Trying to break into a Marketing career is tough. It’s a mix of awkward networking circles, unnoticed LinkedIn requests, and a sea of stereotypes (no, marketing is not just advertising!).
To get a real look into the world of Marketing and the people who are shaping it - listen to 4Ps in a Pod. In every episode, Jeevs & JP (two CPG marketers) have a chat with a Canadian marketer from a different industry, company, and point in their career. Together, we’ll hear their coming-of-age story, get an unfiltered look at what they do, and gain valuable advice on how to carve out a successful Marketing career.
This podcast is a must-listen for students looking for their first Marketing gig, seasoned vets looking for a change, and everyone in between.
In the third episode of our mini-series "The Cheat Sheet", we tackle the daunting task of choosing a career path. This is especially tricky when you're just starting out in your career and are trying…
A few months ago, we sat down with Conor Clarance. Since we spoke - Conor shifted into a new role as the Director of Go-to-Market & Partnership Marketing at Crunchyroll (US, CDA, AUS, NZ).
Crunchyrol…
We recently chatted with Stephanie Wall who is the VP of Marketing at Sport Chek. As the largest sporting goods retailer in the country - they operate around 200 stores across the country & are owned…
We recently (virtually) sat down with Azim Akhtar who is the Director of Brand Marketing at KFC Canada. For the past few years - his team has struck the perfect balance between respecting KFC’s iconi…
In the second episode of our mini-series “The Cheat Sheet,” we tackle the nerve-wracking cold reach-out: introducing yourself to somebody you have never met via email or message. The only thing stand…
We had the pleasure of chatting with Sydney Petrovic who is the Global Head of Brand at The Ordinary. The Ordinary is a Canadian skincare brand that has grown into one of the hottest skincare brands …
We recently chatted with Lauren Aitchison who is the Director of Marketing Operations at Cineplex. Cineplex needs no introduction - they’re synonymous with movies in Canada & many of us have found ou…
The networking circle is one of business school’s greatest mysteries. It’s usually stressful, cringe-inducing, and highly transactional. Yet, business students everywhere will find themselves in thes…
In our third episode, we chat with Tayyab Rizvi who is a Product Marketing Lead at Patreon. Patreon is a platform that enables creators (i.e. podcasters, musicians) to build direct relationships with…
In our second episode, we chat with Dean Hayward who helps to lead the Brand Partnerships team at Instacart Canada. His team is focused on partnering with Consumer Packaged Goods (CPG) companies to g…
In our first-ever episode, we chat with David Berdock. Dave is the Director of Incubator Brands at Riverside Natural Foods (best known for the healthy snack brand MadeGood). He leads a team that is t…
In this not-quite-an-episode episode, Jeevs and JP introduce themselves, share why they started this podcast, and talk about what you can expect.