's help you get into action. I'm sharing four mindset shifts that will keep you moving forward and taking action so you can make progress in your life and in your business. These will help y…

Project Management is kind of my jam. I spent 12 years managing projects and programs that were valued in the multi-millions before I became self-employed. So naturally, when I started my business I …

Your social media is a way to begin building relationships with potential customers, and you do this by putting people in your content.

In this episode, I'll share why we're so hungry for human connec…

We spend a lot of time talking about small business marketing strategies and what you should be doing. However, there are also some things you should NOT be doing on your social media. 

In this episod…

It sounds simple, but social media is intended to be social. So what does that even mean? It means that to fully leverage social media for business you need to ensure you're having conversations. 

Thi…

Dear Melanie, is it ok to cross-post my Instagram posts to Facebook? Mel, it's hard to find the time to create custom content for LinkedIn and Facebook and Instagram. Can I use the same posts on each…

Your profile picture is a first impression, but it's also a way to maintain a lasting impression. When you're showing up online, it's important that you not only are authentic in how you post and com…

Networking events, you either love them or you get sweaty palms just thinking about them. Attending meetups, conferences, network events, luncheons, fundraisers, and all of the other types in between…

What do I mean by optimizing your marketing? Getting the most of your efforts, your content, and your social media profiles. Essentially, we want all of this marketing stuff to benefit us, not hurt u…

You likely have a Facebook Page. If you also have a Facebook Group for your business, it's possible that you've wondered if you should even bother with your Facebook Page anymore.

In this episode, I'…

Remember the movie, Field of Dreams. Its where the quote "If You Build it, They Will Come?" When Iowa farmer, Ray, hears a mysterious voice one night in his cornfield saying "If you build it, he will…

You've probably heard the experts say, "You don't own Facebook so you shouldn't put all of your eggs in one basket." What does that even mean?

Obviously, you know you don't own Facebook, Instagram, T…

Today I'm going to share an idea that will help keep you motivated and your spirits up when you have those icky moments of self-doubt or simply when this whole business journey just feels hard as hel…

Whether they’re related to your business or your life, bright, shiny objects pop up and steal your productivity. Those shiny objects may even be amazing ideas for growing your business. But if you ch…

Do you have a podcast? Do you have a blog? Publish consistent video content? These are examples of pieces of core content. What if you could take that core piece of content and convert it into multip…

If you haven’t already done a live video, chances are you’ve thought about it (and likely been scared away). In this episode, I cover how to combat the most common arguments I hear for avoiding Live …

Sometimes the right app can make a challenging process so much easier and even fun. There are thousands and thousands of apps designed to improve our lives, keep us entertained, and help us reach new…

Let’s talk about why your business is on social media. Brands often think they are online, particularly on social media, to sell something. Their content is geared toward making a sale and, quite fra…