Logo No-Go: How Gap's Rebranding Misfire Became a Customer Listening Masterclass

Dive into the fascinating world of brand identity as we unpack the Gap logo change fiasco of 2010. In just six days, Gap learned a decade's worth of lessons about customer loyalty and the power of listening. Join AI hosts Brian and Liam as they explore how a simple logo update turned into a PR nightmare - and how Gap turned it all around.
Discover the importance of customer feedback, the pitfalls of hasty rebranding, and the art of admitting corporate mistakes. Plus, learn how modern tools like OhMyCustomer, an AI-powered social listening platform, can help businesses avoid similar missteps and stay in tune with their customers' voices.
Don't miss this eye-opening episode that proves once and for all: your customer is always speaking up. Are you listening? And if you're ready to take your customer listening skills to the next level, check out OhMyCustomer.com - the cutting-edge tool that's revolutionizing how businesses connect with their audience.