Welcome to a podcast hosted by unemployable fourth-rate advertising suit Steve Cooke and eminently-employable award-winning advertising creative and TV commercial director Tony Williams (no not that one - the other one).
Each week, in an attempt to transport ourselves back to a world where there was no global plague, we all had expense accounts and white dogshit was still a thing, we review a classic TV ad and try to work out whether or not it was any good. We're already attracting some great reviews...
"WTF is this shit?" - Sir John Hegarty
"I f*cking hate these people..." - Unnamed bread brand marketing director
"Why do they think my name is so funny?" - Award-winning TV commercial director Tom Kuntz
"This podcast is brilliant, I'm going to tell all my friends about it..." - Tony Williams' Mum
"I'm going to sue these dickheads..." - INSERT NAME HERE
"Everyone loves the Hovis ad, WTF is wrong with you c*nts..." - Sir Ridley Scott
"I was brilliant in that ad..." - Ray Wilkins
"Eccellente." - Colonel Dietrich from Raiders of the Lost Ark
"Both these blokes use lady-scented body wash..." - Isaiah Mustapha
"Lovely boys. I knew their parents you know. Well worth a listen." - Clarence Frank Birdseye II
"The mark 2 Ford Transit is basically exactly the same as the original 1965 version except it has square headlights. Don't edit that out you wanker." - Tony Williams
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This week you can eavesdrop as Tones manages to insult our Tokyo correspondent (who also happens to be Mrs Tones), drops in a reference to expensive 1970s British furniture, and humble-brags his way …
I’m afraid you’re going to have to indulge us in another BBH-John Hegarty fan club swoon type of thing this week. We’d had decided to give BBH a bit of a swerve for a while but recent events made a r…
Welcome to a tiny-weeny bonus bit of Classic Ads from Simpler Times.
We’ve reviewed quite a few ads on the pod now so it seemed like as good a time as any to have a quick look at what we loved and wha…
This week the pod takes a slightly different format to the usual assault on your credulity. All will become clear as you do the listening thing.
In the year that Bonn Scott drank himself to death, Kle…
Any time there’s a temptation to take this whole podcast lark a bit seriously we'll just play a loop of Jason Ayers saying “When you asked me to do this I didn’t put much thought into it.” That’ll gi…
Thanks for joining us again as we continue our mission of making it impossible for you to underestimate us. This week on the pod Tony’s Uber passenger rating raises its ugly head before we segue into…
This episode is recorded live in Tony's kitchen here in sunny Perth, Western Australia, where the time is 20 past 1987 and we’ve just been dropped back into a mini-lockdown because some bellend from …
Hello pod-people. This week after a less than optimal start where once again I forget to turn on the voice recorder, we eventually get off the beaten track and look at the first ad from a Japanese ad…
Hello pod people and welcome back to Classic Ads from Simpler Times, where the tone of recent email correspondence suggests that if this podcast were the prize at the end of the race people would be …
In this episode we will deliver a piece of trivia about how a well-known Japanese car brand sources the leather for its car seats that will literally. Blow. Your. Mind. Your mind. Will. Be. Blown.*
Th…
In this week’s drama-filled episode Tones let’s his guard down and reveals that he’s still not recovered from the shock of finding out that Tommy Cooper didn’t do the voiceover for the Lego Kipper ad…
This week on the pod we'll hear how Enya cracked the shits with Steve and Tones over the Jean-Claude Van Damme Volvo advert review where Tones suggested she was from Scandinavia. The girl certainly h…
In this week’s episode we’ll find out what an advertising agency specifically created to flog deodorant, washing powder and margarine comes up with when they’re presented with a brief to sell ice cre…
This week TV sitcom dinosaurs roam the earth and you can't pitch a TV ad to a client unless you're playing the jingle on a white grand piano whilst wearing fancy dress.
Ah yes the seventies, where a g…
This week another in our occasional looks at interesting ads on your screens right now (or right recently in this case) in this episode we look at some ads for Maltesers that ran in the spring of 202…
Both of our listeners will remember that we left off in part one with our lockdown quiz not so much teetering on the cliff edge of bad taste as flying off it like the Milk Tray man. I have tried to e…
Hello pod-people. This week we’re straying from our usual format to bring you something a little bit different.
After 10 months without any community COVID infections we got a live one here in Wester…
Join us this week as we travel back to the beginning of time, when classic sitcoms began to climb out of the primordial ooze of the British TV industry. A time when Terry and June was considered edgy…
Welcome back as we attempt to bring another bit of simple into your complex lives, in this case by looking at an old ad, with some very old attitudes.
This week’s listen takes us back to 2005 and an A…
Is it getting any simpler pod-people? Is anything helping? How about time travel? Maybe that would do it…
Come with us back to 1999.
In 1999 all some of us had to deal with was deciding which party you…