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Brands, Beats & Bytes - Podcast

Brands, Beats & Bytes

Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck

Marketing Tech Entrepreneurship Business Culture
Update frequency
every 6 days
Average duration
71 minutes
Episodes
267
Years Active
2019 - 2025
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Album 1 Track 7 – Mark Lazarus, Chairman, NBCUniversal Broadcast, Cable, Sports and News  - Is the marketing function in your organization the proverbial fall guy?

Album 1 Track 7 – Mark Lazarus, Chairman, NBCUniversal Broadcast, Cable, Sports and News - Is the marketing function in your organization the proverbial fall guy?

Chasing a bigger audience while disrespecting your core audience comes at hefty price. Laz, as we call him, eloquently breaks down this classic marketing conundrum and mistake. He learned an invaluab…
00:53:12  |   Thu 23 May 2019
Album 1 Track 6 – Rob Stone, Founder, CO-CEO @cornerstoneagency, Co-Founder @thefadar - If you’re not risking your job every week, what are you doing?

Album 1 Track 6 – Rob Stone, Founder, CO-CEO @cornerstoneagency, Co-Founder @thefadar - If you’re not risking your job every week, what are you doing?

Quick question: What do Puff, Steve Jobs, Brahms, Clive Davis, Run DMC, Funkmaster Flex, Biggie, Jim Valvano (RIP), Pharrell, KRS-One, and Guinness World Records have in common? Epic stories, well to…
01:06:29  |   Wed 15 May 2019
Album 1 Track 5 - Marvin Davis, CMO - Are you a F’d up client?

Album 1 Track 5 - Marvin Davis, CMO - Are you a F’d up client?

Off the rip, gotta admit Marvin Davis, or MD2020 as we call him, is our boy. Jeff Shirley (our show producer), and I attended Clark Atlanta University B-School with Marvin. He was one who would go to…

01:16:27  |   Thu 09 May 2019
Album 1 Track 4 - Daryl ‘DB’ Butler Head Marketing US Consumer... @HP - 'culture never sleeps.'

Album 1 Track 4 - Daryl ‘DB’ Butler Head Marketing US Consumer... @HP - 'culture never sleeps.'

Daryl ‘DB’ Butler, Head of Marketing for US Consumer Personal Systems @HP, beats, Brand Jordan, Nike, Boost Mobile, Sprint.

Is your brand tone deaf and you don’t even realize it (Prada and Gucci are …

01:07:05  |   Sat 04 May 2019
Album 1 Track 3 - Seth Greenberg, CMO - Know your gifts. Master your craft. Kick some ass!

Album 1 Track 3 - Seth Greenberg, CMO - Know your gifts. Master your craft. Kick some ass!

Seth Greenberg, Left Brain/Right Brain Marketing ‘Badass’ and proud Clippers fan formerly at Alteryx, LifeLock, Intuit, eHobbies.

‘Sit down comedian’ Seth Greenberg turned his passion of being a self-…

01:19:08  |   Fri 26 Apr 2019
Album 1 Track 2 - Scott Hargrove, CMO @CPK - Maniacally focus on core customers or pay dearly!

Album 1 Track 2 - Scott Hargrove, CMO @CPK - Maniacally focus on core customers or pay dearly!

Scott Hargrove, EVP and CMO @ California Pizza Kitchen, formerly at Snap, World Surf League, Coca-Cola

Many highly accomplished, smart marketers confuse ‘volume’ with ‘positioning.’ These terms are r…

00:59:31  |   Fri 26 Apr 2019
Album 1 Track 1 - Geoff Cottrill, SVP @Coke - Does your customer have seat at the table?

Album 1 Track 1 - Geoff Cottrill, SVP @Coke - Does your customer have seat at the table?

Geoff Cottrill, SVP Strategic Marketing @ The Coca-Cola Company Wanna know how Converse became the number two brand on social media. Geoff Cottrill knows cuz he and his team were responsible for re-b…
00:44:26  |   Thu 18 Apr 2019
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